‘Katie’ Grows Week-to-Week and is on Track to Finish as May’s Number 1 Freshman Syndicated Talker

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via press release:

“Katie” Finishes as the Week’s No. 1 Freshman Syndicated Talker in Homes and is on Track to Lead the May Sweep with a 13% Advantage over Runner-Up “Steve Harvey”

 

“Katie” Grows Week to Week in Homes (+6%), Viewers (+4%) and W25-54 (+13%)

 

 

“Katie” National Ratings – Week 36

Based on National ratings during the week of May 13, 2013, “Katie” once again stood as TV’s No. 1 new syndicated talk show in Households (1.7 rating).  And with just 3 days left to count in the ratings period, “Katie” is on track to finish as the top-rated freshman talker for the 2013 May Sweep, with a 13% advantage over runner-up “Steve Harvey” (1.7 rating vs. 1.5 rating).  In fact, “Katie” will be the highest-rated freshman for its 3rd consecutive sweep (November ’12, February ’13 and May ’13).

 

  • “Katie” was up week to week in Households (+6%), Total Viewers (+4% – 2nd week of gains) and Women 25-54 (+13%), hitting its best numbers since the week of April 22, 2013 on each measure.

 

“Katie” is executive-produced by Katie Couric and Rachel Miskowiec and is distributed by Disney-ABC Domestic Television. Co-executive producers are Kathy Samuels, Matt Strauss and Ethan Nelson and the program is directed by Joseph Terry.

 

Source: The Nielsen Company, National Live + Same Day Program Ratings, week of 05/13/13.  Season to date = 9/10/12-05/19/13.

 

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