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TV Ratings Friday: 'Hawaii Five-0' Premiere Down, 'Shark Tank' Rises + 'MasterChef Junior' has Solid Friday Start

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September 28th, 2013

Screen Shot 2013-09-27 at 5.57.04 PM

 CBS ABC FOX NBC CW
Adults 18-49: rating/Share 1.6/5 1.4/5 1.3/4 1.1/4 0.3/1
Total Viewers (million) 9.631 5.422 3.499 5.686 0.852

 

 

CBS was number one in adults 18-49, and with total viewers.

On CBS, the season premiere of Undercover Boss matched last season's 1.5 adults 18-49 premiere rating. The season (and time period) premiere of Hawaii Five-0 earned a 1.5, down three tenths from last year's  1.8 premiere adults 18-49 rating. Your predictions were too optimistic. The season premiere of Blue Bloods earned a 1.7, up from last year's 1.5 premiere rating among adults 18-49.

On ABC, Last Man Standing scored a 1.2, down three tenths from last week's 1.5 adults 18-49 rating.  The Neighbors notched a 1.0, down two tenths from last week's 1.2 adults 18-49 rating Shark Tank garnered a 1.9, up a tenth from last week's 1.8 adults 18-49 rating   20/20 matched last week's  1.3 adults 18-49 rating.

On NBC, Dateline earned a 1.3, up two tenths from last week's 1.1  adults 18-49 rating.

On FOX, the series premiere of MasterChef Junior earned a 1.6 adults 18-49 rating, up from last fall's premiere of Kitchen Nightmares in the time period (which earned a 0.9 adults 18-49 rating on October 26)

On The CW, Perfect Score matched last week's 0.2 adults 18-49 rating.   America's Next Top Model was also even with last week's 0.4 18-49 rating.

Overnight broadcast primetime ratings for Friday, September 27, 2013

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
8:00 PM FOX MasterChef Jr. -P 1.6 6 4.22
CBS Undercover Boss -P 1.5 6 8.13
ABC Last Man Standing 1.2 5 5.66
NBC The Michael J Fox Show -R (8-9) 0.8 3 4.01
CW Perfect Score 0.2 1 0.81
8:30PM ABC The Neighbors 1.0 4 4.11
CW Perfect Score -R 0.2 1 0.61
9:00 PM ABC Shark Tank 1.9 6 6.75
CBS Hawaii Five-0 -P 1.5 5 9.38
NBC Dateline NBC  (9-11PM) 1.3 4 6.53
FOX Sleepy Hollow -R 0.9 3 2.77
CW America's Next Top Model 0.4 1 0.99
10:00 PM CBS Blue Bloods -P 1.7 6 11.39
ABC 20/20 1.3 4 4.62

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In Late-Night Metered Markets Friday night:

 
  • In Nielsen's 56 metered markets, household results were: "The Tonight Show with Jay Leno," 2.8/7; CBS's "Late Show with David Letterman," 2.4/6; and ABC's "Jimmy Kimmel Live," 1.8/5 with an encore.
 
  • In the 25 markets with Local People Meters, adult 18-49 results were: “The Tonight Show with Jay Leno,” 0.9/4; "Late Show," 0.4/2; and "Jimmy Kimmel Live," 0.5/3 with an encore.
 
  • From 12:35-1:05 a.m. ET, ABC's "Nightline" averaged a 1.2/4 in metered-market households and a 0.3/2 in 18-49 in the Local People Meters.
 
  • From 12:35-1:35 a.m. ET, "Late Night with Jimmy Fallon" (1.5/5 in metered-market households) beat CBS's "Late Late Show with Craig Ferguson" (1.2/4).  In the 25 markets with Local People Meters, "Late Night" (0.6/4 in 18-49) topped "Late Late Show" (0.3/2).
 
  • At 1:35 a.m., "Last Call with Carson Daly" averaged a 0.9/3 in metered-market households with an encore and a 0.4/3 in adults 18-49 in the 25 markets with local people meters.

NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.

Definitions:

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.  More information on ratings is available here.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live football game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

 
  • FringeFan

    *#3 I mean

  • Mitchell

    @Bad Wolf

    Fridays and Sundays basically hold the same purpose on CBS, as a warehouse for shows to build up episodes for syndication. Moving from Sunday to Friday is pretty much a lateral move at this point. The Good Wife, The Mentalist, Hawaii Five-O and Blue Bloods will probably stay in the same slot until they die.

    That being said, if Hawaii Five-O’s massive syndication deal is right ($1.5m an episode), it should have a leg up on the other Friday/Sunday shows, even if they are slightly higher rated. The actual ratings probably don’t make much of a difference on CBS once you hit Fri/Sun, it’s all syndication related economics.

