'The X Factor' Premiere Leads FOX to 14th Wednesday Win in 17 Weeks

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September 17th, 2013


via press release:

The X Factor Premiere Leads FOX to 14th Wednesday Night Win in 17 Weeks


MASTERCHEF Finale Ranks As No. 1 Show of Night


FOX’s week was highlighted by the So You Think You Can Dance and MASTERCHEF finales, as well as the season three premiere of The X Factor.  The network ranked No. 2 for the week among Adults 18-34 and No. 3 Adults 18-49.


On Wednesday, The X Factor premiere ranked No. 1 in its time period among Adults 18-49 and Adults 18-34.  In addition, the premiere grew by +23% (from 2.2 to a 2.7) after three days of post-same day viewing, which marks a significant uptick in the % of its A18-49 performance accounted for by post-same day playback within 3 days versus last season (+23% vs. +15% for last year’s 2-hour premiere) and the same absolute ratings gain as last season (+0.5).


Also on Wednesday, the MASTERCHEF FINALE was the highest-rated show of the night among Adults 18-49, Adults 18-34 and all key demos and grew +9% from last week in Adults 18-49 (vs. 2.2/6).


Part two of The X Factor-THURSDAY premiere was up +19% from Wednesday's premiere in Adults 18-34 (1.9/7 vs. 1.6/6) and up +6% in Total Viewers (6.9 Mil vs. 6.5 Mil).  THE X-FACTOR-THURSDAY was the night’s highest-rated show among Adults 18-49, Adults 18-34 and Teens. The night marks FOX’s highest rated Thursday since the American Idol finale.


FOX had:


  • 7 of the Top 20 programs among Adults 18-49: MASTERCHEF Wed-9p (No. 3), THE X-FACTOR-Thu (No. 7 tie), THE X-FACTOR-Wed (No. 7 tie), Family Guy-Sun 9:30p (No. 17), THE Simpsons Encore (No. 18), So You Think You Can Dance (No. 20 tie) and Family Guy Encore (No. 20 tie).



  • 7 of the Top 20 programs among Teens: THE X-FACTOR-Wed (No. 2), THE Simpsons Encore (No. 3 tie), THE X-FACTOR-Thu (No. 3 tie), MASTERCHEF Wed-9p (No. 5 tie), Family Guy-Sun 9:30p (No. 5 tie), FAMILY GUY Encore (No. 7) and THE Simpsons-Sun 7:30p (No. 17).


  • 3 of the Top 20 programs among Total Viewers: THE X-FACTOR-Thu (No. 11), THE X-FACTOR-Wed (No. 16) and MASTERCHEF Wed-9p (No. 18).


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