Discovery Channel’s ‘Deadliest Catch’ is the #1 Tuesday Primetime Program in Cable for Men 25-54 for Eight Consecutive Weeks
via press release:
DISCOVERY CHANNEL’S ‘DEADLIEST CATCH’ IS THE #1 TUESDAY PRIMETIME PROGRAM IN CABLE FOR MEN 25-54 FOR EIGHT CONSECUTIVE WEEKS
– DEADLIEST CATCH Grabs 2.82 Million Viewers and BACKYARD OIL Grabs 1.22 Million Viewers –
(NEW YORK) Last night’s new episode of DEADLIEST CATCH was the #1 cable program among Men 25-54 and Men 18-49 delivery. This is the eighth consecutive week the series was #1 in Men 25-54 delivery (excluding sports). The series earned a 2.07 HH/1.73 P25-54 rating and delivered 2.82 million viewers P2+, beating most broadcast television series including: FOX’s “So You Think You Can Dance,” ABC’s “Extreme Weight Loss,” CBS’s “NCIS,” “NCIS: Los Angeles” and “Brooklyn DA.”
Powered by strong ratings of Deadliest Catch and Backyard Oil, which delivered 1.22 million viewers P2+, Discovery Channel was the #1 non-sports cable network in Prime among Men 25-54 and Men 18-49 delivery.
An all new DEADLIEST CATCH premieres next Tuesday, June 11th at 9 PM E/P.
Source: Nielsen. NHI Calendar. 6/4/13. Live+SD AA% and AA (000).