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Live+7 DVR Ratings: 'Modern Family' Leads Adults 18-49 Ratings Increase & Tops Total Viewership Gains; 'Hannibal' Earns Biggest Percentage Increase in Week 35

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June 10th, 2013

Modern Family Goodnight Gracie

Our source for Live+7 DVR ratings includes only original, regular programs, excluding both repeats (which are unlikely to be heavily DVR viewed) and "specials".

During the thirty-fifth week  of the 2012-2013 season (May 20-26), Modern Family topped the rankings for the week's DVR viewing adults 18-49 ratings added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods with a gain of 2.1 adults 18-49 ratings points.

Hannibal topped the % adults 18-49 ratings increase from DVR viewing, adding 90% to its Live+Same Day adults 18-49 ratings.

Modern Family led total Viewership gains, adding 4.181 million viewers via DVR between Live + Same Day and Live + 7 Day ratings.

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
Modern Family-05/22 ABC 3.7 5.8 2.1 57%
REVOLUTION-05/20 NBC 1.8 3.2 1.4 78%
Criminal Minds-05/22 CBS 2.8 4.1 1.3 46%
Chicago Fire-05/22 NBC 1.7 2.7 1.0 59%
Grimm-05/21 NBC 1.7 2.7 1.0 59%
Law And Order:SVU-05/22 NBC 1.7 2.6 0.9 53%
Hannibal-05/23 NBC 1.0 1.9 0.9 90%
Nashville-05/22 ABC 1.9 2.7 0.8 42%
Hawaii Five-0-05/20 CBS 2.0 2.8 0.8 40%
VOICE-TUE-05/21 NBC 3.2 4.0 0.8 25%
HELL'S KITCHEN-05/23 FOX 2.2 2.9 0.7 32%
VOICE-05/20 NBC 3.5 4.2 0.7 20%
MASTERCHEF WED-9P-05/22 FOX 2.3 2.9 0.6 26%
MASTERCHEF WED-8P-05/22 FOX 2.1 2.7 0.6 29%
SO YOU THINK CN DANCE-05/21 FOX 2.0 2.6 0.6 30%
MIDDLE, THE-05/22 ABC 2.0 2.5 0.5 25%
Rookie Blue-05/23 ABC 1.2 1.7 0.5 42%
Dancing with the Stars-05/20 ABC 2.5 2.9 0.4 16%
HOW TO LIVE WITH PARENTS-05/22 ABC 2.1 2.5 0.4 19%
MOTIVE-05/23 ABC 1.2 1.6 0.4 33%
Rules of Engagement-05/20 CBS 1.8 2.2 0.4 22%
DANCING W/STARS RESULTS-05/21 ABC 2.7 2.9 0.2 7%
Wipeout-05/23 ABC 1.2 1.3 0.1 8%
20/20-FRI-05/24 ABC 1.1 1.2 0.1 9%
DOES SOMEONE HAVE TO GO-05/23 FOX 1.3 1.4 0.1 8%

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Largest 18-49 Percentage Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
Hannibal-05/23 NBC 1.0 1.9 0.9 90%
REVOLUTION-05/20 NBC 1.8 3.2 1.4 78%
Chicago Fire-05/22 NBC 1.7 2.7 1.0 59%
Grimm-05/21 NBC 1.7 2.7 1.0 59%
Modern Family-05/22 ABC 3.7 5.8 2.1 57%
Law And Order:SVU-05/22 NBC 1.7 2.6 0.9 53%
Criminal Minds-05/22 CBS 2.8 4.1 1.3 46%
Nashville-05/22 ABC 1.9 2.7 0.8 42%
Rookie Blue-05/23 ABC 1.2 1.7 0.5 42%
Hawaii Five-0-05/20 CBS 2.0 2.8 0.8 40%
MOTIVE-05/23 ABC 1.2 1.6 0.4 33%
HELL'S KITCHEN-05/23 FOX 2.2 2.9 0.7 32%
SO YOU THINK CN DANCE-05/21 FOX 2.0 2.6 0.6 30%
MASTERCHEF WED-8P-05/22 FOX 2.1 2.7 0.6 29%
MASTERCHEF WED-9P-05/22 FOX 2.3 2.9 0.6 26%
VOICE-TUE-05/21 NBC 3.2 4.0 0.8 25%
MIDDLE, THE-05/22 ABC 2.0 2.5 0.5 25%
Rules of Engagement-05/20 CBS 1.8 2.2 0.4 22%
VOICE-05/20 NBC 3.5 4.2 0.7 20%
HOW TO LIVE WITH PARENTS-05/22 ABC 2.1 2.5 0.4 19%
GOODWIN GAMES-05/20 FOX 0.6 0.7 0.1 17%
Save Me 830P-05/23 NBC 0.6 0.7 0.1 17%
Dancing with the Stars-05/20 ABC 2.5 2.9 0.4 16%
Rock Center-B. WILLIAMS-05/24 NBC 0.9 1.0 0.1 11%
20/20-FRI-05/24 ABC 1.1 1.2 0.1 9%

