via press release:
“CBS SUNDAY MORNING WITH CHARLES OSGOOD” IS THE #1 SUNDAY MORNING NEWS PROGRAM FOR SECOND QUARTER 2013 IN ADULTS 25-54 – THE DEMOGRAPHIC THAT MATTERS MOST TO THOSE WHO ADVERTISE IN NEWS – AS WELL AS VIEWERS AND HOUSEHOLDS
“CBS SUNDAY MORNING” POSTS ITS BEST SECOND QUARTER DELIVERY IN VIEWERS SINCE 1987, IN HOUSEHOLDS SINCE 1994 AND IN ADULTS 25-54 SINCE 2008
CBS SUNDAY MORNING WITH CHARLES OSGOOD was the #1 Sunday morning news program in second quarter 2013 with adults 25-54 – the demographic that matters most to those who advertise in news – as well as viewers and households, according to most current Nielsen ratings. CBS SUNDAY MORNING posted its best second quarter delivery in viewers since the advent of people meters (September 1987), since 1994 in households and since 2008 in adults 25-54.
In second quarter 2013 most current, CBS SUNDAY MORNING posted a 3.8/11 with 5.50m and a 1.4/08 in adults 25-54. Compared to second quarter 2012, CBS SUNDAY MORNING was up +8% in adults 25-54 (from 1.3/07), up +11% in viewers (from 4.94m) and up +9% in households (from 3.5/10).
Television year-to-date, CBS SUNDAY MORNING is up +7% in adults 25-54 (1.5/07 from 1.4/07), +9% in viewers (5.62m from 5.17m) and up +8% in households (3.9/11 from 3.6/10) compared to last year.
On June 30, 2013, CBS SUNDAY MORNING was the #1 Sunday morning news program in adults 25-54, viewers and households, according to Nielsen live plus same day ratings. CBS SUNDAY MORNING posted a 3.5/11 with 5.02m viewers and a 1.4/08 in adults 25-54. Compared to the same day last year, CBS SUNDAY MORNING was up +17% in adults 25-54 (from 1.2/07), up +13% in viewers (from 4.44m) and up +9% in households (from 3.2/10).
CBS SUNDAY MORNING is broadcast Sundays (9:00-10:30 ET) on the CBS Television Network. Rand Morrison is the executive producer.