via press release:
With the season premiere of The Bachelorette and A Special Edition ofwith Barbara Walters, ABC finished a strong second during primetime on Memorial Day to NBC with and . Growing year to year in viewers (+12%) and young adults (+13%), the Net delivered its strongest summer Monday since July - since 7/9/12 and 7/16/12, respectively.
Taking second place to up over the show’s performance on the Memorial Day last year in Total Viewers (+2%) and held even in Adults 18-49. Please Note: In recent seasons The Bachelorette premiered coming out of , so comparisons to last year’s post-Dancing premiere are not fair. Also, it was the first time the show faced . The Bachelorette delivered ABC’s best summer numbers in the time period since July 16, 2012.head to head from 8-10pm and gaining audience throughout its broadcast, ABC’s season opener of The Bachelorette was
During the 10 o’clock hour, A Special Edition ofwith Barbara Walters - Bringing Up Baby: Royal Edition earned second place to NBC’s -led in Total Viewers, Adults 18-49 and Adults 25-54. The ABC newsmagazine improved its hour from the year-ago night by double-digit percentages in Total Viewers (+33%), Adults 18-49 (+63%) and Adults 25-54 (+33%).