Weekly Ratings Notes for Adult Swim, Cartoon Network, TBS, TNT & TruTV: NBA Playoffs, ‘Men at Work’, ‘Venture Bros.’, ‘Adventure Time’, ‘Teen Titans GO!’, ‘South Beach Tow’ & More
via press release:
TNT ranked as television’s #1 network among adults 18-49, adults 18-34, men 18-49 and men 18-34, beating all broadcast and cable networks for the week. TNT also topped the cable charts among total viewers and adults 25-54 in primetime for the week, as well as among adults 25-54 in total day.
The network’s success was driven by its spectacular coverage of the NBA Playoffs Eastern Conference Finals between the Miami Heat and Indiana Pacers. The best-of-seven series took the Top 3 spots on basic cable for the week, with Thursday night’s match-up ranking as the #1 program among total viewers (8.5 million), adults 18-49 (4.7 million) and adults 25-54 (4.4 million) and Tuesday’s game ranking #1 among adults 18-34 (2.6 million).
NOTE: Turner Sports will release final ratings for the 2013 NBA Eastern Conference Finals, including last night’s Game 7, shortly.
TBS scored a strong week, ranking second behind TNT in primetime delivery of adults 18-49 and adults 18-34. Among the network’s successes, the hit original sitcom Men at Work drew 1.7 million viewers in Live + 3 delivery, including 1.0 million adults 18-49 and 575,000 adults 18-34.
Tuesday night’s episode of Who Gets the Last Laugh? once again garnered growth over the prior week. Last Thursday’s episode attracted 1.3 million viewers in Live + 3 (+5% over the previous Thursday). In the demos, the episode has drawn 753,000 adults 18-49 (+4%) and 408,000 adults 18-34 (+26%) in Live + 3.
The Big Bang Theory on TBS continues to dominate the field. Last week, the sitcom favorite accounted for five of basic cable’s Top 20 programs among adults 18-49.
Adult Swim’s Total Day ranked #1 with adults 18-24, 18-34 & 18-49 and men 18-24, 18-34 & 18-49 on basic cable this week. Compared to the same week in June 2012, Total Day delivery increased with adults 18-24 by 10%, adults 18-34 by 4%, adults 18-49 by 3%, men 18-24 by 4%.
In Primetime (Broadcast definition), Adult Swim ranked #3 [behind TNT & TBS] among all basic cable networks for delivery of adults 18-34. Compared to the same week in June 2012, Prime delivery grew across the board: adults 18-24 by 21%, adults 18-34 by 13%, adults 18-49 by 9%, men 18-24 by 29%, men 18-34 by 13% and men 18-49 by 9%.
Sunday’s highly anticipated return of Adult Swim’s original series, Venture Bros. (12 a.m.) was #1 in its timeslot with adults & men 18-24 & 18-34, while increasing by double-digits across all key adults and men demos vs. the same time period last year, ranging between 22% and 44%.
The Saturday night premiere episode of Bleach (12 a.m.) ranked as #1 in its timeslot with adult 18-24 &18-34. All new episodes during the Toonami block earned growth across all key adult demos vs. the same time period year ago, ranging between 5% and 22%.
Adult Swim programming – including Family Guy, American Dad, Robot Chicken, The Cleveland Show and The Boondocks – accounted for 24 of the top 50 telecasts on basic cable for the week with adults 18-34 and 26 of the top 50 telecasts with men 18-34, both more than any other network.
Across the first week of June 2013, Cartoon Network ranked as television’s #1 network for Early Prime (7-9 p.m.) delivery of boys 6-11 & 9-14, and #1 in Total Day delivery of boys 9-14.
Cartoon Network scored as the #1 destination for all key boys on all TV on Monday Night, #1 with boys 6-11 & 9-14 on Thursday Night (7-9 p.m.), #1 with boys 9-14 on Tuesday, Wednesday & Saturday Night, and #1 with boys 2-11 on Sunday Night.
A new episode of Cartoon Network’s original animated series, Adventure Time (Monday, 7:30 p.m.) ranked as the #1 telecast of the day with boys 6-11, and #1 in its time period with kids 9-14 and all key boy demos. Additionally, The new episode premiere of the original series, Regular Show (8 p.m.) ranked #1 for the day with boys 9-14, and #1 in its timeslot with kids 9-14 and all key boys.
Tuesday night’s new episode of Cartoon Network’s newest original animated series,Teen Titans GO! (7:30 p.m.) ranked as the #1 telecast of the day with boys 6-11 & 9-14, and #1 in its time period with kids 6-11 & 9-14 and all key boys.
Wednesday’s highly anticipated premiere special episode of LEGO: The Yoda Chronicles (8 p.m.) ranked as the #1 telecast of the day with boys 6-11, #1 in its time period with all key boys, increasing growth with kids and boys 6-11 & 9-14 vs. same time period last year.
Saturday Morning episode premieres of Pokemon BW: Adventures in Unova (8:30 a.m.) and Beyblade: Metal Fury (8 a.m.) ranked #1 in their respective time periods with boys 9-14.
truTV’s hit towing series South Beach Tow (Wednesday at 9:30 p.m.) hitched up 1.2 million viewers, including 563,000 adults 18-49 and 309,000 men 18-34. The series brought impressive double-digit growth to its timeslot among all key demos compared to the same night last year. For the season-to-date, South Beach Tow has grown +7% among total viewers, +6% among adults 18-49 and +18% among adults 18-34. The show has also reduced its median age by three years to 39.
Operation Repo (Wednesday at 10 p.m.) rounded up more than 1.2 million viewers last week, including 467,000 adults 18-49 and 279,000 men 18-49. Compared to the same night last year, Wednesday night’s episode grew its timeslot by +65% among total viewers +18% among adults 18-49 and +32% among men 18-49.