'Get Out Alive' is the Number 1 New Reality Show Debut This Summer on ABC, CBS, NBC & FOX in Adults 18-49

Categories: Network TV Press Releases

Written By

July 9th, 2013

Get Out Alive With Bear Grylls

via press note:

  • From 8-9 p.m. ET, "American Ninja Warrior" (1.6 rating, 5 share in adults 18-49, 5.0 million viewers overall) is up 7% versus last week’s 1.5 rating in this hour in 18-49 and up 9% versus the 4.639 million viewers overall from 8-9 p.m. last week.  For its full two-hour 8-10 p.m. duration last week, “ANW” averaged a 1.7/5 in 18-49 and 5.041 million viewers overall, making this week’s 8-9 p.m. 5.045 million in viewers overall a slight increase despite the shorter 8-9 p.m. time slot this week.
  • Versus the same night last year, “American Ninja Warrior” is up 14% in 18-49 rating (1.6 vs. 1.4 from 9-10 p.m. on July 9, 2012) and up 26% in total viewers (5.045 million vs. 3.993 million).
  • In the time period, “American Ninja Warrior” is #1 among ABC, CBS, NBC and Fox in all key adult-male demos (men 18-34, 18-49 and 25-54) and #2 in adults 18-49. “ANW” grew by 21% from its first half-hour to its second in 18-49 (to a 1.7 from a 1.4) and by 9% in total viewers (5.3 million vs. 4.8 million).
  • From 9-10 p.m. ET, the debut of "Get Out Alive with Bear Grylls" (1.4/4 in 18-49, 4.2 million viewers overall) is #2 in the slot among ABC, CBS, NBC and Fox in adults 18-49 and #1 among those networks in all key adult-male demos. 
  • Among new reality show debuts this summer on ABC, CBS, NBC & Fox, “Get Out Alive with Bear Grylls” (1.4) has the #1 debut rating in adults 18-49 (excludes the special preview of “The Winner Is…” 1.8 following “The Voice” on June 10).
  • "Get Out Alive with Bear Grylls" delivered half-hour to half-hour growth of 7% in adults 18-49 (to a 1.5 rating from a 1.4) and of 8% in adults 18-34 (1.4 vs. 1.3).
  • From 10:01-11 p.m. ET, "Siberia" (1.0/3 in adults 18-49, 2.7 million viewers overall) finished within a tenth of a rating point of last week’s 1.1 premiere rating in adults 18-49.  In the time period, “Siberia” ranked #2 among ABC, CBS and NBC in all key adult-male demos versus original drama competition on ABC and CBS.
  • “Siberia” maintained 90% of its 18-49 rating from its first half-hour to its second (to a 0.9 from a 1.0) despite airing in the 10 p.m. ET hour, and maintained 91% in adults 25-54 (1.0 vs. 1.1).
  • Bob

    What a crock. Big Brother premiered at 2.1 (18-49). What the heck are these guys smoking????

  • Anna Bones Clarkwood

    I know this is PR Spin, however, how many New Reality Shows premiered on those 4 networks this summer?

    Also, why not include the CW?

    Also, what about cable? Even if someone on cable bea them, they could still say they were #2 of all of tv. Only naming 4 networks, seems like lost opportunity for PR spin.

  • Anna Bones Clarkwood

    Bob they specifically said “New”, meaning not BB/AGT/Bachelorette etc.

  • mike

    I don,t know about how true this is.

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