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TV Ratings Tuesday: 'Marvel's Agents of S.H.I.E.L.D.' Opens Strong, 'The Voice' Down from Premiere, 'Dads' Declines + 'Lucky 7' Flops

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September 25th, 2013

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Scoreboard NBC CBS ABC FOX UNI CW
Adults 18-49: Rating/Share 4.0/11 2.9/8 2.9/8 1.7/5 1.2/3 0.4/1
Adults 18-34: Rating/Share 3.1/10 1.7/6 2.2/7 1.8/6 1.1/3 0.3/1
Total Viewers (million) 12.509 15.979 8.107 3.696 3.125 1.017

NBC was the number one network in adults 18-49  while CBS was on top with total viewers.

On NBC, The Voice earned a 4.6, down from yesterday's colossal 5.1 adults 18-49 rating, but up from last fall's Tuesday debut (which earned a 4.0 adults 18-49 rating). The season premiere of Chicago Fire earned a 2.8 adults 18-49 rating, up almost a full ratings point from last year's 1.9 series premiere rating.

On CBS the premiere of NCIS earned a 3.4 adults 18-49 rating, down from last year’s 4.1 premiere rating and the series' lowest premiere in six years. NCIS: Los Angeles earned a 3.0 adults 18-49 rating, down from last year’s 3.4 premiere rating and its lowest premiere ever. Person Of Interest premiered to a series low 2.3 adults 18-49 rating, down from last year’s 2.9 adults 18-49 rating.

On ABC, the premiere of Marvel's Agents of S.H.I.E.L.D. earned a 4.6 adults 18-49 rating. Your predictions were accurate. The premiere of The Goldbergs earned a 3.2 adults 18-49 rating. Trophy Wife premiered to a 2.3 adults 18-49 rating. The premiere of Lucky 7 flopped with a 1.3 adults 18-49 rating, which makes it the lowest-rated fall drama in ABC's history.

On FOX, Dads earned a 1.5, down sharply from last week's 2.2 adults 18-49 premiere rating. Brooklyn Nine-Nine scored a 1.8, down eight tenths from last week's 2.6 adults 18-49 rating. New Girl garnered a 2.1, also down eight tenths from last week's 2.9 adults 18-49rating. The Mindy Project notched a 1.5, down four tenths from last week's 1.9 adults 18-49 rating.

On the CW, Whose Line Is It Anyway? earned a 0.5, down three tenths from last week’s 0.8 adults 18-49 rating. Capture notched a 0.2, down two tenths from last week’s 0.4.

Broadcast primetime ratings for Tuesday, September 24, 2013:

 

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM NBC The Voice (8-10PM) 4.6 13 14.14
ABC Marvel's Agents of S.H.I.E.L.D. -Premiere 4.6 14 11.90
CBS NCIS -Premiere 3.4 10 19.47
FOX Dads 1.5 5 3.65
CW Whose Line is it Anyway? 0.5 1 1.35
tvbythenumbers.com
8:30PM FOX Brooklyn Nine-Nine 1.8 5 4.00
CW Whose Line is it Anyway? -R 0.4 1 1.27
9:00 PM ABC The Goldbergs -Premiere 3.2 9 9.11
CBS NCIS: LA -Premiere 3.0 8 16.17
FOX New Girl 2.1 6 4.10
CW Capture 0.2 1 0.72
9:30PM ABC Trophy Wife -Premiere 2.3 6 6.61
FOX The Mindy Project 1.5 4 3.04
10:00 PM NBC Chicago Fire -Premiere 2.8 8 9.25
CBS Person Of Interest -Premiere 2.3 6 12.29
ABC Lucky 7 -Premiere 1.3 4 4.57

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In Late-Night Metered Markets Tuesday night:

For the first time in eight years, NBC has won Tuesday of premiere week in 18-49 among the Big 4 networks and has now won the opening two nights of the season with entertainment programming for the first time in the history of People Meters (dating back to September 1987).

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.5/7; CBS's "Late Show with David Letterman," 3.2/9; and ABC's "Jimmy Kimmel Live," 2.0/6.

