NBC Leads Sunday Night in Preliminary 18-49 Results
via press release:
Keep in mind that the fast-affiliate Nielsens that came in at 11 a.m. ET/8 a.m. PT are not time zone-adjusted and typically understate live NFL telecasts. Despite that, NBC is currently #1 for the night among ABC, CBS, NBC and Fox in adults 18-49, adults 18-34, adults 25-54 and other key measures in the fast-affiliate ratings.
In metered-market results, which are time zone-adjusted, the 13.5/22 in metered-market households from 8:30-11:30 p.m. ET for NBC Sports’ coverage of last night’s Chicago Bears-Pittsburgh Steelers game is the #1 rating of the night (excluding Fox’s NFL overrun), topping the Emmys (12.1/19 from 8-11:15 p.m. on CBS) by 12%.
The top five markets were: Pittsburgh. 39.9 rating/56 share; Chicago 36.2/53; Las Vegas 18.6/29; Baltimore 17.8/28; New Orleans 17.5/24.