Live+7 DVR Ratings: ‘The Big Bang Theory’ Again Leads Adults 18-49 Ratings Increase & Tops Total Viewership Gains; ‘Smash’ Earns Biggest Percentage Increase in Week 33

The Big Bang Theory Love Spell Potential

Our source for Live+7 DVR ratings includes only original, regular programs, excluding both repeats (which are unlikely to be heavily DVR viewed) and “specials”.

During the thirty-third week  of the 2012-2013 season (May 6-May 13), The Big Bang Theory topped the rankings for the week’s DVR viewing adults 18-49 ratings added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods with a gain of 2.1 adults 18-49 ratings points.

Smash topped the % adults 18-49 ratings increase from DVR viewing, adding 150% to its Live+Same Day adults 18-49 ratings.

The Big Bang Theory led total Viewership gains, adding 4.740 million viewers via DVR between Live + Same Day and Live + 7 Day ratings.

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
BIG BANG THEORY, THE-05/09 CBS 4.9 7.0 2.1 42.9%
MODERN FAMILY-05/08 ABC 3.3 5.2 1.9 57.6%
GREY’S ANATOMY-05/09 ABC 3.1 4.6 1.5 48.4%
REVOLUTION-05/06 NBC 2.0 3.4 1.4 70.0%
NEW GIRL-05/07 FOX 2.1 3.5 1.4 66.7%
ELEMENTARY-05/09 CBS 1.9 3.2 1.3 68.4%
CRIMINAL MINDS-05/08 CBS 2.5 3.7 1.2 48.0%
HOW I MET YOUR MOTHER-05/06 CBS 2.6 3.8 1.2 46.2%
OFFICE-05/09 NBC 2.3 3.4 1.1 47.8%
GRIMM-05/07 NBC 1.8 2.9 1.1 61.1%
CASTLE-05/06 ABC 2.0 3.0 1.0 50.0%
CSI-05/08 CBS 2.2 3.2 1.0 45.5%
GLEE-05/09 FOX 2.0 3.0 1.0 50.0%
CHICAGO FIRE-05/08 NBC 1.8 2.8 1.0 55.6%
NCIS-05/07 CBS 3.1 4.1 1.0 32.3%
VOICE-05/06 NBC 4.1 5.0 0.9 22.0%
NASHVILLE-05/08 ABC 1.6 2.5 0.9 56.3%
PERSON OF INTEREST-05/09 CBS 2.4 3.3 0.9 37.5%
FAMILY GUY-05/12 FOX 2.4 3.3 0.9 37.5%
MIKE & MOLLY-05/06 CBS 2.3 3.1 0.8 34.8%
HAWAII FIVE-0-05/06 CBS 1.9 2.7 0.8 42.1%
HELL’S KITCHEN-05/07 FOX 1.9 2.7 0.8 42.1%
NCIS: LOS ANGELES-05/07 CBS 2.4 3.2 0.8 33.3%
LAW AND ORDER:SVU-05/08 NBC 1.9 2.7 0.8 42.1%
REVENGE-05/12 ABC 1.7 2.5 0.8 47.1%


