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TV Ratings Tuesday: 'Marvel's Agents of S.H.I.E.L.D.' Opens Strong, 'The Voice' Down from Premiere, 'Dads' Declines + 'Lucky 7' Flops

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September 25th, 2013

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Scoreboard NBC CBS ABC FOX UNI CW
Adults 18-49: Rating/Share 4.0/11 2.9/8 2.9/8 1.7/5 1.2/3 0.4/1
Adults 18-34: Rating/Share 3.1/10 1.7/6 2.2/7 1.8/6 1.1/3 0.3/1
Total Viewers (million) 12.509 15.979 8.107 3.696 3.125 1.017

NBC was the number one network in adults 18-49  while CBS was on top with total viewers.

On NBC, The Voice earned a 4.6, down from yesterday's colossal 5.1 adults 18-49 rating, but up from last fall's Tuesday debut (which earned a 4.0 adults 18-49 rating). The season premiere of Chicago Fire earned a 2.8 adults 18-49 rating, up almost a full ratings point from last year's 1.9 series premiere rating.

On CBS the premiere of NCIS earned a 3.4 adults 18-49 rating, down from last year’s 4.1 premiere rating and the series' lowest premiere in six years. NCIS: Los Angeles earned a 3.0 adults 18-49 rating, down from last year’s 3.4 premiere rating and its lowest premiere ever. Person Of Interest premiered to a series low 2.3 adults 18-49 rating, down from last year’s 2.9 adults 18-49 rating.

On ABC, the premiere of Marvel's Agents of S.H.I.E.L.D. earned a 4.6 adults 18-49 rating. Your predictions were accurate. The premiere of The Goldbergs earned a 3.2 adults 18-49 rating. Trophy Wife premiered to a 2.3 adults 18-49 rating. The premiere of Lucky 7 flopped with a 1.3 adults 18-49 rating, which makes it the lowest-rated fall drama in ABC's history.

On FOX, Dads earned a 1.5, down sharply from last week's 2.2 adults 18-49 premiere rating. Brooklyn Nine-Nine scored a 1.8, down eight tenths from last week's 2.6 adults 18-49 rating. New Girl garnered a 2.1, also down eight tenths from last week's 2.9 adults 18-49rating. The Mindy Project notched a 1.5, down four tenths from last week's 1.9 adults 18-49 rating.

On the CW, Whose Line Is It Anyway? earned a 0.5, down three tenths from last week’s 0.8 adults 18-49 rating. Capture notched a 0.2, down two tenths from last week’s 0.4.

Broadcast primetime ratings for Tuesday, September 24, 2013:

 

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00PM NBC The Voice (8-10PM) 4.6 13 14.14
ABC Marvel's Agents of S.H.I.E.L.D. -Premiere 4.6 14 11.90
CBS NCIS -Premiere 3.4 10 19.47
FOX Dads 1.5 5 3.65
CW Whose Line is it Anyway? 0.5 1 1.35
tvbythenumbers.com
8:30PM FOX Brooklyn Nine-Nine 1.8 5 4.00
CW Whose Line is it Anyway? -R 0.4 1 1.27
9:00 PM ABC The Goldbergs -Premiere 3.2 9 9.11
CBS NCIS: LA -Premiere 3.0 8 16.17
FOX New Girl 2.1 6 4.10
CW Capture 0.2 1 0.72
9:30PM ABC Trophy Wife -Premiere 2.3 6 6.61
FOX The Mindy Project 1.5 4 3.04
10:00 PM NBC Chicago Fire -Premiere 2.8 8 9.25
CBS Person Of Interest -Premiere 2.3 6 12.29
ABC Lucky 7 -Premiere 1.3 4 4.57

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In Late-Night Metered Markets Tuesday night:

For the first time in eight years, NBC has won Tuesday of premiere week in 18-49 among the Big 4 networks and has now won the opening two nights of the season with entertainment programming for the first time in the history of People Meters (dating back to September 1987).

In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.5/7; CBS's "Late Show with David Letterman," 3.2/9; and ABC's "Jimmy Kimmel Live," 2.0/6.

In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.8/4; "Late Show," 0.6/3; and "Jimmy Kimmel Live," 0.8/4.

From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.4/5 in metered-market households and a 0.6/4 in 18-49 in the Local People Meters.

From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.4/5 in metered-market households) trailed CBS's "Late Late Show with Craig Ferguson" (1.5/6).  In the 25 markets with Local People Meters, "Late Night" (0.5/4 in 18-49) topped "Late Late Show" (0.2/4).

At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/4 in metered-market households with an encore and a 0.3/3 in adults 18-49 in the 25 markets with local people meters.

