‘Defiance’ Groundbreaking Transmedia Innovation Continues as a Character From Syfy’s Hit Series Crosses Over Into the Game
via press release:
DEFIANCE’S GROUNDBREAKING TRANSMEDIA INNOVATION CONTINUES AS A CHARACTER FROM SYFY’S HIT SERIES CROSSES OVER INTO THE GAME
All-New Episode of Defiance Airs Tonight @ 9pm ET/PT on Syfy
NEW YORK – May 13, 2013 – Trouble begins immediately when Nolan and Amanda escort the dangerous Irathient Rynn to a Las Vegas prison on tonight’s all-new episode of Syfy’s hit series Defiance @ 9pm. In an innovative approach to storytelling, Rynn’s character will enter the game world, letting loose all new Hellbug enemies on players. This kicks off the game’s “Hellbug Season,” as swarms of the alien monsters are unleashed across the Defiance world. Players will have to defeat the Hellbugs and work together to stop Rynn.
An unprecedented partnership between Syfy and Trion Worlds, Defiance is the first-ever convergence of television and Massive Multiplayer Online gaming, featuring an interconnected world and storylines that will co-exist throughout a scripted drama series and a multiplatform MMO shooter.
Defiance stars Grant Bowler (Nolan), Julie Benz (Amanda Rosewater), Stephanie Leonidas (Irisa), Tony Curran (Datak Tarr), Jaime Murray (Stahma Tarr), Graham Greene (Rafe McCawley) and Mia Kirshner (Kenya).
Set in the near future, Defiance introduces an exotically transformed planet Earth, its landscapes permanently altered following the sudden – and tumultuous – arrival of seven unique alien races. In this unknown and unpredictable landscape, the richly diverse, newly-formed civilization of humans and aliens must learn to co-exist peacefully. Each week, viewers follow an immersive character drama set in the boom-town of Defiance, which sits atop the ruins of St. Louis, Missouri, while in the game, players experience the new frontier of the San Francisco Bay area.
The series is executive produced by Kevin Murphy (Desperate Housewives, Caprica, Hellcats), who also serves as showrunner, Michael Taylor (Battlestar Galactica) and Rockne O’Bannon (Farscape). Scott Stewart (Legion, Priest) directed the pilot; Michael Nankin serves as supervising producer/director on the series. Defiance is produced by Universal Cable Productions.
Syfy is a media destination for imagination-based entertainment. With year round acclaimed original series, events, blockbuster movies, classic science fiction and fantasy programming, a dynamic Web site (www.Syfy.com), and a portfolio of adjacent business (Syfy Ventures), Syfy is a passport to limitless possibilities. Originally launched in 1992 as SCI FI Channel, and currently in more than 98 million homes, Syfy is a network of NBCUniversal, one of the world’s leading media and entertainment companies. NBCUniversal is owned by Comcast Corporation. (Syfy. Imagine greater.)
About Trion Worlds
Trion Worlds is the leading publisher and developer of premium games for the connected era. Powered by a breakthrough development and publishing platform, Trion is revolutionizing the way games are developed, played and sold. Trion’s world-class team delivers high-quality, dynamic and massively social games operated as live services across the biggest game genres and devices; including the critically acclaimed blockbuster, Rift™ and the highly-anticipated End of Nations™ and Defiance™. Trion is headquartered in Redwood City, Calif., with offices in San Diego, Calif., Austin, Texas, and at Trion Worlds Europe in London, UK.