ABC’s ‘Jimmy Kimmel Live’ Closes 2012-13 With Its Three Biggest-Ever Sweeps Audiences
via press note:
During the recently completed 2013 May sweep, ABC’s Jimmy Kimmel Live pulled in its 2nd-largest overall audience for any sweep period, behind only the 2013 February sweep. In fact, JKL has attracted its three biggest sweep audiences ever during the 2012-2013 broadcast season (February ’13, May ’13 and November ’12, respectively). In addition, building over the year-ago May sweep for the 4th year in a row in Total Viewers (+31%), JKL delivered its most-watched May ever. JKL also grew over May ‘12 by 19% in Adults 18-49 to its strongest May sweep in 6 years – since May 2007.
- ABC’s JKL outperformed CBS’ The Late Show with David Letterman in Adults 18-49 for the first time ever during any sweep period, holding an 8% lead over the CBS program. In Total Viewers, JKL paced within 300k viewers from Letterman, slashing three-quarters of its gap with the Letterman versus its gap during the year-ago May sweep (-75%), as more than 1 million viewers separated the two programs last year. In addition, after marking its closest finish ever with Letterman in February ’13 (-789k viewers), JKL further narrowed the gap with the CBS talk show in May ’13 (-306k viewers). For the 2nd straight sweep, JKL beat Letterman in Adults 18-34, increasing its advantage over the CBS late-night program to 15% in May (versus +9% in February).
For the complete 2012-13 broadcast season, ABC’s Jimmy Kimmel Live marked its most-watched season ever, surpassing its previous high by 29% in Total Viewers.