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TV Ratings Tuesday: 'Marvel's Agents of S.H.I.E.L.D.' Opens Strong, 'The Voice' Down from Premiere, 'Dads' Declines + 'Lucky 7' Flops

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September 25th, 2013

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Scoreboard NBC CBS ABC FOX UNI CW
Adults 18-49: rating/Share 4.0/11 2.9/8 2.9/8 1.7/5 1.2/3 0.4/1
Adults 18-34: Rating/Share 3.1/10 1.7/6 2.2/7 1.8/6 1.1/3 0.3/1
Total Viewers (million) 12.509 15.979 8.107 3.696 3.125 1.017

NBC was the number one network in adults 18-49  while CBS was on top with total viewers.

On NBC, The Voice earned a 4.6, down from yesterday's colossal 5.1 adults 18-49 rating, but up from last fall's Tuesday debut (which earned a 4.0 adults 18-49 rating). The season premiere of Chicago Fire earned a 2.8 adults 18-49 rating, up almost a full ratings point from last year's 1.9 series premiere rating.

On CBS the premiere of NCIS earned a 3.4 adults 18-49 rating, down from last year’s 4.1 premiere rating and the series' lowest premiere in six years. NCIS: Los Angeles earned a 3.0 adults 18-49 rating, down from last year’s 3.4 premiere rating and its lowest premiere ever. Person Of Interest premiered to a series low 2.3 adults 18-49 rating, down from last year’s 2.9 adults 18-49 rating.

On ABC, the premiere of Marvel's Agents of S.H.I.E.L.D. earned a 4.6 adults 18-49 rating. Your predictions were accurate. The premiere of The Goldbergs earned a 3.2 adults 18-49 rating. Trophy Wife premiered to a 2.3 adults 18-49 rating. The premiere of Lucky 7 flopped with a 1.3 adults 18-49 rating, which makes it the lowest-rated fall drama in ABC's history.

On FOX, Dads earned a 1.5, down sharply from last week's 2.2 adults 18-49 premiere rating. Brooklyn Nine-Nine scored a 1.8, down eight tenths from last week's 2.6 adults 18-49 rating. New Girl garnered a 2.1, also down eight tenths from last week's 2.9 adults 18-49rating. The Mindy Project notched a 1.5, down four tenths from last week's 1.9 adults 18-49 rating.

On the CW, Whose Line Is It Anyway? earned a 0.5, down three tenths from last week’s 0.8 adults 18-49 rating. Capture notched a 0.2, down two tenths from last week’s 0.4.

Broadcast primetime ratings for Tuesday, September 24, 2013:

 

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM NBC The Voice (8-10PM) 4.6 13 14.14
ABC Marvel's Agents of S.H.I.E.L.D. -Premiere 4.6 14 11.90
CBS NCIS -Premiere 3.4 10 19.47
FOX Dads 1.5 5 3.65
CW Whose Line is it Anyway? 0.5 1 1.35
tvbythenumbers.com
8:30PM FOX Brooklyn Nine-Nine 1.8 5 4.00
CW Whose Line is it Anyway? -R 0.4 1 1.27
9:00 PM ABC The Goldbergs -Premiere 3.2 9 9.11
CBS NCIS: LA -Premiere 3.0 8 16.17
FOX New Girl 2.1 6 4.10
CW Capture 0.2 1 0.72
9:30PM ABC Trophy Wife -Premiere 2.3 6 6.61
FOX The Mindy Project 1.5 4 3.04
10:00 PM NBC Chicago Fire -Premiere 2.8 8 9.25
CBS Person Of Interest -Premiere 2.3 6 12.29
ABC Lucky 7 -Premiere 1.3 4 4.57

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In Late-Night Metered Markets Tuesday night:

For the first time in eight years, NBC has won Tuesday of premiere week in 18-49 among the Big 4 networks and has now won the opening two nights of the season with entertainment programming for the first time in the history of People Meters (dating back to September 1987).