Largest 18-49 Percentage Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
SMASH-05/11 NBC 0.4 1.0 0.6 150.0%
NIKITA-05/10 CW 0.2 0.4 0.2 100.0%
HANNIBAL-05/09 NBC 1.1 1.9 0.8 72.7%
REVOLUTION-05/06 NBC 2.0 3.4 1.4 70.0%
VAMPIRE DIARIES-05/09 CW 1.0 1.7 0.7 70.0%
ELEMENTARY-05/09 CBS 1.9 3.2 1.3 68.4%
90210-05/06 CW 0.3 0.5 0.2 66.7%
NEW GIRL-05/07 FOX 2.1 3.5 1.4 66.7%
GRIMM-05/07 NBC 1.8 2.9 1.1 61.1%
HART OF DIXIE-05/07 CW 0.5 0.8 0.3 60.0%
MODERN FAMILY-05/08 ABC 3.3 5.2 1.9 57.6%
NASHVILLE-05/08 ABC 1.6 2.5 0.9 56.3%
CHICAGO FIRE-05/08 NBC 1.8 2.8 1.0 55.6%
CASTLE-05/06 ABC 2.0 3.0 1.0 50.0%
GLEE-05/09 FOX 2.0 3.0 1.0 50.0%
BLUE BLOODS-05/10 CBS 1.2 1.8 0.6 50.0%
TOUCH-05/10 FOX 0.6 0.9 0.3 50.0%
GREY’S ANATOMY-05/09 ABC 3.1 4.6 1.5 48.4%
CRIMINAL MINDS-05/08 CBS 2.5 3.7 1.2 48.0%
OFFICE-05/09 NBC 2.3 3.4 1.1 47.8%
REVENGE-05/12 ABC 1.7 2.5 0.8 47.1%
HOW I MET YOUR MOTHER-05/06 CBS 2.6 3.8 1.2 46.2%
MINDY PROJECT-05/07 FOX 1.3 1.9 0.6 46.2%
CSI-05/08 CBS 2.2 3.2 1.0 45.5%
BODY OF PROOF-05/07 ABC 1.4 2.0 0.6 42.9%

The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

Largest Viewership Increase From DVR Viewing for Broadcast TV Shows:

Shows Net Viewership L+SD (000) Viewership L+7 (000) Post Airdate Increase (Absolute) Post Airdate Increase (%)
BIG BANG THEORY, THE-05/09 CBS 16304 21044 4740 29.1%
ELEMENTARY-05/09 CBS 9285 13615 4330 46.6%
MODERN FAMILY-05/08 ABC 9024 13054 4030 44.7%
CASTLE-05/06 ABC 10844 14292 3448 31.8%
PERSON OF INTEREST-05/09 CBS 13162 16492 3330 25.3%
REVOLUTION-05/06 NBC 6064 9393 3329 54.9%
NCIS-05/07 CBS 17558 20847 3289 18.7%
GREY’S ANATOMY-05/09 ABC 8971 12228 3257 36.3%
CSI-05/08 CBS 9822 12884 3062 31.2%
BLUE BLOODS-05/10 CBS 10299 13341 3042 29.5%
CRIMINAL MINDS-05/08 CBS 10084 13076 2992 29.7%
CHICAGO FIRE-05/08 NBC 6891 9882 2991 43.4%
HAWAII FIVE-0-05/06 CBS 8012 10987 2975 37.1%
GRIMM-05/07 NBC 5676 8418 2742 48.3%
NCIS: LOS ANGELES-05/07 CBS 13176 15740 2564 19.5%
BODY OF PROOF-05/07 ABC 8241 10735 2494 30.3%
GLEE-05/09 FOX 5916 8232 2316 39.1%
SCANDAL-05/09 ABC 8862 11135 2273 25.6%
NEW GIRL-05/07 FOX 3937 6156 2219 56.4%
NASHVILLE-05/08 ABC 5365 7566 2201 41.0%
MIKE & MOLLY-05/06 CBS 8084 10282 2198 27.2%
TWO AND A HALF MEN-05/09 CBS 12834 14996 2162 16.8%
VOICE-05/06 NBC 12145 14270 2125 17.5%
LAW AND ORDER:SVU-05/08 NBC 6912 9000 2088 30.2%
HOW I MET YOUR MOTHER-05/06 CBS 6987 9008 2021 28.9%


The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.
Do the Live+7 ratings tell us anything about a show’s renewal prospects we didn’t already know from the Live+Same Day ratings?  No.  Click here to learn more.

To see the previous most DVR’d TV Shows lists click here.

Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.

Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.

Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate – How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show’s LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that’s what we do now as well.

Nielsen TV Ratings Data:©2011 The Nielsen Company. All Rights Reserved.

 

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