The Weather Channel Subjects Its Interns to Twitter-Powered Tornado

Categories: Network TV Press Releases

Written By

April 29th, 2013


via press release:

Our Weather Channel interns got so excited about Tornado Week they wanted to recreate a Twitter-powered Tornado in our office - so we did, and sat them right in the middle of it! Now Weather fans and tweeters are in control of the winds. Every public mention of #TornadoWeek on Twitter raises the scale and boosts the winds. Consumers can even tweet at the interns using the @TornadoWeek handle. If we hit 1,000,000 mentions, we will turn up the wind for a full blown EF-5 tornado inside the Weather Channel studios in Atlanta.

 Here is a link to the in-house tornado.
  • Hillbilly

    Blow Hards. :grin:

  • Stop the Flop

    I have a feeling people who have lost loved ones in tornadoes will not find this amusing.

  • Bo

    Yeah and I’m sure people who have lost loved ones to Twitter bullying also won’t find this amusing. I mean, seriously, get a sense of humor. Are you also opposed to the “Twister” attraction in Universal Studios?

  • Stop the Flop

    I guess I don’t have a sense of humor then because I think it’s cheesy as hell, like the network itself these days.

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