Nick's 'Sanjay and Craig' & 'SpongeBob' Top All TV With Kids

Categories: Network TV Press Releases

Written By

June 4th, 2013

sanjay and craig

via press release:

Net Lands Week’s Top Preschool Series -- Bubble Guppies and Peter Rabbit
NEW YORK–June 4, 2013– Nickelodeon’s hit animation lineup vaulted SpongeBob SquarePants and the new Sanjay and Craig into the top two spots, respectively, on all TV with kids this week. Number-one SpongeBob SquarePants averaged a 5.3/1.7 million K2-11 and 3.5 million total viewers; and Sanjay and Craig in its second week averaged a 5.1/1.7 million K2-11 (up +16% over last year’s like time period) and 3.1 million total viewers (up +8%). Nickelodeon also landed TV’s top two preschool series this week: Bubble Guppies, which again was the number-one preschool series; and Peter Rabbit, which ranked at number two.
Nick’s newest hit Sanjay and Craig also had a strong showing among kids 6-11, where it ranked as the number-one animated program with that demo, averaging a 5.5/1.1 million (up +34% over last year’s like time period).  Sanjay and Craig follows the adventures of Sanjay, an excitable and irreverent 12-year-old boy (Maulik Pancholy, 30 Rock) and Craig, a smooth-talking snake and master of disguise (Chris Hardwick, Nerdist, The Talking Dead).  Together, they embark on epic kid-inspired quests that are at times totally ridiculous, absolutely gross and weirdly sweet. The series airs Saturday mornings at 10:30 a.m. (ET/PT).
Additionally, Nick’s hit preschool series Bubble Guppies was the top preschool program for the week, averaging a 5.9/801,000 K2-5, followed by Peter Rabbit, which averaged a 5.6/753,000 K2-5.
Nickelodeon also marked its 19th consecutive week of year-over year gains, posting a 2.7/899,000, up +4% among kids 2-11, and averaging 1.7 million total viewers.
  • miley

    yes if you put all of the views together, but separately sanjay only did 3.1 which good luck charlie got more of, so sanjay and spongebob didnt top it all with kids it was spongebb and good luck charlie

  • iCarly

    Yes! got Sanjay and Craig !!, love SpongeBob.

  • ToXiX

    Sanjays Mom is white
    Sanjays Dad is black

    It’s only a matter of time before some whining parent complains about that.

  • i luv nickelodeon

    I love Sanjay and Craig! So funny!!

  • 90s


    I think it involves the demos more so than overall ratings.

  • Aly

    @ToXiX? I thought the family was Indian-American/South East Asian?



  • Nathan

    Sanjay beat the Sponge in K6-11. That is surely an accomplishment. and @Miley demos are more important than viewers. Get that through your head please.

  • ToXiX


    That may be. I’m not sure the race however it will be interpreted as white mom black dad by a lot of people.

    The mom has no tanish color to her. She’s completely white and the dad is as dark as my black iPhone

    I don’t see a problem, but I see lots of bitter parents getting mad and pointing a finger at this.

    I’m 21, not a parent , and have no problem with interracial relationships please don’t get it twisted.

  • Twist Of Fate

    Now I wanna hear you Disney fand say SpongeBob is Nick’s only successful show. Now Nick has FIVE Nicktoons that can score over 3 million viewers. SpongeBob, Sanjay and Craig, TMNT, Korra, & The Fairly OddParents. Not to mention all the other Nicktoons Nick crewed over.

  • Sam

    @GUYANESE PRIDE CTS I don’t know any guyanese people named Sanjay.

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