MSNBC's 'Now With Alex Wagner' Hits Series Low

Categories: Cable News Ratings

Written By

May 3rd, 2013

Now With Alex Wagner

Thursday, MSNBC's Now With Alex Wagner hit a series low in the Adults 25-54 demo, with just 26,000 A25-54 viewers.  The program trailed CNBC (31,000 A25-54)in the 12PM hour.

5/2/2013 12PM/ET

FNC’s Happening Now: 1,224,000 (255,000 in 25-54)

MSNBC NOW with Alex Wagner: 218,000 (26,000 in 25-54)

CNN’s Around the World: 538,000 (197,000 in 25-54)

MSNBC currently ranks fourth among cable news channels in the May sweeps in Total Day among both Total Viewers and Adults 25-54 and fourth in primetime among Adults 25-54.

May 2013 to date (04/29/13-05/02/13)
ranked on P2+

P 2+

P 25-54

Network Time Days



FOXN 06:00A -06:00A MTWT___



HLN 06:00A -06:00A MTWT___



CNN 06:00A -06:00A MTWT___



MSNB 06:00A -06:00A MTWT___



P 2+

P 25-54

Network Time Days



FOXN 08:00P -11:00P MTWT___



HLN 08:00P -11:00P MTWT___



MSNB 08:00P -11:00P MTWT___



CNN 08:00P -11:00P MTWT___





  • Alex

    Now that’s funny! MSNBC is such a failure.

  • DW

    i have a cable news theory that people who watch cable news less means the world is a better place to live in. so coming in 4th is a good sign in my opinion. :)

  • Rudy Simms

    Alex had a show?

  • AppleStinx

    ‘Around the World’ had almost as many viewers in the demo as ‘Now with Alex Wagner’ had in total viewers. That is baaaaad.

  • AppleStinx

    26K! Here comes the cancellation bear a-scratchin’. Will cable news finally get some deserved attention from the beast?

  • JetPro

    What was that ‘limbo’ song…

    How low can you go ?

  • jr YOU WING

    Wagner is a despicable liberal. Good riddance.

  • AppleStinx

    If MSNBC had any hopes for her in primetime, those must have gone out the window with the ratings she got at 8pm during the post-Schultz/pre-Hayes week.

  • StewartIII

    J$P: “Lean Backwards: Now w/Alex nosedives to an all-time low.”

  • Wayne

    26,000 viewers in key demo. The attendance of one hockey game.


    Some friggin’ deep progressive pockets keeping this network running. Soros maybe?

  • HRJ

    Can’t we all just get along?

    Here in the west; Alex is on at 9:00 AM. At that hour, news has been on since 4:30 AM. No one wants to hear the news again. She has too many Boston bombing stories on her program. She has great guest. Let us talk about politics and other worldly concerns.

  • David Lasner

    She’s so enlightened the audience can’t follow her. When will Comcast wake up?

  • Bohratom

    Amazing thing is the current President of MSNBC news has stated publicly by 2014 they will have higher ratings then Foxnews…..Yes, he really said that , in 7 months MSNBC will beat Foxnews…


  • 1nancy2

    Old Mike,
    Well, greetings to a rational, kind, thinking human being! ” You know, intelligent people tend to talk about the facts. They don’t sit around and call each other names. That’s what you can find on a third grade playground. ”
    Please keep commenting, Old Mike. I like your style.
    Comcast/MSNBC…Kaput, done, over, sucky, boring, zip, zero, finito, crashed, burned, unwatchable. Dem’s, Libs., Progressives, Lefties exiting in droves. Will it improve? I doubt it. BBL

  • bingopin

    She delivers everything with a smirk on her face. Of course, everything she delivers is pro Obama and anti conservative.

  • roly

    dont have cable,will never get it.saw her show at a friends house.sorry alex—not watching

  • Bryan

    She’s hot! That’s all that matters, I’d watch her if I wasn’t at work. Oh and I’m a Libertarian so I don’t mainstream news.

  • RandyAW

    Years ago Comcast moving MSNBC to a paid tier and keeping Fox on the basic line up was Comcasts owners move to wipe MSNBC out, now they own it and are turning it to the point where the uneducated that FOX aims for may slowly leak that way. They want it to be Fox and they will make it Fox, but slowly, as is the plan, they dont care if progressives leave it in droves, they’re hoping to swell the easily swayed ranks.

  • Hillbilly

    Mark2 will be along in a minute to post the broadcast news numbers & tell us cable news is dying. ;)

  • Cheryl Lynn

    26K. I have been in bars that held more people

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