via press release:
CBS SPORTS’ RATINGS RISE FOR THIRD ROUND COVERAGE OF
2013 PGA CHAMPIONSHIP
Ratings Up 30% From Last Year and Up 15% From 2011
CBS Sports' third-round coverage of the 2013 PGA Championship on Saturday, Aug. 10 earned an overnight household rating/share in the metered markets of 3.0/8, up +30% from last year’s coverage which earned a 2.3/5; and up +15% compared to a 2.6/6 in 2011.
Yesterday’s third round rating peaked at 3.5/9 from 5:00-6:00PM, ET.