via press release:
COMEDY CENTRAL ROAST OF JAMES FRANCO” DRAWS 5.2 MILLION TOTAL VIEWERS
INCLUDING 3.1 MILLION FOR ITS PREMIERE PLAY
The premiere of the “Comedy Central Roast of James Franco” was seen by over 3.1 million viewers and drew a 2.2 Adults 18-49 rating and a 4.3 Men 18-34 rating,
up double digits in all demos vs. last year’s “Comedy Central Roast of Roseanne.”
The #FrancoRoast created a social media firestorm that led to the Roast becoming the most social show on television last night
with over 334K mentions (https://www.trendrr.tv/main/chart) and 13 Roast-related trending topics.
Including the first two encores, over 5.2 million people watched James Franco’s greatest, most-elaborate art installation ever.
Comedy Central Roast of James Franco – premiere
- Total Viewers 3.1 million total viewers
- Adults 18-49 2.2 rating (2.4 million viewers)
- Adults 18-34 3.3 rating (1.9 million viewers)
- Men 18-34 4.3 rating (1.2 million viewers)
- Men 18-24 4.3 rating (542,000 viewers)
Gross Average Audience (3 plays): 5.2 million total viewers
vs. Comedy Central Roast of Roseanne: Total Delivery +18%; A18-49 +30%; A18-34 +53%, M18-34 +64%; M18-24 +88%