'

Tuesday Final Ratings: 'Extreme Weight Loss' Adjusted Up; No Adjustment for 'America's Got Talent' or 'Whose Line is it Anyway?'

Categories: '

Written By

August 28th, 2013

822x-27-650x431

Extreme Weight Loss was adjusted up a tenth among adults 18-49 versus the preliminary Tuesday broadcast ratings.

Want to know why adjustments occur to the preliminary ratings? Read this.

Broadcast primetime final ratings for August 27 2013:

Time Net Show 18-49 rating 18-49 Share Viewers Live+SD (million)
8:00PM FOX So You Think You Can Dance (8-10PM) 1.3 4 3.98
ABC Extreme Weight Loss (8-10PM) 1.2 3 3.86
NBC Hollywood Game Night -R 1.0 3 3.13
CBS NCIS -R 1.0 3 8.47
CW Whose Line is it Anyway? 0.9 3 2.27
tvbythenumbers.com
8:30PM CW Whose Line is it Anyway? -R 0.9 3 2.21
9:00PM NBC America's Got Talent (9-11PM) 2.2 6 8.70
CBS NCIS:Los Angeles-R 0.9 3 6.21
CW Capture 0.4 1 1.00
tvbythenumbers.com
10:00PM CBS Person Of Interest -R 0.7 2 5.19
ABC Body Of Proof -R 0.7 2 3.08

-

Nielsen TV Ratings Data: ©2013 The Nielsen Company. All Rights Reserved.

 
  • Kate

    @ CBS Viewer if ‘NCIS’ is such a beast, how come it’s down 2 million viewers from a year ago, it use to get between 10 to 11 million in summer repeats and even episodes that aired a 3rd time around. And look at the all important 18-49 Demo number a pathetic 1. Ads do not sell of old people are watching during the hour.

    And lets see if it continues to be the beast when ‘Shield’ airs opposite it beginning Sept 24th which by the way the all important 18-49 Demo number will be won by that show, and let’s see how the all mighty ‘NCIS’ does when the Wonder Barbie Warrior Princess Action Figure Cartoon Character exits on episode 2, the Tiva fans will be tuning out in droves.

  • CS’ Revenge

    Guys don’t attack me for learning something that you didn’t know before. I understand what goes into your train of thinking because of what you were taught. I deal with people like you guys every month and its okay I don’t have a problem with that but I just want you guys to understand where I’m coming from and how decision making actually works in the television industry. Not too many people know exactly how it works unless you were actually in the industry helping make these decision or have access to it like some media reporters have.

  • CBSviewer

    @ Kate

    Do you realize NCIS is on for 11 Seasons ? Of course a 1.0 is not so high but Criminal Minds, Person of Interest and every other CBS dramas repeats don’t get more than a 1.0 (except CSI) during summer. NCIS will still be strong in the fall and Ziva’s departure will boost the ratings (at least for the first episodes).
    S.H.I.E.L.D. will maybe be huge but NCIS survived against The Voice and American Idol. NCIS and S.H.I.E.L.D. won’t share an audience.
    You’re just an hater so let the fans enjoy the Show which is, by the way TV’s #1 Show.

  • CBSviewer

    @ Kate

    This is the summary of the NCIS Season Premiere and it sounds AWESOME as usual !

    Summary: An explosion at a D.C. Black-Tie Affair results in a casualty connected to the NCIS. While Tony and McGee investigate the case as civilians, Parson changes his perspectives on Gibbs and the team.

  • HV

    @CS’ Revenge
    So did you work for ABC in the past or something? So, do some shows on the main networks not go for the 18-49 demo, but another demo?

  • Bumfuzzled

    @ Matt- six days next month for Howard? That would be a banner month! Oh the stress!

    I remeber when he ranted about Oprah just collecting a check for doing next to nothing and now he’s doing the same. King of All Media is losing his touch by getting an even larger head and diluting himself. His radio show is his core and he doesn’t seem to have the desire to keep it going.

  • HalCapone

    Yikes, every nursing home was tuned into to CBS last evening. CBS should just buy a maker of adult diapers. “Crime Scene” diapers when duty calls.

  • HV

    @Bumfuzzled
    Howard Stern getting an even larger head? Is that even possible?
    Anyway, I hope that AGT gets rid of him and Heidi. Peirs Morgan needs to come back. Like now. And go back to three judges! Please!

  • Ultima

    @CS’ Revenge
    @ Holly
    That answer made me realize one thing that you have no real knowledge on what you’re talking about

    Nonsense. Holly is one of the most informed commenters on this site.

    I’m not surprised you think that way as this is a demo website and you were brainwashed into thinking that only demos matter and viewership doesn’t.

    Comments like this are a red flag indicating that you’re not actually an industry insider, but rather a bitter fan whose high-viewership, low-demo show was canceled.

    Body of Proof’s demo is actually 25-54 not 18-49 so you can’t judge a show’s ratings from what you see here.

    Shockingly, switching from A18-49 to A25-54 ratings rarely results in a significant change in the relative rankings of a network’s shows. With your experience, how could you possibly not know that?