In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.8/4; "Late Show," 0.6/3; and "Jimmy Kimmel Live," 0.8/4.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.4/5 in metered-market households and a 0.6/4 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) trailed CBS's "Late Late Show with Craig Ferguson" (1.5/6).  In the 25 markets with Local People Meters, "Late Night" (0.5/4 in 18-49) topped "Late Late Show" (0.2/4).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households with an encore and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

 

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Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

 

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Ultima

    @ToXiX
    I just hope abc burns off Lucky 7 when they cancel it and at least show the episodes.

    Assuming that ABC is going to halt production and pull the show in the next couple of weeks, the most likely outcome is that they make the episodes available online instead of a traditional burnoff.

  • cris

    2.8 for Chicago fire!!! amazing!!!!!!!!!!!

  • Abby

    Good for S.H.I.E.L.D.!
    With all the buzz it was getting, I though it was either going to be a huge disappointment or a hit! Guess it was the latter ^^
    Looking forward to seeing more of it. Best new fall tv-series yet!

  • Chris_SAdvisor

    ROFL – NBC is leading with Rev tonight which is almost diametrically opposed to the audience for SVU, so I expect NBC to tank, giving a small boost to everyone else. I expect Arrow to score higher Y2Y, as it should pick up some of the crowd that have quit Rev.

  • diane

    How can CBS have the most viewers but not the best ratings? Makes no sense. This rating system always seemed like a bunch of BS but the stations and people in the industry but such faith in it, it just amazes me.

  • Chris_SAdvisor

    Check the 18-49 Share column. It explains everything. If you are not in that range, you do not count for advertising money.

  • Cuttler

    “Person Of Interest premiered to a series low 2.3 adults 18-49 rating, down from last year’s 2.9 adults 18-49 rating.”

    Gotta love those Shaw Tainted raitings!!!

  • Ultima

    @diane
    How can CBS have the most viewers but not the best ratings?

    The ratings are a measure of the viewers that fall within a specific demographic (typically Adults 18-49).

    Much of CBS’ programming draws a lot of 50+ viewers which don’t effect the ratings. That’s not to say there is anything wrong with that; they were the #1 network with Adults 18-49 last season.

  • Theisssuesarenow

    Total viewer numbers are for entertainment purposes only! So are household ratings and all ratings numbers that include everyone. The only thing that matters in TV is 18-49! That is why POI is probably going to be cancelled because its pulling a Vegas Golden Boy etc. Best case scenario it is good wife and moves to sunday if the third season gets tons of emmy nominations. LOL!!

  • V

    POI got killed, basically the exact same numbers as its Season Finale.
    Let’s see the DVR #’s.
    Tuesday 10pm is there blackhole for a reason.

  • Derrick

    Chicago Fire did much better than i expected.

    I was expecting SHIELD to do much better.

    I wonder how Revolution will do. I have seen no promos for it at all, the only reason i know its premiering tonight is because i heard a radio promo today on the way from work

  • Chrisbrannigan

    I thought Goldbergs was terrible, I expect more from Jeff Garlin.

    Also shame Capture is doing so badly, it’s a pretty good show, needs a few tweets but maybe if it had started earlier in the summer? I’m enjoying it.

    Lucky 7 looked terrible in the previews, wasn’t there a show just like it a few years ago with Kim Raver in it??

    SHIELD was great though, glad it did so well!!

  • Chrisbrannigan

    Those commenting on POI lower ratings, hasn’t it just gone from 10pm Thursday to 10pm Tuesday?? I didn’t realise it was moving nights, I’d bet others didn’t and unforgettable and Vegas both we’re doing like 1.8 shares with way less total viewers.

  • Wesley

    I predict Agents of Shield will fizzle as the season progresses. It lacks.

  • Cuttler

    @Chrisbrannigan,

    no, POI went from 9pm Thrusday to 10pm Tuesday so it is an hour later. However the ratings started to fall for POI during the last quarter of the second season. It’s last two episodes had been pretty much tied for last place as of that point but this season 3 opener is now the worst. Personally I blame the addition of Shaw over the move. She is why I am no longer watching and I know she has not been received well by many (and her introduction and the ratings drop happened pretty much the same time too).

  • Kike Kikerson

    Yuck at Shield. Joss Whedon hasn’t done anything good since Buffy and Angel. And I was a HUUUGE fan of those shows, but I can no longer ignore that Whedon is a hack.

  • Theisssuesarenow

    POI is not far from 1.8 and that’s what it will be getting.

  • Alex C

    So damn idiotic for people to write off POI after 1 episode at that new time slot

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