  • http://tvbythenumbers.com Bill Gorman

    “Is that good for Hawaii Five-0?”

    Not enough data points to make a guess yet.

    I wouldn’t be surprised if it, Good Wife, Mentalist and Blue Bloods are all in the perennial group of “1 or 2 of these shows will be canceled, but we can’t tell which”.

    Mitchell’s comment is a pretty good summary of the situation.

  • Tony JJ

    Hi Reba, this is ABC.

    Reba hangs up.

    Seriously pathetic. The Neighbors ruined ABC’s great Friday night they had last year. While I like the show MC fit better with LMS and shark tank. Plus like someone else said. MC attracted a larger audience and while it skewed older you want more viewers and that would help lift the while night. Nobody can deny that the neighbors is dragging LMS down. This is exactly like when ABC paired Cougar Town with LMS on Tuesdays. It dragged LMS down. You need compatibility especially in a 1 hour comedy block. The shows need to flow together. The only bright spot for ABC is that Shark Tank does well no matter what the lead in is.

  • TV Guy Fry

    The worse news for ABC is they don’t have another multi-cam sitcom as a back-up plan. Maybe they will start doing a LMS Original/LMS repeat?

    I think Hawaii did okay. Fridays is for a bigger overall audience draw with an okay Demo rating. You aren’t going to get shows with a high percentage of Demo-to-viewers.

  • James

    Should’ve renewed Malibu Country!

  • Sarah

    I wonder if Bones will do as well as MasterChef on Fridays.

  • THE OLD MAN

    CBS #1 18-49!

    Watched LMS live & actually had several LOL

    Watched BB earlier OD & noticed all the young folks being added to the cast (it may be getting too yound for me)

    Shouldn’t The Neighbors be doing better w/ Shark Tank as a lead out? (based on TLLT–The Lame Leadout Theory)

  • Ccemerson

    WoW . Blue Bloods and POI are the only two CBS shows at 10pm to average over 11million. Beating Hostages, CSI and Elementry.

  • bjssp

    If ABC really wants to reboot TGIF, perhaps it should be done with new shows. A nice schedule next season would ne Shark Tank leading off the night, followed by two new sitcoms, capped off by a soapy drama. Or 20/20 could also stay there.

    I know people expect LMS to get a fourth season, but if it’s pulling these numbers, might it be better for ABC to move on if it’s pulling these numbers?

  • bjssp

    @Mitchell:

    TGW was bought for $2 million for syndication through various channels, but H5O seems like it might be able to last longer.

  • Ccemerson

    Whoops hit send to early. Not sure it that speaks well for Blue Bloods or showcases how weak the other shows are performing.

  • KJ

    @FringeFan: actually it was #1, great for Shark Tank

  • THE OLD MAN

    TYPO

    (it may be getting too younG for me)

  • Ram510

    I’m amazed how Blue Bloods is still holding up well at 10pm on Fridays. It was a ok episode

  • TV Guy Fry

    “@Malibu Country fans
    I’ve been hearing you all clamoring for ABC to uncancel Malibu Country. In case you haven’t noticed, the numbers for the Neighbors are pretty much the same numbers MC was pulling last season.”

    Sure, but MC never got a 1.0. And it’s only week 2. The first 3 weeks are almost always the best ratings-wise for shows. So, Neighbors should permanently be <1 by next week.

    I was an average fan of MC, and am just curious of the attempts to put multi-cams with single-cams. I think the NBC tryout on Thursday will not work out well.

  • Jamie04

    1.9 for the highest – and all premieres are down. I guess any show that gets a 2.0 o above is doing well. Anyway, I hope Bones does OK on Fridays once it moves.

  • Percysowner

    I think the H-50′s biggest problem is that it has pulling awful ratings in its syndication run on TNT. For many weeks it was getting poorer ratings than Supernatural in its 7gazilliance repeat. H-50 finally moved up this week, so it’s not a total lost cause, but unless it justifies its big syndication numbers, that will be a problem, more than low ratings on Friday, IMHO.

  • Mitchell

    @bjssp

    Hawaii Five-O’s $1.5m is just for TNT. When you factor in all the other possible channels it should be worth way more than that in the long run.

  • Justin121

    Hostages, The Mentalist, Hawaii Five-0 are my picks for the “CBS cancels 3 dramas each year”.

    Reason?

    - the rest of their midweek dramas are doing well
    - Blue Bloods/Good Wife are good place holders
    - CBS would be hesitant to move 2 veteran dramas to Friday/Sunday at once.
    - with the Red John reveal, The Mentalist seems to be reaching its end.
    - The Good Wife is a CBS darling, a CBS production, and has just entered multiple syndication deals. Although CBS doesn’t do Final Seasons, I expect the The Good Wife team to be notified when they’re about to get canceled.

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