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TV Ratings Wednesday: 'MasterChef' Steady, 'Healing in the Heartland' Decent, Soft Premieres for 'The American Baking Competition' & 'The Lookout'

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Written By

May 30th, 2013

Healing in the Heartland Usher Blake Shelton

Scoreboard FOX NBC UNI ABC CBS CW
Adults 18-49: rating/Share 2.2/7 1.5/4 1.4/4 1.1/3 1.0/3 0.4/1
Adults 18-34: Rating/Share 1.9/7 0.8/3 1.3/5 0.7/3 0.6/2 0.3/1
Total Viewers (million) 5.434 6.475 3.511 4.123 5.730 1.290


FOX was the number one network in adults 18-49  while NBC  was on top with total viewers.

On FOX, MasterChef earned a 2.2 adults 18-49 rating even with last week’s premiere.

On NBC, Dateline scored a Wednesday season high with a1.6 up 14 percent from last Wednesday’s 1.4 adults 18-49 rating.  Healing in the Heartlands: Benefit Concert earned a 1.9 adults 18-49 rating, the network’s best time period performance since January 9.

On ABC, Family Tools scored a series low 1.0 down 17 percent from a 1.2 adults 18-49 rating for its most recent episode on May 15. How To Live With Your Parents (For the Rest of Your Life) earned a series low 1.3 down 38 percent from last week's 2.1 adults 18-49 rating. The premiere of The Lookout (formerly known as primetime Nightline) garnered a 1.1 adults 18-49 rating up 10 percent from the premiere of last summer’s Final Witness on June 27, 2012.

On CBS, the premiere of The American Baking Competition earned a 1.0 adults 18-49 rating down 23 percent from a 1.3 for the premiere of Dogs In The City on Wednesday, May 30, 2012, ranking as CBS’s lowest rated Wednesday debut ever.

 

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Overnight ratings for Wednesday, May 22, 2013:

Time Net Show 18-49 Rating/Sh Viewers (millions)
8:00 FOX MasterChef (8-10PM) 2.2/7 5.43
NBC Dateline 1.6/5 7.09
CBS The American Baking Competition - Series Premiere 1.0/3 5.21
ABC The Middle - R 1.0/4 4.32
CW Arrow - R 0.4/1 1.48
8:30 ABC Family Tools 1.0/3 3.63
9:00 NBC Healing in the Heartland: Relief Benefit Concert 1.9/6 8.56
ABC Modern Family - R 1.4/4 4.64
CBS Criminal Minds - R 1.0/3 5.21
CW Supernatural - r 0.4/1 1.11
9:30 ABC How To Live With Your Parents 1.3/4 4.01
10:00 CBS CSI - R 1.1/3 6.97
ABC The Lookout - Series Premiere 1.1/3 4.07
NBC Chicago Fire - R 0.9/3 3.77

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via press note:

In Late-Night Metered Markets Wednesday night:
  • In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.2/6 with an encore telecast; CBS's "Late Show with David Letterman," 2.3/6 with an encore; and ABC's "Jimmy Kimmel Live," 1.8/5 with an encore.
  • In the 25 markets with Local People Meters, adult 18-49 Wednesday results were: “The Tonight Show with Jay Leno,” 0.7/3 with an encore; "Late Show," 0.5/2 with an encore; and "Jimmy Kimmel Live," 0.7/3 with an encore.
  • From 12:35-1:05 a.m. ET Wednesday night, ABC's "Nightline" averaged a 1.1/4 in metered-market households and a 0.4/2 in 18-49 in the Local People Meters.
  • From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.2/4 in metered-market households with an encore) tied CBS's first-run "Late Late Show with Craig Ferguson" (1.2/4).  In the 25 markets with Local People Meters, "Late Night" (0.4/3 in 18-49 with an encore) topped "Late Late Show" (0.3/2).
  • At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.7/3 in metered-market households with an encore and a 0.2/2 in adults 18-49 in the 25 markets with local people meters.

 

Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

You can see TV ratings from other recent Overnight ratings reports here.

Definitions: Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101.

 
  • Robert Ford

    @JacobYates
    When did Neighbors ever air without a lead-in? And what did it get?

    I suspect it would fall below a 1.3 if new episodes aired during the summer, though obviously NBC doesn’t want to test that.

  • harry

    let haters hate , i am not feeding the trolls.

    How to live with ur parents had modern family as lead in true. but MODERN FAMILY barely got 3.0 and above ratings lately , and it is not the huge hit it used to be. Bitch in apartment 23 , happy endings and suburgatory and the neighbors had a STONG HIT AS lead in , not a show that just does ok. because this is what modern family has become . a show that does good. but a shadow of its former 5.4 fall debut.

  • K

    @ethan

    Masterchef is the rare reality show that is not drivel.

