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Live+7 DVR Ratings: 'The Big Bang Theory' Again Leads Adults 18-49 Ratings Increase & Tops Total Viewership Gains; 'Smash' Earns Biggest Percentage Increase in Week 33

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May 28th, 2013

The Big Bang Theory Love Spell Potential

Our source for Live+7 DVR ratings includes only original, regular programs, excluding both repeats (which are unlikely to be heavily DVR viewed) and "specials".

During the thirty-third week  of the 2012-2013 season (May 6-May 13), The Big Bang Theory topped the rankings for the week's DVR viewing adults 18-49 ratings added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods with a gain of 2.1 adults 18-49 ratings points.

Smash topped the % adults 18-49 ratings increase from DVR viewing, adding 150% to its Live+Same Day adults 18-49 ratings.

The Big Bang Theory led total Viewership gains, adding 4.740 million viewers via DVR between Live + Same Day and Live + 7 Day ratings.

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
Big Bang Theory, THE-05/09 CBS 4.9 7.0 2.1 42.9%
Modern Family-05/08 ABC 3.3 5.2 1.9 57.6%
GREY'S ANATOMY-05/09 ABC 3.1 4.6 1.5 48.4%
REVOLUTION-05/06 NBC 2.0 3.4 1.4 70.0%
New Girl-05/07 FOX 2.1 3.5 1.4 66.7%
Elementary-05/09 CBS 1.9 3.2 1.3 68.4%
Criminal Minds-05/08 CBS 2.5 3.7 1.2 48.0%
How I Met Your Mother-05/06 CBS 2.6 3.8 1.2 46.2%
OFFICE-05/09 NBC 2.3 3.4 1.1 47.8%
Grimm-05/07 NBC 1.8 2.9 1.1 61.1%
Castle-05/06 ABC 2.0 3.0 1.0 50.0%
CSI-05/08 CBS 2.2 3.2 1.0 45.5%
Glee-05/09 FOX 2.0 3.0 1.0 50.0%
Chicago Fire-05/08 NBC 1.8 2.8 1.0 55.6%
NCIS-05/07 CBS 3.1 4.1 1.0 32.3%
VOICE-05/06 NBC 4.1 5.0 0.9 22.0%
Nashville-05/08 ABC 1.6 2.5 0.9 56.3%
Person Of Interest-05/09 CBS 2.4 3.3 0.9 37.5%
Family Guy-05/12 FOX 2.4 3.3 0.9 37.5%
MIKE & MOLLY-05/06 CBS 2.3 3.1 0.8 34.8%
Hawaii Five-0-05/06 CBS 1.9 2.7 0.8 42.1%
HELL'S KITCHEN-05/07 FOX 1.9 2.7 0.8 42.1%
NCIS: LOS ANGELES-05/07 CBS 2.4 3.2 0.8 33.3%
Law And Order:SVU-05/08 NBC 1.9 2.7 0.8 42.1%
REVENGE-05/12 ABC 1.7 2.5 0.8 47.1%

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Largest 18-49 Percentage Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
SMASH-05/11 NBC 0.4 1.0 0.6 150.0%
Nikita-05/10 CW 0.2 0.4 0.2 100.0%
Hannibal-05/09 NBC 1.1 1.9 0.8 72.7%
REVOLUTION-05/06 NBC 2.0 3.4 1.4 70.0%
Vampire Diaries-05/09 CW 1.0 1.7 0.7 70.0%
Elementary-05/09 CBS 1.9 3.2 1.3 68.4%
90210-05/06 CW 0.3 0.5 0.2 66.7%
New Girl-05/07 FOX 2.1 3.5 1.4 66.7%
Grimm-05/07 NBC 1.8 2.9 1.1 61.1%
Hart Of Dixie-05/07 CW 0.5 0.8 0.3 60.0%
Modern Family-05/08 ABC 3.3 5.2 1.9 57.6%
Nashville-05/08 ABC 1.6 2.5 0.9 56.3%
Chicago Fire-05/08 NBC 1.8 2.8 1.0 55.6%
Castle-05/06 ABC 2.0 3.0 1.0 50.0%
Glee-05/09 FOX 2.0 3.0 1.0 50.0%
Blue Bloods-05/10 CBS 1.2 1.8 0.6 50.0%
Touch-05/10 FOX 0.6 0.9 0.3 50.0%
GREY'S ANATOMY-05/09 ABC 3.1 4.6 1.5 48.4%
Criminal Minds-05/08 CBS 2.5 3.7 1.2 48.0%
OFFICE-05/09 NBC 2.3 3.4 1.1 47.8%
REVENGE-05/12 ABC 1.7 2.5 0.8 47.1%
How I Met Your Mother-05/06 CBS 2.6 3.8 1.2 46.2%
MINDY PROJECT-05/07 FOX 1.3 1.9 0.6 46.2%
CSI-05/08 CBS 2.2 3.2 1.0 45.5%
Body Of Proof-05/07 ABC 1.4 2.0 0.6 42.9%

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The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

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Largest Viewership Increase From DVR Viewing for Broadcast TV Shows:

Shows Net Viewership L+SD (000) Viewership L+7 (000) Post Airdate Increase (Absolute) Post Airdate Increase (%)
Big Bang Theory, THE-05/09 CBS 16304 21044 4740 29.1%
Elementary-05/09 CBS 9285 13615 4330 46.6%
Modern Family-05/08 ABC 9024 13054 4030 44.7%
Castle-05/06 ABC 10844 14292 3448 31.8%
Person Of Interest-05/09 CBS 13162 16492 3330 25.3%
REVOLUTION-05/06 NBC 6064 9393 3329 54.9%
NCIS-05/07 CBS 17558 20847 3289 18.7%
GREY'S ANATOMY-05/09 ABC 8971 12228 3257 36.3%
CSI-05/08 CBS 9822 12884 3062 31.2%
Blue Bloods-05/10 CBS 10299 13341 3042 29.5%
Criminal Minds-05/08 CBS 10084 13076 2992 29.7%
Chicago Fire-05/08 NBC 6891 9882 2991 43.4%
Hawaii Five-0-05/06 CBS 8012 10987 2975 37.1%
Grimm-05/07 NBC 5676 8418 2742 48.3%
NCIS: LOS ANGELES-05/07 CBS 13176 15740 2564 19.5%
Body Of Proof-05/07 ABC 8241 10735 2494 30.3%
Glee-05/09 FOX 5916 8232 2316 39.1%
SCANDAL-05/09 ABC 8862 11135 2273 25.6%
New Girl-05/07 FOX 3937 6156 2219 56.4%
Nashville-05/08 ABC 5365 7566 2201 41.0%
MIKE & MOLLY-05/06 CBS 8084 10282 2198 27.2%
Two and a Half Men-05/09 CBS 12834 14996 2162 16.8%
VOICE-05/06 NBC 12145 14270 2125 17.5%
Law And Order:SVU-05/08 NBC 6912 9000 2088 30.2%
How I Met Your Mother-05/06 CBS 6987 9008 2021 28.9%

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The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.
Do the Live+7 ratings tell us anything about a show's renewal prospects we didn't already know from the Live+Same Day ratings?  No.  Click here to learn more.

To see the previous most DVR'd TV Shows lists click here.

Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.

Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.

Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate - How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show's LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that's what we do now as well.

Nielsen TV Ratings Data:©2011 The Nielsen Company. All Rights Reserved.

 

 
  • S.P.

    Revolution beat every drama except NCIS and Grey’s!!!

    I think that’s why NBC is moving it to 8pm to see if more of that HUGE dvr auidence will watch live.

    GO REVOLUTION !!!!!!

  • S.P.

    GO Chicago Fire and Grimm!!!!

  • Percy

    Go Hawaii Five-0 and Grimm!!!

  • Alan

    Smash fans killed their own show, they should had watch it live and it would had gotten another season.

  • Winston

    Hart of Dixie is almost always on the percent gainers…. It has such a loyal following.

  • Sherman

    Scandal demo?

  • MichaelChickless

    Go Revolution! And, NBC, please save Hannibal!

    Revolution and Elementary the only ones in the top-10 of all 3 lists.

  • 9to5

    I can not wait until Revolution moves to Wednesday night at 8pm. I hate staying up to watch the show, This is the only show I watch on Mondays. My question is Miles going to say “it’s just another Wednesday, instead of Monday”.
    Please no more reality/detective shows. HIMYM pissed me off on the very first episode this season. I deleted that from my DVR. Now I finally have something to watch on Wednesday, since abc decided to move Revenge to Sundays this season.

  • Machel

    GO REVOLUTION.
    Man this second half of the season has been awsome. I am so glad they re-wrote Charlie lines to nearly nothing. They should have focused on Bass, Rachel. Nevile and Miles. Why can’t Elizabeth Mitchell ever have a tv kid that is likeable. I have to admit I am starting to like Charlie, only because she has very little lines. Keep steady Revolution don’t listen to the haters.

    Please NBC save Hannibal. Pretty Please!

  • Judy912

    ‘CASTLE’ was the fourth most dvr’d program of the week with over 14 million overall viewers and 11th most dvr’d program with the prime 18-49 age group, not bad! If it weren’t for the TNT network, I would have never found this superb program. Now I wouldn’t miss it for the world. WAY TO GO CASTLE!!

  • Alex

    Please NBC save Hannibal!!!
    Best Show Ever!

  • Tra

    Any ratings DVR news on Once?

  • E

    It’s a shame that ABC is canceling Body Of Proof. Over 10 million viewers. More than Revenge or Nashville!

  • david

    I am surprised that SPN and Arrow did not make the list at all. Good rise for TVD and Revolution thow.

  • The End

    As I pointed out yesterday. Revolution has godly DVR numbers.

  • The End

    @Sherman

    Pretty much all of Scandals Nielsen viewers are watching live.

  • Adir

    I want to know the series finale of 90210 +dvr..

  • http://tvbythenumbers.com Robert Seidman

    Scandal’s 5/9 episode L+SD -> L+7 18-49 = 3.2 -> 3.9

  • alffan

    At what point are overnights going to be obsolete. Look at the percentage of viewers watching between overnight and the next week. Frankly, the TV industry needs to acknlowledge the time shifting but the eternal problem is ad sales. This is going to become very tricky and Nielsen is also looking at some of the sponsored online viewing.

    As a researcher I can tell you, the model has to change and fast. There are shows that clearly have a good fan base who do not watch live. Notice some of these 10pm shows with pretty good DVR increases (Grimm, Revolution, Elementary, Chicago Fire, and Nashville). It seems as if lead-in matters more for stuff off the live shows like The Voice or Idol. However, lead-in less important on other stuff – especially once a show has been sampled.

    Their DVR’s can really follow it anywhere – like Grimm – which has some big Tuesday DVR action going on.

  • Bee

    WOW. this says everything about how scandal is must-see tv doesn’t it? the show wasn’t gaining tons of viewers each week. more viewers just decided that they HAD to watch live. now if only other shows could make that work also..

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