    What you need to realize especially more now in days is that overall revenue matters more for those decisions specifically more for shows that networks own.

    And the primary source of revenue for shows on the big four broadcast networks is advertising revenue and (potential) syndication revenue.

    Furthermore, for advertising revenue, it is easily shown that the harder to reach the demographic, the more money the show brings in (hence easy to reach older viewers being worth nothing and subsequently total viewership being meaningless).

    To explain why Body of Proof was actually cancelled its because the revenue was low, not because of the ratings. Ratings only factored in about 20-40% of that decision.

    Wait, I thought you just said that ratings are just bragging rights and don’t matter at all! Now you’re saying that they actually account for a huge chunk of the show’s revenue?! FFS, at least get your story straight.

    Also, while an established, syndicated show migh be only be generating 20-40% of its revenue from first run advertising, a show like Body of Proof, which is at least two full seasons away from syndication, will be generating a significantly higher portion of its revenue from advertising.

    Again, how could you possibly not know this if indeed you actually worked in the industry rather than just being a bitter fan?

  • Ultima

    @Randy
    @Ultima
    Your sarcasm is always the highlight of these posts for me.

    Thanks! I always appreciate a fan! :)

  • Ultima

    @CS’ Revenge

    Also, at the end of the day, the prediction model based on relative demo ratings, that we’re all apparently brainwashed into accepting, correctly predicts what the networks will do!

    Of course, we should all believe random internet guy who’s supposedly an industry insider instead of our own lying eyes, right? :roll:

  • PurpleDrazi

    I wish I had a dollar for every poster on this site who claims to be a tv industry insider…

  • Rich

    So…out of 3.08 million viewers,how many in the “all important” 18-49 actually watched BOP? How many of those in the “demo” are regular watchers? How do we get an accurate count?

    Viewership is,indeed,important. If you don’t have the people watching,you don’t get the revenue you’re seeking from a certain demographic. Why should advertisers sell their ads to certain shows if the total number of viewers doesn’t match up to what the network said it would do?

    In other words…low viewership=low demo numbers.

  • Ultima

    @Rich
    In other words…low viewership=low demo numbers.

    Not necessarily. There have been plenty of shows with excellent numbers in the advertiser desired demographics that have very poor total viewership.

    For example, in the 2011-2012 season, The Simpsons was the 75th most watched show on the major broadcast networks. However, because the show does very well in the desired demographics, it commanded the 6th highest advertising rates going into the following season.

    Viewership is,indeed,important. If you don’t have the people watching,you don’t get the revenue you’re seeking from a certain demographic. Why should advertisers sell their ads to certain shows if the total number of viewers doesn’t match up to what the network said it would do?

    The viewership in a particular demographic is what matters; the total viewership (i.e. the Persons 2+ demo) is meaningless.

  • CBSviewer

    @ Rich

    So…out of 3.08 million viewers,how many in the “all important” 18-49 actually watched BOP

    889,000 adults 18-49 watched BOP (1.0 rating = 1.27 million viewers)

  • Ultima

    @ulu
    It sounds like CS Revenge knows what he’s talking about the others clearly don’t because viewership does indeed matter.

    Then why do high viewership, low demo shows (e.g. Body of Proof, Harry’s Law) keep getting canceled?

    And why does this site have such high accuracy when making predictions based on relative demo ratings while ignoring total viewership completely?

  • Ultima

    @ulu
    networks like CBS concentrate more on 25-54, CW 18-34, NBC is moving into a wider demo. FOX and ABC on 18-49 but depending on the show they concentrate on W18-49 or W25-54.

    The networks’ PR departments are Obi-wan Kenobi and you’re the dumb stormtrooper who will never find the droids he’s looking for… ;)

  • Rich

    Ultima,they get cancelled because not enough actual viewers justify high ad prices to satisfy such highly prized demo numbers.

    See how that works? Why should advertisers keep buying ad time if demo viewing numbers(like the 889,000 viewers out of 3.08 million that CBSviewer pointed out for BOP’s 18-49 demo)are so low,no matter if it’s regular season,midseason or sweeps week/month?

  • Ultima

    @Rich
    Ultima,they get cancelled because not enough actual viewers justify high ad prices to satisfy such highly prized demo numbers.

    It was a rhetorical question. High viewership, low demo shows get canceled because advertising rates are based off of the show’s performance in advertiser desired demographics rather than total viewership.

    Why should advertisers keep buying ad time if demo viewing numbers(like the 889,000 viewers out of 3.08 million that CBSviewer pointed out for BOP’s 18-49 demo)are so low,no matter if it’s regular season,midseason or sweeps week/month?

    Because the cost of the time is based off of the demo ratings. It costs advertisers less money to buy time during low rated shows than it does high rated shows.

    Also, that has absolutely nothing to do with total viewership. Advertisers are not paying for viewers aged 50+/55+ when buying primetime broadcast spots. Subsequently, total viewership is meaningless.

© 2014 Tribune Digital Ventures