'La Voz Kids' Ranked #1 Reality Premiere in Telemundo's History Averaging 1,695,000 Total Viewers

Categories: Network TV Press Releases

Written By

May 7th, 2013

la voz kids

via press release:



The Much-Anticipated Reality Show Ranked #1 in Miami, Regardless of Language; #3 in New York Outperforming Univision, FOX and CW; and #1 in Phoenix and Denver Among Spanish-Language stations, among adults 18-49


MIAMI – May 6, 2013 –Last night, the two-hour premiere of Telemundo Media’s much-anticipated reality show “La Voz Kids” (7PM ET) ranked as the #1 reality show premiere in Telemundo’ s history averaging 1,695,000 total viewers, +74% vs. season-to-date in the time period, and 873,000 adults 18-49, +60% vs. season-to-date in the time period, according to Nielsen.  Hosted by TV personality Daisy Fuentes and entertainment host Jorge Bernal, and featuring expert celebrity music coaches Paulina Rubio, Prince Royce and Roberto Tapia, the premiere of “La Voz Kids” reached a cumulative audience of 3,560,000 total viewers and 1,835,000 adults 18-49.


Locally, the premiere delivered a strong performance among adults 18-49 across the Telemundo owned and operated stations.  In Miami, the premiere ranked #1 across all stations regardless of language and in New York, it ranked #3 regardless of language, outperforming Univision, FOX and CW.  The premiere also ranked as the highest Spanish-language program in its time period in Phoenix and Denver.


In the social media front, the premiere ranked as the #1 Hispanic TV Broadcaster show on the Trendrr SocialTV chart with over 42,673 Social Interactions, more than tripling Univision’s social media performance (13,394) with “Nuestra Belleza Latina.”


A wide variety of young talented singers from across the country took the “La Voz Kids'” stage to display their best singing qualities in front of the demanding coaches across a variety of musical styles. Following the enormous success of NBC’s “The Voice” in the U.S. and across international markets, the global hit competition features young kids between 7 and 14 years old competing through thrilling blind auditions, followed by the battle rounds and live shows.   The winner of “La Voz Kids” will receive a recording contract and a cash prize to support his/her education.


“La Voz Kids” is a presentation of Talpa Media USA Inc. The show is created by John de Mol, who will executive-produce along with Stijn Bakkers and Katrina Fernandez.


Source: Nielsen, NPM, Live+Same Day, fast program average 5/5/13; fast national cume 5/5/13, AA Reach projections based on 6+ minute qualifier. NSI Live+SD Time Period; 5/5/2013 7-9 PM EST TP; LPM markets included are NY, MI, PX & DV.

  • HotLatino4GayMarriage

    La Voz Mexico has been a thing for two seasons (I think) now.

  • Miriam

    am watching it because of Prince Royce

  • Maggie

    I’m sorry pero ALEJANDRA GALLARDO canta mucho mejor que ustedes 3 jueces, que gran estupides hicieron estan ahi para jugar o para realmente ser coaches xk creo k el titulo les keda muy grande por estar jugando xk yo bi k kerian pucharle pero para serle d emosion y tomar tiempo se les fue el tiempo y ni cuenta se dieron por jugar al kien ba primero…… Sorry pero ALEJANDRA TIENE UN BOCERRON K LOS TUMBA A USTEDES K LLEVAN UNA GRAN TRAYECTORIA EN SU CAREERA DE LA HISTORIA DE CANTANTE Y ESA NIÑA APENAS ENPIEZAAAA waoooooo seriously y no me mal interpreten soy fan d Pao ME ENCANTA y de Roberto Tapia pero la babosada k hisieron no tiene Nombre!!!! PRINCE ROY sabes eres un buen cantante pero la neta no sabes explesarte mide tus palabras al hablar xk no se t entiende cuando dises k no le presionastes xk ya tenias ese tipo d voz o xk se lo kisites dejar a los otros come on deja k los niños escojan su coach no t la des d papi chulo!!! PODRIAN PONER OTROS COACHS K NO JUEGEN Y HAGAN SU TRABAJO BN PLZZZZZZ ALEJANDRA ES UNA CAMPIONA QUE ESTUPIDES HICIERON!!!!! Waooo produccion por favor hagan algo!!! :(

  • isabel

    Con todo respeto pero un programa en espanol y cantan ingles
    Como que no. Porque no cantan canciones de artistas Latinos
    Oh que vayan all show ?the voice y concursen ahi y veran que no la hacen mind voto m
    Tenemos tantas canciones lindas, Cantenlas!!!

  • Angelica

    I love this show every weekend I wait for the time to start.there is a lot of talents you guys can make one for old people too i sing i will be the first mommy there lol

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