via press release:
PART ONE OF TLC’S "BREAKING AMISH: BRAVE NEW WORLD: THE SHUNNING TRUTH" POSTS THE SERIES’ HIGHEST RATINGS AMONG MOST KEY DEMOS
“Breaking Amish: Brave New World: The Shunning Truth” ranked #1 in all of television in its time slot among W25-54/18-49
“The Shunning Truth” beat Lifetime’s “Devious Maids” in W25-54/18-49 for the third consecutive week
On Sunday, July 7, 2013, TLC’s airing of BREAKING AMISH: BRAVE NEW WORLD: THE SHUNNING TRUTH- PART ONE posted the series’ highest HH rating and P2+ delivery and tied the series’ highest ratings with W25-54, W18-49, and W18-34. The first part of the BREAKING AMISH after show averaged a 1.9 HH rating, a 2.0 W25-54, a 1.7 W18-49 rating, a 1.5 W18-34 rating and 2.4M P2+ viewers.
BREAKING AMISH: BRAVE NEW WORLD: THE SHUNNING TRUTH – PART ONE also ranked #1 in all of television in its Sunday 10pm time period in delivery among W25-54/18-49, beating Lifetime’s Devious Maids head-to-head (for the third consecutive week), and all of network broadcast, including NBC’s new series Crossing Lines.
TLC ranked #1 among all ad-supported cable networks in delivery on Sunday night among W25-54, #3 among W18-49 and #4 with W18-34. It also placed in the top 10 with HH, P2+, P25-54/18-49/18-34.
BREAKING AMISH: BRAVE NEW WORLD: THE SHUNNING TRUTH – PART TWO airs this Sunday, July 14 at 10/9c.
Source: Nielsen. L+SD. Cov Rtg/(000s).
BREAKING AMISH: BRAVE NEW WORLD is produced by Hot Snakes Media for TLC.
BREAKING AMISH: BRAVE NEW WORLD: THE SHUNNING TRUTH is produced by Peacock Productions for TLC.
TLC is a global brand that celebrates extraordinary people and relatable life moments through innovative nonfiction programming. A top 10 cable network in key female demos, TLC has built successful consumer brands around series including Cake Boss, and has transformed Fridays into “BrideDay” with a lineup of wedding-themed programming anchored by the Say Yes To The Dress franchise. In 2012, TLC had 28 series averaging 1 million P2+ viewers or more, including four series that averaged 2 million P2+ viewers or more: Here Comes Honey Boo Boo, Breaking Amish, Long Island Medium, and Sister Wives.
TLC is available in more than 99 million homes in the US and more than 300 million households in over 150 markets internationally. A destination online, TLC.com offers in-depth fan sites, exclusive video content, and original editorial covering style, home, food, and more. Fans can also interact with TLC via On Demand services, on mobile platforms, and through social media such as Facebook or @TLC on Twitter. TLC is part of Discovery Communications (NASDAQ: DISCA,DISCB, DISCK), the world's number one nonfiction media company reaching more than 1.8 billion cumulative subscribers in 218 countries and territories.