 

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Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

 

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • Danny

    As much as I love Whose Line, its numbers tonight suggest it will only survive as a summer show, which I suspect is where The CW will put it for its next season.

  • rob60990

    NCIS got killed. Pereon of Interest proves what a loser it really is.

    Fantastic for Shield.

  • Jon

    Marvels will most certainly take a hit come next week. If the pilot is any indication of the quality of the show its going to sink like an anchor. I was very let down on a show with so much hype. The show was boring, there was no chemistry between the actors. The writing was simple cheesy and predictable. Was there even a plot? They spent like 2 seconds analyzing the crime scene where the building blew up. Did they even solve the crime? Honestly it could be so much better, and I really hope it does get better. I really want it to.

  • Holly

    ABC: Very high marks for SHIELD, as expected. I expect a steep drop next week, but it has a very big cushion so it can afford to fall. While ABC is undoubtedly excited about SHIELD, the rest of their line up is rather less encouraging. Lucky 7 is a complete failure. There’s just no coming back from a 1.3 premiere. What are the over/under bets on it getting pulled? The comedies weren’t as bad, but I don’t see that hour becoming anything more than a place-holder at best.

    NBC: Again with the champagne. Strong showing for Chicago Fire in its new slot.

    FOX: While not unsurprising, the failure of the comedy block isn’t good for them. For a network that has been know for its younger appeal, having only one show over a 2.1 is sad.

    CBS: Nothing really to celebrate, but nothing really to be disappointed over either. The NCIS twins are still going strong and POI survived its move just fine. I expect to see this night remain pretty steady for CBS, so it will eventually beat most of the competition.

  • darius

    You people need to remember that ncis is in ist 11 th season!The decline isn t a susprise!Y m worried what numbers it might get by week 3 after cote de pablo departure!Solid number by ncis la

  • LoopyZach

    YAY FOR CHICAGO FIRE!

    BEAT POI!!!!!
    #1 ON 10PM TIMESLOT! <3

  • hmmm

    I was really bored with Shield so I’m hoping it picks up after the pilot.

  • Robert

    Chicago Fire had a huge drop off in 2nd half. Lost 2 million viewers and in the demo went from 3.2 to 2.5

  • Brad

    Guess the high income Indian audience tuned out from Mindy.

    Dads is dead

  • Oliver

    Agents of S.H.I.E.L.D? More like Agents of H.I.G.H N.I.E.L.S.E.N R.A.T.I.N.G.S! Amirite?

  • Seth

    FOX

    Dads is not long for this world. Cancellation bear is a coming!
    Brooklyn 99 will be renewed, should have premiered behind New Girl.
    New Girl performs decent.
    Mindy never should even been renewed.

  • aiden

    The Voice skyrocketed in the last hour! The show is a monster! Xtina is truly an icon, people missed her because you love her or love to hate her!
    Shield premiered strong! I say it dips a bit next week since the reactions have been mixed.
    CF is on fire! Underrated show.

  • Edward

    ABC Marketing should pat themselves on the back for Agents of SHIELD. ABC PR should pat themselves on the back for steering the critics away from being honest about just how mediocre that pilot was.

    There will be a meaningful drop off on this show. The quality just isn’t good enough.

  • Petar

    Great premiere for POI! The voice make CF look with crazy good numbers but they can’t stay that big.

    As expected Shield was huge.

    luckey 7 first cancel show but against POI, TV boosted CF and SOA was zero chance.

  • Fumbuck

    The Goldbergs was pretty good, loved the shout-out to REO Speedwagon. Trophy Wife was pretty good too, Malin Ackerman is a star!

  • Jojo

    Shield will drop to a 3.8 next week. Should have a good 2 seasons before cancelled.

    Sad about B99. It has potential but it doesn’t look like it will last the whole season.

    Dads probably has 2 more weeks until its pulled.

  • HATEDIT

    Watched MAOS, not impressed. DVR’d NCIS, fast forwarded through most. YAWN. (Why is that show so fuzzy, even in HD??) Turned on POI for 1st time, so bad I turned off TV. Worst night of television EVER. Nothing even good on cable, where apparently I’ll be doing most of my watching from now on. Network TV=DOA.

  • jT

    New girl when bounce back

  • DenverDean

    @BOB. How is that a crappy slot for POI? It has NCIS: LA as lead-in (and couldn’t hold that), no competition from ABC, and CF lost almost 50% of the 9:30 TV lead-in? Tuesday at 10 has always been weak for CBS. During the summer, POI was not doing very well against ZERO competition. The show just comes across as “old” despite its premise. It should do better.

  • Elena

    Those are solid numbers for SHIELD but I can’t lie that I was actually expecting much more in terms of total number of viewers…I was thinking it would make 14 mil or so. Definitely impressive but not AS impressive as I was imagining it would be.

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