ABC Wins Season Opening Wednesday with 'Modern Family' as the #1 TV show

Categories: Network TV Press Releases

Written By

September 26th, 2013


via press release:

ABC won the opening Wednesday of the season in Adults 18-49, leading by double digits over Fox by 12%, NBC by 17% and CBS by 17%.   ABC’s Modern Family was the dominant #1 TV show of the night across all key Adult demos. In viewers and young adults, ABC marked its strongest Wednesday since last October – since 10/10/12.

Ranking #1 at 8pm in Adults 18-49 (tie), the season opener of The Middle was up from its season finale in May by 20%. The Middle delivered its biggest audience since November and top young adult number since January – 11/14/12 and 1/23/13, respectively.

Delivering strong Adult 18-49 lead-in retention in the 8:30pm half hour (92%), ABC’s debut of Back in the Game was up over the year-ago premiere of The Neighbors (10/3/12) in the slot by 25% in viewers and by 16% in Adults 18-49 to deliver ABC’s best series performance in the half-hour in 1 year – since the 1-hour season premiere of The Middle on 9/26/12. It ranked #1 in the slot with key Men (M18-34/M18-49)

Wednesday’s highest-rated show, Modern Family nearly doubled its Adult 18-49 lead-in and dominated the 9 o’clock hour over the season premiere of CBS’ Criminal Minds (+46%), Fox’s The X Factor (+58%) and NBC’s season premiere of L&O: SVU (+64%).  Modern Family grew over its May finale in viewers (+14%) and young adults (+11%), drawing its largest audience since January and highest Adult 18-49 number since April – since 1/9/13 and 4/3/13, respectively.

DVR: Modern Family was TV’s most recorded and played-back show last season, gaining +4.5 million viewers and +2.2 Adult 18-49 rating points (+52%) from its first-reported Live + Same Day numbers to the finalized Live +7 numbers.

During the 10 o’clock hour, ABC’s Nashville tied CBS’ CSI season premiere in Adults 18-49.  Nashville was up over its May finale by double digits in Total Viewers (+10%) and Adults 18-49 (+11%), earning its most-watched telecast since October 17, 2012 and its highest young adult number since January 16, 2013.  It was the series’ 3rd-strongest performance ever.

DVR: Nashville delivers huge gains via TV playback.  During its freshman season, the show added +2.6 million additional viewers and +1.1 rating Adult 18-49 rating points (+61%) from L+SD to its final Live + 7 Day numbers, making it one of the top 15 biggest percentage gainers with young adults.

  • Jiji Moran

    Just when you thought “Revolution” could not get any worse, they added wanton promiscuousness (can’t use the “s” word without my post being banned) action last night. One cannot help but wonder how “LO:SVU” got to reach a 2.7 with “Revolution” as lead-in.

    Anyway, I think “SVU” can have a future episode in which the serial rapist gets away from his kidnapping Olivia, because Benson beat him up, to have the tiny defense lawyer of his finally shot him dead. Sounds rash, but in some state somewhere there is a law that says that “he deserved it” is a valid defense.

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