FOX Sports Digital Acquires Assets of Social Sports Start-Up Fanhood
via press release:
FOX SPORTS DIGITAL ACQUIRES ASSETS OF SOCIAL SPORTS START-UP FANHOOD
Move Strengthens FOX Sports Digital Technology Team
Founder and CEO Brandon Ramsey Joins FOX Sports Digital as Vice President of Platform Engineering
Los Angeles, CA – As part of its ongoing commitment to build and grow products enjoyed by millions of sports fans every day, FOX Sports Digital has announced today it has acquired assets of the popular sports start-up Fanhood and hired its core team, including founder and CEO Brandon Ramsey.
According to terms of the agreement, FOX Sports Digital acquired Fanhood’s assets, including all of the intellectual property, and hired employees.
In his new role as vice president of platform engineering, FOX Sports Digital, Ramsey will be charged with running personalization and social product development for FOX Sports Digital.
Ramsey and his team will be based in San Francisco and will join with the personnel at FOX Sports-owned Yardbarker to create a platform technology center for FOX Sports Digital in the Bay Area.
“FOX Sports Digital continues to invest in building a world-class technology leadership team, and the Fanhood acquisition deepens our product development expertise,” said Pete Vlastelica, Senior Vice President of FOX Sports Digital. “We are excited about combining the FOX Sports Digital and Fanhood teams to amplify our efforts to help users discover and share sports content in new and unique ways.”
“It’s an exciting time to join FOX Sports Digital,” said Ramsey. “We believe in developing applications that make following sports with your friends easier and more fun. We look forward to applying our expertise to FOX Sports Digital’s vision of creating a personalized, socially integrated content platform.”
Ramsey and his team will report to Ben Gerst, Senior Vice President of Platform Development. Gerst joined FOX Sports Digital in June from the New York Times, where he served as Executive Director of Platform Technologies.
Fanhood leadership comprises an experienced team of entrepreneurs who have worked previously at Yahoo!, Zynga & Slide. Ramsey himself previously served as head engineer at Yahoo! Shopping, Yahoo! Deals, and Yahoo! Travel.
— FOX SPORTS —
About FOX Sports
FOX Sports is the umbrella entity representing 21st Century FOX’s wide array of multi-platform US-based sports assets. Built with brands capable of reaching more than 100 million viewers in a single weekend, FOX Sports includes ownership and interests in linear television networks, digital and mobile programming, broadband platforms, multiple web sites, joint-venture businesses and several licensing partnerships. FOX Sports includes the sports television arm of the FOX Broadcasting Company; FOX Sports 1; Fox’s 22 regional sports networks, their affiliated regional web sites and FSN national programming; FOX Soccer, FOX Soccer Plus and FOX Soccer 2Go; FUEL TV; FOX Deportes and FOX College Sports. In addition, FOX Sports also encompasses FOX Sports Digital, which includes FOXSports.com on MSN, FOX Sports GO, Whatifsports.com, Scout.com and Yardbarker.com. Also included in the Group are FOX’s interests in joint-venture businesses Big Ten Network, BTN 2Go and STATS, LLC, as well as licensing agreements that establish the FOX Sports Radio Network.