FNC is Top News Source for Tornado Coverage Among Total Viewers, Beating The Weather Channel



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During the breaking news of the  tornado and its aftermath in Moore, Oklahoma, FNC’s coverage was the most watched among advertiser supported cable networks, outpacing The Weather Channel in total viewers, for all hours following the aftermath of the storm (from 4PM-11PM/ET).

FNC was also the most-watched cable news channel, ranking number one in total viewers in both Primetime and Total Day. FNC beat CNN and MSNBC combined in total day while far exceeding them in Primetime as well.

 

WEATHER CHANNEL:

The Nielsen Company, Live + SD
5/20/2013

P2+

P25-54

DAYPARTS Network

Live+SD AA(000)

Live+SD AA(000)

M .  .  .  .  .  .  4:00 PM-6:00 PM TWC

1099

383

M .  .  .  .  .  .  6:00 PM-8:00 PM TWC

1542

568

M .  .  .  .  .  .  8:00 PM-11:00 PM TWC

1245

512

 

 

 

TOTAL DAY

FNC: 1,487,000 total viewers (315,000 in 25-54)

CNN: 762,000 total viewers (310,000 in 25-54)

MSNBC: 441,000 total viewers (143,000 in 25-54)

 

PRIMETIME

FNC: 2,603,000 total viewers (632,000 in 25-54)

CNN: 1,822,000 total viewers (790,000 in 25-54)

MSNBC: 926,000 total viewers (337,000 in 25-54)

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