CBS Sweeps Week in Viewers, Adults 18-49 and Adults 25-54

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Under-The-Dome-Super-Bowl-Promo

via press release:

CBS SWEEPS WEEK IN VIEWERS, ADULTS 18-49 AND ADULTS 25-54

Network Posts Largest Weekly Audience and Highest Adult 18-49 and Adults 25-54 Ratings of the Summer

“Under the Dome” is the # 1 Broadcast in Viewers and Top Drama Broadcast in
Adults 18-49 and Adults 25-54

“Big Brother Sunday” is the Week’s Top Non-Sports Broadcast in
Adults 18-49

CBS Has Seven of the Top 10 Broadcasts of the Week in Viewers and 6 of Top 10
in Adults 18-49

CBS was first in viewers (for the ninth consecutive week), adults 18-49 and adults 25-54, registering its largest audience and its highest adults 18-49 and adults 25-54 ratings of the summer, according to Nielsen live plus same day ratings for the week ending August 25.

(Editor’s Note:  Time Warner Cable has blacked out CBS stations to 3.2 million of its customers in New York, Los Angeles and Dallas).

UNDER THE DOME was the week’s #1 broadcast in viewers and the top drama broadcast in adults 18-49.

BIG BROTHER SUNDAY was the week’s #1 non-sports broadcast in adults 18-49.

For the week in viewers:  CBS (6.12m), NBC (4.71m), ABC (4.08m) and FOX (2.61m).

For the week in key demographics, CBS was first in both adults 25-54 (2.0/06) and adults 18-49 (1.5/05).  Compared to the same week last year, CBS was up +5% in viewers and adults 25-54 and was even in adults 18-49.

CBS Weekly Highlights:

UNDER THE DOME was first in viewers (10.64m), adults 25-54 (3.4/09) and adults 18-49 (2.4/07).  Compared to last week, UNDER THE DOME was up +3% in adults 25-54 (from 3.3/08), even in adults 18-49 and added +280,000 viewers (from 10.36m, +3%).

UNFORGETTABLE was second in viewers (6.80m) and adults 25-54 (1.7/04) and averaged 1.1/03 in adults 18-49.  Compared to last week, UNFORGETTABLE was up +6% adults 25-54 (from 1.6/04), even in adults 18-49 (1.1/03) and added +230,000 viewers (from 6.57m, +3%).

BIG BROTHER WEDNESDAY was first in viewers (6.38m), adults 25-54 (2.8/08) and adults 18-49 (2.2/08).  Compared to last week, BIG BROTHER WEDNESDAY was up +12% in adults 25-54 (from 2.5/08), +10% in adults 18-49 (from 2.0/07) and added +210,000 viewers (from 6.17m, +3%).

BIG BROTHER THURSDAY was first in viewers (6.31m), adults 25-54 (2.6/07) and adults 18-49 (2.1/06).

BIG BROTHER SUNDAY was second in viewers (7.17m), adults 25-54 (3.1/08, -0.1 behind NBC) and adults 18-49 (2.5/07, -0.1 behind NBC).  Compared to last Sunday, BIG BROTHER SUNDAY was up  +19% in both adults 25-54 (from 2.6/07) and adults 18-49 (from 2.1/06) and added +690,000 viewers (from 6.48m, +11%).  BIG BROTHER SUNDAY posted the season’s best delivery on any night in viewers and adults 25-54, matched season best delivery on any night in adults 18-49.

On Friday, NFL PRE-SEASON FOOTBALL (S) (8:00-11:15 PM) scored a 4.8/09 in households with 7.68m viewers and a 3.6/13 in men 25-54, 2.9/12 in men 18-49, 2.6/13 in men 18-34, 2.9/10 in adults 25-54, 2.3/09 in adults 18-49 and 2.0/09 in adults 18-34.  NFL PRE-SEASON FOOTBALL was Friday’s #1 program in key men and adult demographics.

On Saturday, NFL PRE-SEASON FOOTBALL (S) (8:00-11:21 PM) scored a 2.9/06 in households with 4.42m viewers and a 1.9/06 in men 25-54, 1.6/06 in men 18-49, 1.2/06 in men 18-34, 1.5/05 in adults 25-54, 1.2/05 in adults 18-49 and 1.0/05 in adults 18-34.

CBS top programs of the week:  #1 UNDER THE DOME (an average of 10.64m viewers), #3 60 MINUTES (R) (8.67m), #6 NCIS (R) (7.95m), #7 NFL PRE-SEASON FOOTBALL “Seattle Seahawks at Green Bay Packers” (S) (7.68m), #8 THE BIG BANG THEORY (R) (7.38m), #9 BIG BROTHER 15 SUNDAY (7.17m), #10 TWO AND A HALF MEN (R) (6.86m), #11 UNFORGETTABLE (6.80m), #12 BIG BROTHER 15 WEDNESDAY (6.38m), #14 BIG BROTHER 15 THURSDAY (6.31m), #16 NCIS: LOS ANGELES (R) (5.98m), #18 CSI: CRIME SCENE INVESTIGATION (R) (5.80m), #21 PERSON OF INTEREST TUESDAY (R) (5.16m), #26 MIKE & MOLLY (R) (4.59m), #27 THE MENTALIST (R) (4.57m), #29 CRIMINAL MINDS (R) (4.44m) and #30 NFL PRE-SEASON FOOTBALL “St. Louis Rams at Denver Broncos” (S) (4.42m).

Prime averages are based on the following hours of rated broadcasts in Week #48

CBS – 22 hours
NBC – 22 hours
ABC – 22 hours
FOX – 15 hours

NATIONAL NIELSEN SUMMARY – PRIMETIME
Week #48 of 2012-2013 Television Year (ending: 8/25/13)

2012-2013

VIEWERS
(000)
CBS                6,121
NBC                4,713
ABC                4,082
FOX                2,611

A25-54
Rtg      Sh
CBS                2.0       6
NBC                1.6       5
ABC                1.3       4
FOX                1.1       3

A18-49
Rtg      Sh
CBS                1.5       5
NBC                1.3       4
ABC                1.0       3
FOX                0.9       3

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