TV Ratings Sunday: 'Revenge' Finale Dips, 'Once' Flat + 'Cleveland' Slides & 'Celebrity Apprentice' Hits Low

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May 13th, 2013

Revenge Finale

Adults 18-49: Rating/Share 2.2/7 1.7/5 1.6/5 1.1/3 0.8/2
Adults 18-34: Rating/Share 1.1/4 1.2/4 1.7/6 0.8/3 0.7/2
Total Viewers (million) 9.607 6.369 3.352 3.965 2.030


CBS was number one among adults 18-49 and with total viewers.

NOTE: vs. last week A18-49 usage was -7% from 7-10p and -5% from 7-11p                                                                                                 

On FOX, a double shot of The Cleveland Show earned a 0.8 at 7 and a 1.0 at 7:30, both down from its last original, which earned a 1.2. The Simpsons matched last week's 1.9 adults 18-49 rating. Bob's Burgers notched a 1.6, down a tenth from last week's 1.7 adults 18-49 rating. Family Guy earned a 2.4, up a tenth from last week's 2.2 adults 18-49 rating. American Dad earned a 1.9, down four tenths from the 2.3 its last episode earned (where it aired outside of primetime).

On CBS, 60 Minutes garnered a 1.5, up three tenths from last week's season low 1.2 adults 18-49 rating. Survivor earned a 2.6 from 8-10PM for its finale. However, the finale lasted until 10:09 so expect adjustments tomorrow in the finals.Last year's spring finale earned a 2.6 adults 18-49 rating. The Survivor reunion special notched a 2.2 adults 18-49 rating.

On ABC, America's Funniest Home Videos earned a 1.4, down a tenth from last week's 1.5 18-49 rating. Once Upon a Time matched last week's 2.2. Your predictions were too optimistic.  The two hour finale of Revenge earned a 1.6, down two tenths from last week's 1.8 adults 18-49 rating.

On NBC, All-Star Celebrity Apprentice scored a season low 1.3, down two tenths from last week's 1.5 adults 18-49 rating.

Broadcast primetime ratings for Sunday, May 12, 2013:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00 PM CBS 60 Minutes 1.5 6 10.12
ABC America's Funniest Home Videos 1.4 5 6.28
NBC The Voice -R (7-9PM) 1.0 4 3.78
FOX The Cleveland Show 0.8 3 1.92
7:30PM FOX The Cleveland Show 1.0 4 2.22
8:00 PM CBS Survivor: Caramoan (8-10PM) 2.6 8 9.98
ABC Once Upon a Time 2.2 7 7.22
FOX The Simpsons 1.9 6 4.05
8:30 PM FOX Bob's Burgers 1.6 5 3.27
9:00PM FOX Family Guy 2.4 7 4.72
ABC Revenge (9-11PM) 1.6 4 6.04
NBC All-Star Celebrity Apprentice (9-11PM) 1.3 4 4.15
9:30PM FOX American Dad 1.9 5 3.94
10:00 PM CBS Survivor Reunion 2.2 6 8.35

Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.



Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • iMember

    @John You’re lying to yourself if you that the finale for Revenge was not good. IT WAS INSANELY GOOD! Good isn’t even the right word for it because it’s unworthy.

    Season 3 of Revenge is going to be soooo amazing! I can’t wait.

  • ali

    This is really depressing for revenge…it was amazing!!! Can we have half hours please?

  • BigBrotherFan

    MAX is likely doing his happy dance somewhere in cyberspace

  • Someone

    Revenge’s finale was fantastic. Probably best episode this season.
    Though I will admit the first hour wasn’t as good as the 2nd hour.

    Maybe ABC should have aired it in 2 days instead of putting the best part in the dreadful 10PM sunday timeslot.

  • Tony JJ

    Why would you think revenge dipped at 10? If you watched, a big event happened just at the end of the first hour.

    Though I am surprised revenge dipped. That was one of the best episodes on broadcast television in a long time. I hope it can return way up in the fall, I hope everyone catches up on netflix, because while the second season had its share of underwhelming episodes, the season definitely got better in the last few episodes.

  • Joseph

    Revenge finale averaged HALF of its premiere- that is just abnormal- I know the show experienced a decline in quality but abc must admit a major part of responsibility for this great show- so disappointed

  • Michael

    Lackluster numbers for Revenge. 1.6 is really the best it can do, with a 2 hour finale? DISAPPOINTING!

  • were123

    Half hours for Revenge? I’d like to know if it did better at 9 or at 10 (that could be an idication of at what time it should air)

  • Raul

    Revenge was not the best replacement for Desperate Housewives….

  • oktimeforplanc

    Revenge and Once Upon A Time were really good last night! Looking forward to season 3 for both shows!

  • John A

    How can ABC be to blame? It was a hyped Finale. You guys can always use that excuse.

  • Miki

    Hope OUaT will get a better third season than this one was. Such an interesting idea for a show should get a far better execution.

  • Raul

    America’s Funniest Home Videos beat Revenge by viewers so sad I was hoping Revenge will hit 7 million & Once 8 million

  • Kevin

    Somebody please half hours for Revenge?
    I would be very grateful.

  • Damien

    REVENGE finale was one of the biggest finales I have seen so far this season. So much drama and great cliffhangers. I can only hope that people will catch up to the show over the summer and that they will return to Season 3 in big numbers.

    One thing has to be made clear: REVENGE has returned to form since episode 13 and the quality dip in the beginning was not that huge. ABC’s scheduling really messed up a great show this season.

  • TheFrenchGuy

    Revenge is low but it’s probably because of the 2nd hour. The Simpsons did good. I don’t understand if Survivor got a 2.2 or a 2.6. Can someone help me ?

  • Once & Again

    The Revenge finale was so good, and yet it gets these rating. This is just depressing. The finale made up for the uneven season. What the hell is wrong with you America, stop watching soft porn(Game of Thrones) and other imbecilic programs!!!

  • cc

    Somebody needs to find new Nielson viewers.

    Revenge was the top trender on twitter last night for hours. People are watching this show and talking about it.

  • Percy

    Theres a typo, it said survivor earned a 2.2 for the finale when it earned a 2.6 lol

  • Joseph

    @John A I don’t think I speak for all fans, but I think in general abc has really screwed over the show- especially at the start of this year and airing it against so many events- no matter what people say, a show does not drop a full ratings point in a space of a few episodes due to a decline in quality. Personally, I’m afraid I am really unaware as to why the finale rated so low tonight because as you said, abc did hype the show this week.

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