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.5/7; CBS's "Late Show with David Letterman," 3.2/9; and ABC's "Jimmy Kimmel Live," 2.0/6.

In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.8/4; "Late Show," 0.6/3; and "Jimmy Kimmel Live," 0.8/4.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.4/5 in metered-market households and a 0.6/4 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) trailed CBS's "Late Late Show with Craig Ferguson" (1.5/6).  In the 25 markets with Local People Meters, "Late Night" (0.5/4 in 18-49) topped "Late Late Show" (0.2/4).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households with an encore and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

 

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Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

 

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Andrea

    Thanks everyone who answered!

  • Skylar James

    people expecting higher than 4.6 at 8pm? Are you nuts?

  • Edward

    Mindy got a 1.5, Kumar.

  • Skylar James

    Shield beats The Voice in its hour, congrats!

  • John A

    Whose Line Is It Anyway? Got crushed only 0.5 for the finale.

  • John K.

    Whose Line lost almost half it’s A18-49 audience. Not a good sign.

  • ToXiX

    GREAT for The Goldbergs. Lucky 7 was really good, too bad it flopped.

    And I’m laughing at the people who said Shields would do over a 5

  • Zedd

    I would this new night for ABC a success in comparison to what it had last year. SHIELD premiered very well, so did THE GOLDBERGS. TW did fine, not great, but what did Apartment 23 get last year? A 1.2? That’s about a 50% increase!
    Now, LUCKY 7, well, a 1.3 is pretty awful. But, it has *some* critical acclaim. Why not treat it like a cable show for now – even though it’s on ABC?

  • Sarah

    AoS really underwhelmed me. It will still be watched but I can’t believe how non-epic it felt. Very rushed, shoe-horned in plot, lots of green actors. Clunky, and a bit boring. It wasn’t even outstanding in the direction/cinematography which is like the last straw I can grasp onto with a show. For all the money they put into sets and effects, they just didn’t showcase what they had to give it the feel it needed correctly.

  • Jonathan

    Dads was really great last night! I didn’t really care for the first episode but I knew it would get better!

  • Skylar James

    Shield should be #1 in the list, it beat The Voice in its hour

  • Peter

    The Agents of S.H.I.E.L.D. was not good. Then again, except for Firefly, most Whedon pilots aren’t good. It usually takes a few weeks before they get good. Buffy wasn’t great until season 2. Remember the Angel pilot?

  • EatMorePez

    Series high for Chicago Fire. NBC got the scheduling right on that one. Now let’s wait for Revolution tonight. Not feeling too optimistic about that one.

  • hammard

    Good for SHIELD but the question will be how well it holds up. I expect quite a big sophomore fall but still to be big enough to continue for a long while.

  • Dax Jackson

    Good to see Brooklyn99 rise from the terrible lead in from Dads. But still down. Shame. What the hell has happened with Person of Interest, why change the day, it seems so stupid it was doing well on Thursday nights!

  • BoB

    POI…crappy slot :|

  • John A

    LMAO at New Girl got a 2.1 down 8 tenths from last week. Totally pathetic. I used to like it but it was horrible last and this week.

  • Tommy M.

    Does anyone know if NBC plans to keep airing 2 hours of The Voice on Tuesdays for the entire cycle? Chicago Fire really benefited from it as a lead-in.

  • Pavelsauce

    I loved the pilot of SHIELD. :) I was hooked right away. I also liked the pilots of The Goldbergs and Trophy Wife (especially the former). I had watched them beforehand on the ABC app. I was too pessimistic for my prediction; I predicted 3.6-4.0.

  • Ashley

    The Voice usually starts strong but then declines after blind auditions. Agents did really well esp next to The Voice. NCIS did good but I think most people wanted to check out the other new shows in the beginning. I think after a few weeks and people have sorted out what they like, NCIS will go back up.

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