ESPN Networks Draw Large Audiences for College Football

Categories: Network TV Press Releases

Written By

September 1st, 2013

dm_130901_UGA_Clemson_wrap

via press release:

ESPN Networks Draw Large Audiences for College Football
Georgia at Clemson Highest-Rated Game; Four-Hour College GameDay Draws Larger Rating; Birmingham Top Market for ESPN Tripleheader

The first Saturday of the 2013 college football season on August 31 kicked off with a large audience for a four-hour College GameDay Built by The Home Depot and continued with game and studio coverage across ESPN networks. ABC, ESPN, ESPN2 and ESPNU all posted significant overnight ratings, led by a 5.0 rating for the ABC Saturday Night Football Presented by Windows telecast – No. 8 Clemson topping No. 5 Georgia 38-35. The prime time opener was the highest-rated college football game of the weekend and outperformed a 4.7 overnight rating for last season’s first Saturday Night Football matchup (Michigan vs. Alabama).

Overall, ESPN’s three game telecasts and ABC’s two windows were the five highest-rated games on Saturday, Aug. 31.

ESPN posted large audiences from morning to morning, averaging a 2.3 metered market rating for college football programming from College GameDay at 9 a.m. ET to the end of LSU vs. TCU at 12:43 a.m. (Sunday, Sept. 1). The combined rating for nearly 16 hours of college football studio and game coverage is higher than every other game across any non-ESPN network for the weekend. Highlights:

ESPN’s telecast of No. 1 Alabama defeating Virginia Tech 35-10 in the Chick-fil-A Kickoff Classic posted a 3.1 metered market rating, the second highest game of the day across any platform.
No. 7 Texas A&M defeating Rice 52-31 at 1 p.m. kicked off the day with a 2.9 rating while No. 12 LSU’s 37-27 victory over No. 20 TCU averaged a strong 1.9 rating.
ESPN began the day with a special four-hour College GameDay (Saturday, Aug. 31, from 9 a.m. to 1 p.m.) that averaged a strong 1.5 metered market rating. The program originating from Clemson outperformed last season’s 1.3 rating for a two-hour season-opening show.
Birmingham, the highest-rated metered market for ESPN’s regular-season game telecasts for 12 consecutive seasons, began 2013 in an impressive fashion. The football-hungry market took the top spot for ESPN’s three game telecasts on Saturday, Aug. 31, with a 22.6 rating. New Orleans is second (13.7) followed by Austin (6.5), Knoxville (6.4) and Memphis (6.4).

ESPN2 also kicked off the season with a large audience, averaging a 1.5 overnight rating for No. 2 Ohio State’s 40-20 victory over Buffalo at noon. The telecast marks a 150 percent increase over ESPN2’s first noon game in 2012 (Northwestern at Syracuse averaged a 0.6 rating). ESPN2’s late game from 10 p.m. to 2:30 a.m. – Northwestern beating Cal 44-30 – posted a 0.6 rating.

In addition to ABC, ESPN and ESPN2, ESPNU posted strong viewership throughout the day. Its prime time coverage of Auburn defeating Washington State 31-24 averaged a 0.5 rating, tied for or better than every game against competing cable networks.

 
  • Igwell

    Stop the presses.

  • USAmerica1st

    Why? We were “sports starved” and baseball, golf, soccer, and NASCAR were not cutting it. One more week to the NFL and we’ll be truly “sports happy” with it and college football.

  • redbirds

    Yea football just makes life complete. Baseball is extremely boring.

  • jim

    I have a feeling that Redbirds is extremely boring if he/she/it finds baseball boring.

© 2014 Tribune Digital Ventures