NBC Wins Tuesdays Among ABC, CBS, NBC & FOX, with ‘The Voice’ as the Number 1 Show by a 67 Percent margin

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The Voice May 28

via press note:

NBC is #1 Tuesday night among ABC, CBS, NBC and Fox in adults 18-49 with “The Voice” (3.0/8 from 9-10:01 p.m. ET) ranking as the #1 program of the night on an evening that included Fox’s two-hour “So You Think You Can Dance” (1.8/5 from 8-10) and ABC’s two-hour premiere of “Extreme Makeover: Weight Loss Edition” (1.2/3 from 8-10).  “The Voice” is the #1 show of the night by a 67 percent margin in 18-49 over the #2 show, “So You Think You Can Dance” (3.0 vs. 1.8).
  • From 9-10:01 p.m. ET, “The Voice” (3.0/8 in 18-49, 10.4 million viewers overall) won the time period among ABC, CBS, NBC and Fox in every key demographic — adults, men and women 18-34, 18-49 and 25-54 — with margins in adults 18-49 of 67 percent versus the second hour of Fox’s “So You Think You Can Dance” (3.0 vs. 1.8) and 150 percent versus ABC’s second hour of “Extreme Makeover: Weight Loss Edition” premiere (3.0 vs. 1.2).
  • “The Voice” is up 3 percent week to week in total viewers (10.437 million vs. 10.181 million).  In 18-49, “The Voice” is within a tenth of a rating point of last week’s 3.1 in these preliminary fast-affiliate ratings and within 0.2 of last week’s 3.2 in official nationals.  Note that every regular telecast of “The Voice” so far this cycle has grown by 0.1-0.2 of a rating point from these preliminary fast-affiliate ratings to the official-national results and that last night’s “Voice” is already close to rounding to a 3.1 (3.04).
  • “The Voice” is up by 58 percent in 18-49 rating versus NBC’s season average in the time period prior to the May 14 debut of the one-hour “Voice” in this slot (with a 3.0 vs. a 1.9, L+SD, excludes live news and sports) and up 100 percent in total viewers (10.437 million vs. 5.219 million).
  • From 8-9 p.m. ET, a recap episode of  “The Voice” (1.7/5 in 18-49, 6.4 million viewers overall) ranked #2 among ABC, CBS, NBC and Fox in adults 18-49 and #1 among those nets in adults 25-54, women 25-54 and women 18-49.
  • From 10:01-11 p.m. ET, an encore of the “Office” finale (1.0/3 in 18-49, 2.9 million viewers overall) tied for #2 among ABC, CBS and NBC in adults 18-49, tied for #1 in men 18-49 and ranked #1 outright among those nets in adults 18-34 and men 18-34.
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