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The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

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Largest Viewership Increase From DVR Viewing for Broadcast TV Shows:

Shows Net Viewership L+SD (000) Viewership L+7 (000) Post Airdate Increase (Absolute) Post Airdate Increase (%)
Modern Family-05/22 ABC 10014 14195 4181 42%
REVOLUTION-05/20 NBC 5509 8767 3258 59%
Criminal Minds-05/22 CBS 11013 14217 3204 29%
Hawaii Five-0-05/20 CBS 9017 12103 3086 34%
Chicago Fire-05/22 NBC 6133 9144 3011 49%
Grimm-05/21 NBC 4995 7788 2793 56%
Law And Order:SVU-05/22 NBC 6656 9116 2460 37%
Nashville-05/22 ABC 6022 8249 2227 37%
Rookie Blue-05/23 ABC 5988 7795 1807 30%
VOICE-TUE-05/21 NBC 10181 11925 1744 17%
VOICE-05/20 NBC 10631 12317 1686 16%
Hannibal-05/23 NBC 2609 4241 1632 63%
HELL'S KITCHEN-05/23 FOX 5621 7084 1463 26%
MIDDLE, THE-05/22 ABC 7696 9123 1427 19%
MASTERCHEF WED-9P-05/22 FOX 5481 6848 1367 25%
SO YOU THINK CN DANCE-05/21 FOX 4664 6002 1338 29%
MOTIVE-05/23 ABC 5908 7170 1262 21%
Rules of Engagement-05/20 CBS 6192 7338 1146 19%
MASTERCHEF WED-8P-05/22 FOX 5295 6441 1146 22%
Dancing with the Stars-05/20 ABC 14854 15915 1061 7%
DANCING W/STARS RESULTS-05/21 ABC 15195 16176 981 6%
HOW TO LIVE WITH PARENTS-05/22 ABC 6263 7152 889 14%
20/20-FRI-05/24 ABC 4962 5461 499 10%
Wipeout-05/23 ABC 3992 4448 456 11%
Dateline-WED-05/22 NBC 6199 6547 348 6%

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The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.
Do the Live+7 ratings tell us anything about a show's renewal prospects we didn't already know from the Live+Same Day ratings?  No.  Click here to learn more.

To see the previous most DVR'd TV Shows lists click here.

Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.

Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.

Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate - How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show's LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that's what we do now as well.

Nielsen TV Ratings Data:©2011 The Nielsen Company. All Rights Reserved.

 

 
  • Sarah

    I’m happy that Rookie Blue made the list.

  • MichaelChickless

    Go Hannibal!

    Chicago Fire, Criminal Minds, Grimm, Hawaii Five-0, Law And Order:SVU, Modern Family, Nashville, Revolution all were in the top-10 of all 3 lists.

  • Linda E.

    It’s good to see that Hawaii Five-0 got a big increase. Yay !!!

  • DanaK

    Strange that Smash didn’t make the list this time for its finale (when it has quite often before). Could that be an oversight by the preparer of the list?

  • Alex

    Well done Hannibal

  • landon

    Hannibal!

  • KarenM

    Good news for Hannibal!

  • Wright

    Good for Revolution, Grimm and Hannibal!!!

  • k:Alex

    The online platform of NBC is too good, everything in Full HD so people don’t care if they watch it live or online.

    Still others could learn form there site.

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