via press release:
DISCOVERY CHANNEL’S NAKED & AFRAID #1 NON-FICTION PROGRAM IN CABLE AMONG MEN JULY 14th
--NAKED & AFRAID Grabs 2.60 Million Viewers --
(Silver Spring, MD) Discovery Channel’s NAKED & AFRAID was the #1 non-fiction cable program among Men 25-54 delivery and Men 18-49 delivery on Sunday, July 14th. The series earned 1.80 HH/1.48 P25-54 rating with 2.60 million total viewers P2+, scoring its highest rating since its series premiere on June 23rd, 2013.
NAKED & AFRAID out-delivered multiple broadcast programs in the M25-54 and M18-49 delivery including CBS’ “60 Minutes,” NBC’s “America’s Got Talent” and ABC’s “Whodunnit?” and “Celebrity Wife Swap.”
NAKED & AFRAID premieres a new episode next Sunday, July 21st at 10 PM ET/PT.
Source: Nielsen. NHI Calendar. 7/14/13. Live+SD AA% and AA (000).