'CBS This Morning' Posts Network's Best Second Quarter Deliveries in Total Viewers Since 1994

Categories: Network TV Press Releases

Written By

July 8th, 2013

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via press release:

“CBS THIS MORNING” POSTS THE NETWORK’S BEST SECOND QUARTER DELIVERIES IN VIEWERS SINCE 1994 AND HOUSEHOLDS SINCE 2009

 

“CBS THIS MORNING” IS UP +19% IN VIEWERS AND +17% IN HOUSEHOLDS IN Q2 2013

 

IN SECOND QUARTER 2013, “CBS THIS MORNING” IS IN ITS CLOSEST COMPETITIVE POSITION WITH NBC IN ADULTS 25-54, VIEWERS AND HOUSEHOLDS SINCE 1994

 

CBS THIS MORNING posted the Network’s best second quarter deliveries in viewers since 1994 and households since 2009, according to the most current Nielsen ratings. In second quarter 2013, CBS THIS MORNING posted gains among viewers (+19%, 2.9m from 2.43m) and households (+17%, 2.1/08 from 1.8/07) compared to second quarter 2012.

 

In second quarter 2013, CBS THIS MORNING is in its closest competitive position with NBC in adults 25-54, viewers and households since 1994.

 

For the week ending June 28, 2013, CBS THIS MORNING saw increases of +14% in adults 25-54, +19% in viewers, +18% in households and +13% in women 25-54, and added +430,000 viewers compared to the same week the year before.

Chris Licht is the Vice President of Programming, CBS News, and Executive Producer of CBS THIS MORNING.

 

 
  • mike

    It seems to have gotten way better.

  • Joe Johnson

    CBS is still third in a three network race. 10 years or more they have been in third place.

  • Joe Johnson

    I cannot see any way they will ever catch up to Today show numbers.Today is also a three hour show going 7-10 am CTM is only two hours,of which they take so many breaks for local coverage and weather,they don’t even broadcast 90 full minutes of news a day. GMA is #1 and they will never catch up to them,outside segments on abc and NBC attract audiences.not sitting inside having a posture and smile contest,that looks flaky.It doesn’t look professional to me that Norah rolls her eyes around and looks condescending at guests.

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