‘Grimm’ Captures Its Top Rating Since October 26

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via press note:

  • From 8-10:01 p.m. ET, “The Voice” (3.7/11 in 18-49, 11.6 million viewers overall) delivered the #1 18-49 rating of the night on ABC, CBS, NBC and Fox, by a 23 percent margin versus the #2 show on those networks, “NCIS” (3.0 from 8-9 p.m.). Note that the five prior Tuesday “Voice” telecasts have all grown by 0.1-0.2 going from these fast-affil results to official nationals. From its first half-hour to its fourth, “The Voice” grew by 0.8 of a point or 24 percent (to a 4.1 from a 3.3) and by 10 percent or 1.1 million persons in total viewers (12.0 million vs. 10.9 million).
  • “The Voice” is up 19 percent versus its year-ago Tuesday telecast (3.7 vs. 3.1 from 9-10 p.m. on May 1, 2012). In total viewers, “The Voice” is up 31 percent versus the same night last year (11.622 million vs. 8.903 million).
  • From 10:01-11 p.m. ET, the Tuesday debut of “Grimm” (2.0/5 in 18-49, 6.0 million in total viewers) scored the show’s highest 18-49 rating since October 26, 2012 and is currently matching the show’s highest rating since its series premiere on October 28, 2011 did a 2.1. In total viewers, “Grimm’s 5.990 million is the show’s biggest overall audience since October 26, 2012 (6.106 million). Versus its prior telecast last Friday, “Grimm” is up 54 percent in 18-49 (2.0 vs. 1.3) and up 24 percent in total viewers (5.990 million vs. 4.847 million). In the time period, “Grimm” is #1 among ABC,CBS and NBC in adults 18-49 as well as adults 25-54 and 18-34 and other key demographics.
  • “Grimm” captured NBC’s highest 18-49 and total-viewer results in the time period since the December 18 “Voice” finale, pending updates.
  • Note that “Grimm” is one of the most time-shifted series on broadcast television, with the show’s April 5 original growing by 79 percent from its “live plus same day” 18-49 rating (1.51) to its “live plus seven day” result (2.70).
  • NBC is #1 for the night among ABC, CBS, NBC and Fox in adults 18-49, adults 25-54, adults 18-34 and every other key demographic.

 

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