NBC Wins the Night & ‘The Voice’ is the Number 1 Telecast on ABC, CBS and FOX in Adults 18-49

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shakira the voice week 1

via press release:

NBC is #1 for the night among ABC, CBS, NBC and Fox in 18-49 by a 38 percent margin over #2 (with a 2.9 rating vs. a 2.1 for ABC) and “The Voice” is the #1 show of the night on those networks by a 36 percent margin (3.4 vs. 2.5 for “Dancing With the Stars”).
  • From 8-10:01 p.m. ET, “The Voice” (3.4 rating, 10 share in adults 18-49, 10.6 million viewers overall) won its time period among ABC, CBS, NBC and Fox in every key demographic — adults, men and women 18-34, 18-49 and 25-54.   In adults 18-49, “The Voice” won the slot by 36 percent versus ABC’s “Dancing With the Stars” (2.5).
  • Note that the last three Monday “Voices” have grown by 0.2 of a point going from these prelim fast-affiliate ratings to official nationals, and every “Voice” telecast this cycle has grown by at least 0.1 in official  nationals.
  • From 10:01-11 p.m. ET, “Revolution” (1.9/5 in adults 18-49, 5.8 million viewers overall) is currently matching its week-ago 18-49 rating and in total viewers is up week to week by 5 percent (5.800 million vs. 5.514 million), pending updates, while facing this week’s “Hawaii Five-0” season finale on CBS and “Motive” series premiere on ABC.  “Revolution” ranks #2 in the time period among ABC, CBS and NBC in adults 18-49, within a tenth of a point of #1 and is #1 among ABC, CBS and NBC in adults 18-34 and men 18-34.
  • Note that “Revolution” is a highly time-shifted show, with the prior week’s telecast growing by 56 percent when going from these next-day “live plus same day” ratings (1.88) to its “live plus three day” result (2.93), moving it ahead of rival dramas in the slot, “Hawaii Five-0,” which grew by 33 percent (1.84 vs. 2.44), and “Castle,” which grew by 30 percent (2.13 vs. 2.77).
  • NBC is #1 for the night among ABC, CBS, NBC and Fox in every key demographic — adults, men and women 18-34, 18-49 and 25-54.
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