  • David Howell

    Huge drop in a bad situation for How To Live…

    …and even at that level it’d have been the #2 comedy on NBC!

    Pretty sure, as Survivor Fan says, it was cancelled in light of what happened to Apt 23 (and Happy Endings for that matter) this season.

    When a charity concert in summer is your best timeslot performer since early January, you’ve got a problem in that timeslot. And with Revolution leading off Wednesdays, we might end up talking about a reshuffled lineup in 2014-15 producing “the network’s best timeslot performance since May 29, 2013.”

    CBS had either too much faith or no faith at all in American Baking Competition with that skedding. I know the total audience doesn’t matter in the US, but the last season finale of the BBC show managed more than five million viewers. In a country with 80% fewer people. And on BBC Two, which (as the name suggests) is not a flagship channel (it’s meant to be a home for somewhat less mainstream programming, although the more esoteric end of that remit has now been taken up by BBC Four.)

    Anyway, CBS’s terrible record with unscripted programming continues. No wonder they picked up one drama and uncancelled another for their summer schedule!

  • Robert Ford

    @Bryan
    If you’re assuming retention matters I should ask you:
    Was that rerun of the Middle a 1.6 or lower?
    Because summer MF reruns apparently get 1.4,from which HTLWYP declined only .1.

  • Corey

    I look at this site everyday but never comment….I just have to say that these ratings are SAD!

  • Rachor Samien

    CSI is strong

  • K

    @Rusty

    CBS is greedy, they want to be the be all and end all as far as programs go. The Baking show is just a knock off of Masterchef, only difference is it is for bakers. Funny how hypocritical CBS is, when they complained about “The Glass House” on ABC, last summer being a rip on Big Brother. Now, they’re doing the same thing ABC did. In a way, I’m glad the Baking Show had lousy ratings. Serves CBS right for being so greedy/

  • Alan

    omg HTLWYP! :o

  • sara

    How do they know the demo on shows? I am 38 How do they know I am sitting at home watching Body of Proof?I think they just assume and it makes me mad.Body of Proof was my favorite show so like Brian says 10 million viewers gone.I will not watch any new shows on ABC

  • david

    The Look out was good. They spent half the show tracking down the scammer Kevin Trudow.

  • mary 1

    Maybe the networks care but I bet the Heartland concert was just fine with the demographics they got. When you’re trying to raise money for a cause the fact that they got over 8 million viewers is more important than how many of them were young. You want the people with cash watching.

    I’m not sure why fundraisers should count in the ratings anyways. What are they going to do really, If they don’t get enough in that demo are they going to cancel all future fundraisers for natural disasters and say Sorry future Mississippi or Kansas flood victims, no fundraiser for you because 18 year olds didn’t care to watch?

  • Moose

    @K

    You don’t know what your talking about. The Baking show is not a knock off of Masterchef. It is a show that exists in other countries.

    The shows couldn’t be more different. The judges (for the most part) on Masterchef act like jerks.

    Masterchef jumped the shark last season, when IMO it was obvious day one that the blind woman was going to win, whether she deserved to win or not. Needless to say, this is the first season that I have not watched Masterchef.

  • Moose

    Oops should be “you’re” not “your”.

  • r0ckmypants

    @sara – You don’t have a Nielsen box, so they don’t know or care about you.

  • AJ

    Why would they put American Baking Competition up against Masterchef in the same timeslot??

    I know networks are in competition with each other, but to cannibalize the same audience watching the same type of show is stupid!

  • Anon

    If CBS had gotten Larry the Cable Guy to host the baking show, it would have been a bigger hit. Everybody knows Jeff Foxworthy’s 15 minutes of fame were up years ago.

    I didn’t watch the benefit last night, but I did text them $10. The true measure of success of any fundraiser is in how much funds were raised.

    TOOLS RULES

  • The End

    @r0ckmypants

    True enough, though people can support the studio that produces these shows by buying the DVD/Blu Rays, digital sales, things like that. If the show is profitable, it’l help when negotiations occur between the network and studio.

  • The End

    @josh2770

    They don’t switch Doctors in Doctor Who because of money, no. Some make the mistake of assuming because they’ve appeared on a successful TV show they can make it big in Hollywood, it happens all the time.

    That being said, Matt Smith will be the Doctor for the next Doctor Who season, making it 4 seasons now. He’l be in the movie too alongside David Tennant, and in the Christmas Special as well. He hasn’t confirmed that he wants to leave too.

    I think as long as Matt Smith gets small movie roles in the downtime between Doctor Who seasons, he’l stick with it for a while yet.

  • two

    <>

    You’re 38? You sound like a 12 year old. “Wah, they took away my show. I’m gonna show them! Wah!” Grow up, it’s a TV show and a business. Save your temper tantrums for real life problems.

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