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TV Ratings Monday:'The Bachelorette' Premieres Down, 'The Voice' Falls, 'Revolution' & 'The Goodwin Games' Flat

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May 28th, 2013

The Bachelorette Premiere May 27 2013

Scoreboard NBC ABC UNI CBS FOX CW
Adults 18-49: rating/Share 2.7/7 1.7/5 1.5/4 1.1/3 0.6/2 0.4/1
Adults 18-34: Rating/Share 1.9/6 1.3/4 1.4/4 0.6/2 0.4/1 0.3/1
Total Viewers (million) 9.410 5.791 3.436 4.353 1.438 1.529

 

NOTE: A18-49 usage was up +4% from 8-10pm and +3% from 8-11pm last night versus last Monday

NBC was number one with adults 18-49, and with total viewers.

On NBC, The Voice hit a series low for a performance show with a 3.1 adults 18-49 rating, down 11 percent from last week's 3.5. Revolution earned a 1.9 adults 18-49 rating, even with last week.  Your predictions were a little optimistic.

On ABC, the season premiere of The Bachelorette scored a 1.9 adults 18-49 rating down 27 percent from a 2.6 for last season’s 90 minute premiere on May 14, 2012, which followed a new episode of Dancing with the Stars. It was the show’s lowest rated premiere ever. A special episode of 20/20, Bringing Up Baby: Royal Edition about the British royals earned a 1.3 adults 18-49 rating, even with Motive’s performance in the time period last week.

On FOX, The Goodwin Games garnered a 0.6 adults 18-49 rating, even with last week’s series premiere.

On The CW, the movie Memorial Day scored a 0.4 adults 18-49 rating.

 

Broadcast primetime ratings for Monday, May 27, 2013:

Time Net Show 18-49 Rtg/Shr Viewers (millions)
8:00 NBC The Voice (8-10PM) 3.1/9 10.88
ABC The Bachelorette (8-10PM) Season Premiere 1.9/5 5.88
CBS How I Met Your Mother - R 0.9/3 3.60
FOX Raising Hope - R 0.7/2 1.77
CW Memorial Day (8-10PM) 0.4/1 1.53
8:30 CBS Rules of Engagement - R 0.9/2 3.66
FOX The Goodwin Games 0.6/2 1.366
9:00 CBS 2 Broke Girls - R 1.0/3 4.21
FOX New Girl - R 0.6/2 1.32
9:30 CBS Mike & Molly - R 1.2/3 4.67
FOX The Mindy Project - R 0.6/1 1.30
10:00 NBC Revolution 1.9/5 6.48
ABC 20/20 1.3/4 5.61
CBS Hawaii Five-0 - R 1.2/3 4.99

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In Late-Night Metered Markets Monday night:

 

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • rob60990

    The Bachelorette is also even with last year’s Memorial Day episode.

  • Bryan

    Revolution’s reliance on The Voice is worrying. The true test will be next season.

  • SJ

    Why did ABC premiere The Bachelorette on Memorial Day?! How stupid are the people running that network?!

  • Sara

    The Voice is performing worse than American Idol, even with idol being three times its age. And there was no competition last night. This is really bad.

  • Chris

    @Rob60990

    Why the obsession with defending The Bachlorette? No one is criticizing its numbers. Relax!

  • carole

    It looks like most people were not watching TV Monday night.
    Unless they have found d better shows on cable. I know I have.

  • Grey

    @SJ

    “Why did ABC premiere The Bachelorette on Memorial Day?! How stupid are the people running that network?!”

    That’s a rhetorical question, right? ;D

  • Edward

    Revolution has been pretty consistent over the last three weeks even though The Voice audience has decreased. Nice to see.

  • Zapbob

    DVR’d Voice and Bachelorette….will watch tonight.

  • r0ckmypants

    @Dennis – Revolution DOES have The Voice as a lead-in for the finale…

  • cimmer

    I wouldn’t be a bit surprised if the Revolution finale ratings remain flat. No higher, no lower. It’ll be interesting to see how it does next year on Wednesday.

  • mando

    I guess Revolution has a solid audience this year. I expext to see its ratings rise above 1.8.on Wed this fall.

  • Billy

    It is very strange that 18-49 usage was up 4% over last week yet everything seems to be down.

  • rob60990

    “Why the obsession with defending The Bachlorette? No one is criticizing its numbers. Relax!”

    No obsession, just stating the facts. :)

  • fourat sakka

    half hour ratings?

  • Fake Me Out

    I know, it’s summer, it’s a long weekend in the USofA, it’s repeats, it’s that time of the month, it’s more fun watching the mayor smoke crack, it’s [your insert excuse here], but still it was pretty much an all around blood bath demo wise … everything bar 1 show was under 2.x and 10/14 under 5 million total viewers.

    Not looking pretty for the nets this summer … wonder how the cable summer fare will do?

    ymmv

  • John A

    Not terrible for CW. I knew Revolution wouldnt rise.

  • John K.

    @Bryan are you smoking crack? The Voice was down significantly, yet Revolution stayed the same. IE. the huge lead-ins it got with The Voice aren’t really helping it anymore, as its getting basically the same numbers with the smaller voice lead in.

  • Samunto

    Given how Revolution has been steady with it’s 1.9-2.0 there’s hope that it could do a 1.5 Wednesdays. Though it remains to be seen if that will be enough to warrant a 3rd season (depending on NBC’s new shows).

    I was just thinking that Mondays on NBC have been used to premiere their highest profile new shoes back to when Heroes was hot and none really survived long enough (Black Donnellys, Studio 60, Journeyman, Smash..) and now Revolution could very likely see it’s demise in season 2.

    CSI:Miami on CBS has to be the last show that could be called a big hit airing MOndays at 10.

  • SS

    Have to agree with John K. I think Revolution has it’s audience and it is independent of The Voice. Now, maybe there is a large group of people that only watch it, because it is on after the voice, but I haven’t met any of those people yet. I have met many people who watch though that are avid Arrow fans and I think that might hurt Revolution more next year than not being on after The Voice.

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