Thursday’s NBA Finals Scores the Series’ Best Numbers Yet and 2nd-Highest Game 4 Since 2004
via press release:
Beating the Other Nets Combined by 33% in Adults 18-49 on Thursday,
ABC Dominates All 4 Nights with Coverage of the 2013 NBA Finals
Gaining 17% Week to Week, ABC Marks its Top Thursday in 1 Year in Adults 18-49
On Average “JKL Game Night” is Up by Double Digits Year to Year, Delivering the Specials’ 2nd-Biggest Audience Ever and Equaling its Best-Ever Adult 18-49 Numbers
Building to the Series’ Top Numbers Yet and Finishing as Thursday’s Dominant
No. 1 TV Show, ABC Scores the 2nd-Highest NBA Finals Game 4 Ratings since 2004
Thursday Night (8:00-11:00 p.m.)
Shooting to the top Thursday night with coverage of the NBA Finals Game 4 (Miami-San Antonio), ABC outdrew its nearest primetime competition by 5.5 million viewers (12.1 million vs. 6.6 million – CBS) and in Adults 18-49 beat the other networks combined by 33% (4.8/16 vs. 3.6/12 – CBS, NBC, Fox and CW). ABC has dominated all 4 nights of the 2013 NBA Finals with Adults 18-49.
- Building over the prior week’s Game 1 coverage (+17%), the Net scored its top-rated Thursday in almost 1 year among young adults – since 6/21/12.
“Jimmy Kimmel Live Game Night 4” (Various Time Periods)
Airing around the NBA Finals in various time periods across the country, ABC’s “JKL Game Night 4” (4.0 million and 1.1/4) was up from the comparable telecast last year by 14% in viewers and held even with young adults (3.5 million and 1.1/4 on 06/19/12) to mark its 2nd-most-watched “Game Night 4” telecast to date.
- On average the first four telecasts of the 2013 “Jimmy Kimmel Live Game Night” specials are up over the same telecasts last year by double digits in Total Viewers (+13% – 3.5 million vs. 3.1 million) and Adults 18-49 (+10% – 1.1/4 vs. 1.0/3). On average, “JKL Game Night” is delivering its 2nd-biggest audience ever and equaling its best-ever young adult performance.
“NBA Finals on ABC Game 4” (9:00 – 11:49 p.m. E.T.)
Featuring the Miami Heat at the San Antonio Spurs, ABC’s NBA Finals Game 4 stood as Thursday’s No. 1 TV program in Total Viewers (16.2 million) and in each of the key Adult demographics: AD18-34 (6.5/13), AD18-49 (6.7/21) and AD25-54 (7.1/20). It was the 4th consecutive broadcast for the 2013 NBA Finals to rank as the top television program of the evening. Miami beat out San Antonio 109-93 to tie the best-of-seven series 2-2.
- Game 4 put up the best numbers yet for this year’s series in Total Viewers and all key Adults. In addition, the contest posted the 2nd-biggest Game 4 ratings for the NBA Finals since 2004 among Adults 18-49 (tie) and Adults 25-54.
Source: The Nielsen Company (National, Live + Same Day Program Ratings), 06/13/13.