TNT’s Exclusive Coverage of 2013 NBA Eastern Conference Finals Game 4 Delivers 8.1 Million Total Viewers

Categories: Network TV Press Releases

Written By

May 29th, 2013

Pacers-Heat Game 4

via press release:

TNT’s Exclusive Coverage of 2013 NBA Eastern Conference Finals Game 4 Delivers 5.1 U.S. HH Rating and 8.1 Million Total Viewers   Network Ranks No. 1 Across All of Television in Prime Time Based on Nielsen Metered Market Ratings

Ratings for Game 4 Up 26% vs. 2012
TNT’s exclusive presentation of the 2013 NBA Eastern Conference Finals Game 4 between the Miami Heat and the Indiana Pacers delivered a 5.1 U.S. HH rating and 8.1 million total viewers, based on Nielsen Fast Nationals, and bolstered the network to rank No. 1 across all of television (broadcast and cable) in prime time. TNT has televised the four most-viewed 2013 NBA Playoff telecasts to date across broadcast and cable.

The Heat/Pacers Game 4 telecast is up 26% in U.S. HH rating and 24% among total viewers compared with the network’s coverage of the 2012 Western Conference Finals Game 4 (4.1 U.S. HH rating; 6.5 million total viewers).

Last night’s Game 4 generated a 26.2 metered market rating in Miami and a 21.7 locally in Indianapolis. Miami is the 16th largest DMA among the 56 metered markets (in household reach) with Indianapolis ranking 24th.

Through four game telecasts, TNT is averaging 7.7 million total viewers for the 2013 NBA Eastern Conference Finals, up 7% compared with the network’s coverage of the first four games of the 2012 NBA Western Conference (7.2 million total viewers). This year’s corresponding 4.8 U.S. HH rating is up 4% over a 4.6 rating through the same number of games last year.

Additionally, TNT’s Sports Emmy Award-winning Inside the NBA studio show is averaging more than 3.0 million total viewers during the 2013 NBA Eastern Conference Finals.

TNT’s exclusive coverage of the 2013 NBA Eastern Conference Finals, with the best-of-seven series tied 2-2, will continue tomorrow, Thursday, May 30, with Game 5 coverage beginning at 8 p.m. ET.

 
  • Tati

    ESPN must be saying… Hurry up and let’s begin the Finals.

  • Mark

    If the Heat don’t make the Finals, I can’t see many people watching them. Spurs/Pacers just isn’t that appealing. Look at the ratings for the Spurs/Grizzlies games. Small markets don’t bring a whole lot of interest.

  • kbmv

    Spurs vs Pacers would likely get only about 10 million viewers on avg. Heat vs Spurs would deliver about 16 or 17 for a 6 game series.

  • kbmv

    @Mark

    Wrong. It’s not about small markets with the NBA. It’s about star appeal. Miami is a fairly small market and OKC was extremely small last year. But people wanted to watch Lebron and Durant. Spurs, Grizzlies and Pacers don’t have that star appeal. Duncan and Parker are boring. Great careers but not really exciting. And Indiana has a few good players but no great ones. They are just a solid well coached team.

  • susan

    @kbmv and mark – Your remarks speak volumes about the state of this country when “excellence” is considered a derogatory synonym for “boring.” The Spurs are coached by an ex-military man who knows that “boring excellence” makes all the difference between victory and defeat. It’s Memorial Day” – go visit a national cemetery and decide honestly whether you would ever make the “boring” sacrfice of “excellence” in teamwork to save your family’s and your country’s way of life.

  • susan

    @kbmv and mark – Your remarks speak volumes about the state of this country when “excellence” is considered a derogatory synonym for “boring.” The Spurs are coached by an ex-military man who knows that “boring excellence” makes all the difference between victory and defeat. It’s Memorial Day” – go visit a national cemetery and decide honestly whether you would ever make the “boring” sacrfice of “excellence” in teamwork to save your family’s and your country’s way of life. Idiots.

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