‘ABC World News’ Only Evening Newscast to Grow Both Overall and Demo Audiences Year-to-Year

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated.


via press release:

“World News” Only Evening Newscast to Grow Both Overall and Demo Audiences Year-to-Year


“World News” #1 Newscast in Key News Demo on Friday


“World News” Narrows Total Viewing and Demo Gaps with “NBC Nightly News” to Smallest Level in Two Months – Closes Demo Gap for the 6th Consecutive Week


“World News” Slashes Total Viewing Gap with NBC by 36% and Demo Gap by 56%, Year-to-Year


For the week of May 27, 2013, “ABC World News with Diane Sawyer” averaged 7.10 million Total Viewers and a 1.5 rating/7 share/1.81 million in Adults 25-54, according to Nielsen Media Research.  For the 2nd week in a row,“World News” posted year-to-year increases in both Total Viewers (+2%) and Adults 25-54 (+3%) – 6.94 million and 1.75 million on w/o 5/28/12.  In addition, “World News” stood as the only evening newscast to improve on the year-ago week in both measures, as CBS’ “Evening News” was mixed (+4%/-9%), while NBC’s “Nightly News” posted losses (-2%/-9%)


“World News” aired the No. 1 telecast on Friday (5/31/13) in Adults 25-54, beating “NBC Nightly News” by +52,000 demo viewers (1.640 million vs. 1.588 million).  


“World News” narrowed its gaps week-to-week with “NBC Nightly News” among both Total Viewers (-14%, 593,000 vs. 692,000) and Adults 25-54 (-8%, 200,000 vs. 217,000), posting its closest performance with the NBC newscast in 2 months – since w/o 3/25/13.  Further, “World News” narrowed its news demo gap with “Nightly News” in each of the last 6 weeks. 


Year-to-year “World News” cut its margins with “NBC Nightly News” by strong double-digits among both Total Viewers (-36%, 593,000 vs. 925,000) and Adults 25-54 (-56%, 200,000 vs. 455,000).


Season-to-date, “World News” has increased its Total Viewing audience (+3%) compared to the same point last season, drawing its most-watched season in 2 years – since the 2010-11 season.  “World News” narrowed its margins with “NBC Nightly News” among both Total Viewers (-24%) and Adults 25-54 (-8%) to post its smallest margins in Total Viewers (785,000) and Adults 25-54 (322,000) with the NBC program in 4 years – since the 2008-09 season.


For the week, “World News” outperformed “CBS Evening News” by 1.04 million Total Viewers and by 257,000 Adults 25-54.


Note: Due to the Memorial Day holiday, all three programs were coded specials and were excluded from the averages. 


“ABC World News with Diane Sawyer” airs at 6:30 p.m., ET on the ABC Television Network.  Michael Corn is the executive producer of the broadcast. Follow Diane Sawyer and the “World News” team online: @DianeSawyer;@ABCWorldNewsfacebook.com/DianeSawyerfacebook.com/WorldNews.


EVENING NEWS (Week of May 27, 2013)


  Total Viewers Adults 25-54 Households
ABC       7,095,000 1.5/7; 1,809,000   4.9/11
NBC   7,688,000 1.7/7; 2,009,000   5.3/11
CBS   6,055,000 1.3/5; 1,552,000   4.2/ 9
blog comments powered by Disqus