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TV Ratings Sunday: Football Dominates Night, 'Secret Millionaire' Returns Down, 'Big Brother' Dips, 'Unforgettable' Hits Low

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August 5th, 2013

NFL Hall of Fame Game 2

Scoreboard NBC CBS FOX ABC UNI
Adults 18-49: rating/Share 2.9/9 1.3/4 1.2/4 0.9/3 0.8/2
Adults 18-34: Rating/Share 2.4/9 0.8/3 1.3/5 0.6/2 0.6/2
Total Viewers (million) 7.962 6.568 2.451 3.794 1.979

Due to the nature of live  programming the ratings for NBC (Football) are approximate and subject to more than the typical adjustments in the final numbers. See below for more information on these Fast Affiliate Ratings.

NBC was number one among adults 18-49 and with total viewers.

On NBC, NFL Preseason Football featuring the Miami Dolphins and the Dallas Cowboys, scored a preliminary 3.3 adults 18-49 rating, up 10 percent from a 3.0 fast national for last year’s preseason game 1.

On CBS Big Brother earned a 2.2 down 4 percent from last week’s 2.3 adults 18-49 rating. Unforgettable scored a series low 1.2 down 8 percent from a 1.3 for last week's season premiere.

On ABC, the season premiere of Secret Millionaire garnered a 1.2 adults 18-49 rating down 20 percent from a 1.5 for last season's premiere on June 3, 2012 and ranking as its lowest rated premiere to date.  Whodunnit tied its series low with a 1.0 down 9 percent from last week’s1.1 adults 18-49 rating.

 

Broadcast primetime ratings for Sunday, August 4, 2013:

Net Show 18-49 Rating/Share Viewers (Millions)
NBC America's Got Talent - R 1.4/5 4.62
CBS 60 Minutes - R 0.9/3 8.12
ABC America's Funniest Home Videos - R 0.9/3 4.21
FOX American Dad - R 0.6/2 1.39
FOX The Simpsons - R 0.9/3 1.89
NBC NFL Preseason Football Pregame - Live  3.4/11 9.97
CBS  Big Brother 2.2/7 6.78
FOX  The Simpsons - R 1.3/4 2.70
ABC  Secret Millionaire - Season Premiere 1.2/4 5.02
NBC NFL Preseason Football  - Live (8:30-11PM) 3.3/9 8.90
FOX  Bob's Burgers - R 1.2/4 2.45
FOX Family Guy - R 1.5/4 3.05
CBS Unforgettable 1.2/3 6.96
ABC Whodunnit? 1.0/3 3.02
FOX Family Guy - R 1.6/5 3.23
CBS The Mentalist - R 0.8/2 4.42
ABC Castle - R 0.5/1 2.92

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Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.

 

Definitions:

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Brian

    CBS is soo stupid..they should have saved Unforgettable for Mid Season..not end of Summer..hope it gets a renewal.

  • AllOfHerTwist

    Kaaboom
    How come Unforgettable’s viewers are so high in comparison to their demo,

    Older people love Poppy and CBS procedurals?

  • Michael1

    I really wish the NFL would stop using that dang “laugh track.” And, I know that they do, because I’ve been to a few of their “tapings.” They just use scantily clad women to provoke a reaction, and sometimes they use the scoreboard to tell the audience how to react. The game would be so much more enjoyable were I able to watch it in silence, like “Arrested Development”, “Scrubs”, “30 Rock” and “Community”.

    #sarcasm.

  • CBSviewer

    It is hard to predict what CBS will do with Unforgettable. Of course a 1.2 is low but it’s summer. Big Brother and Unforgettable are both down a tenth but it’s not too much considering Time Warner dropped CBS in New York, Los Angeles and many other areas.

  • 728huey

    @K

    The preseason games matter primarily to the scrubs who are trying to make the NFL rosters, but they have little importance to those players who are expected to play during the season or the fans watching them. In fact, Tony Romo, Demarcus Ware, and Dez Bryant didn’t even play in the game last night, and they will only see limited action until their fourth preseason game, which is considered to be the dress rehearsal for the regular season. (For all other NFL teams, that will be the third preseason game.) The final preseason game is usually the most meaningless except for those scrubs trying to make the final roster spots, as the starters usually sit out of the game, and many of them don’t even suit up for the game.

  • MJC

    Thursday Big Brother is on at 10 for the west coast doesn’t show that on the website tv listings

  • jj

    Unforgettable should have stay forgotten.

  • artzi

    Of course Unforgettable hit a low in the ratings!!! CBS won’t back off TWC on what they want to keep their shows on, so TWC but the feeds to the network in the large markets! How about it CBS, don’t ya think you’re shooting yourself in the foot? Stop being so greedy and come to an agreement with TWC.

  • wth

    Unforgettable Not bad. It had 6.96 million viewers, over twice as many as anything else in the time slot except football.

  • r0ckmypants

    @John A – Learn the meaning of “burnoff,” and then you can call someone else stupid.

  • Ultima

    @artzi
    Of course Unforgettable hit a low in the ratings!!! CBS won’t back off TWC on what they want to keep their shows on, so TWC but the feeds to the network in the large markets!

    The absence of the TWC customers is insignificant on a national scale as they amount to less than a tenth of a ratings point.

    How about it CBS, don’t ya think you’re shooting yourself in the foot?

    A multi-billion dollar company losing $400K per day isn’t really shooting itself in the foot. TWC on the other hand…

  • CBSviewer

    @ John A.

    Well Unforgettable is burnoff since it started at 1.3 last week

    No. Unforgettable airs on Sunday at 9 where CBS scheduled it. If it was a burnoff it would likely air on Saturday (with one or two episodes per week).

    CBS aint going to renew a show pulling a 1.2 is all

    Obviously. CBS will never renew a Show with a 1.2 (CSI: NY and Blue Bloods were renewed with these kind of number because of their syndication deal).
    Unforgettable will air nine episodes on Sunday before The Good Wife returns on September 29. The remaining four episodes will air on Saturday or later this season (during The Good Wife hiatus) or not at all. With these numbers Saturday is more likely.

    Are people are so dumb everything has to be explaned to them

    Funny considering you don’t know what a burnoff is !

  • chris

    The TWC/CBS dispute wont really effect ratings much if at all. TWC only dropped CBS in certain markets.

  • Eddie B.

    Has anyone else noticed the number of protagonists in novels, film, television with an eidetic memory? Sheldon Cooper’s memory is used as a comedic tool and it works. The remainder of these characters seem to have this gift as short cut to solving a crime.

    I like Poppy Montgomery and hope she finds a show that ‘sticks’ but the plethora of characters with her ‘gift’ is formulaic and boring.

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