Soap Opera Ratings: 'General Hospital' & 'Days of Our Lives' Up in Women 18-49 and Total Viewers

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September 29th, 2013


via Soap Opera Network:

September 16-20, 2013

Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,616,000 (-84,000/+327,000)
2. B&B 3,506,000 (-77,000/+367,000)
3. GH 2,777,000 (+2,000/+549,000)
4. DAYS 2,495,000 (+29,000/+183,000)

1. Y&R 3.4/12 (-.1/+.1)
2. B&B 2.6/9 (same/+.2)
3. GH 2.1/7 (same/+.1)
4. DAYS 1.9/6 (same/+.1)

Women 18-49 Viewers
1. Y&R 796,000 (-59,000/+62,000)
2. B&B 685,000 (-43,000/+56,000)
3. GH 684,000 (+19,000/+75,000)
4. DAYS 615,000 (+10,000/+166,000)

Women 18-49 Rating
1. Y&R 1.2/8 (-.1/+.1)
2. B&B 1.1/7 (same/+.1)
2. GH 1.1/7 (+.1/+.1)
4. DAYS 1.0/6 (+.1/+.3)






Source: Soap Opera Network


Y&R = The Young & The Restless, B&B = The Bold and The Beautiful, GH = General Hospital, DAYS = Days of Our Lives.

Nielsen TV Ratings Data: ©2013 The Nielsen Company. All Rights Reserved.

  • James

    Yeeeeeeeeeeeeah. GH. Yeeeeeeeeeeeeeeeeeeeah. Back to back weeks of 2.7M avg per episode.

  • cab

    Glad to see Days improvement ratings wise. After a somewhat slow week, they are back on track with Sami getting out of jail. They are now moving on to other characters. The get Kristen storyline, with Victor, Marlena and Nicole banding together is rather captivating. I wonder how it will end for Kristen, now that Eileen Davidson is gone. Can’t believe that Will and Sonny have been downgraded to kissing each other on the cheek. I was talking to a female friend of mine whose husband used to watch, but now he doesn’t because he doesn’t like to see the two guys kissing,
    I know their are people with different taste. What I like the next person may not. That is true about a movie, a band, song, TV show etc… My point that I was trying to make was, how can these numbers be true if I know a lot of people that watch the soaps, and not watch those gossip kind of shows. I also know some people who are into gossip and watch those type of shows. They loyal viewers seem to be the ones that watch the soaps. So, to say soaps are some day going to be gone is depressing to me if all there is left to watch is the gossip shows.
    My last comment, with all the time changes that Days faced it still did impressive numbers for this week.

  • moshane58

    Glad to see Days get higher ratings.Moving it to different times in some areas was scarey.Glad to see my favorite GH gaining viewers.Hopefully with Robin coming back today more will tune in…

  • Chris L


    “how can these numbers be true if I know a lot of people that watch the soaps”

    Do you know three million people?

  • Sean

    GO GH!!!! KICKING MAJOR BUTT IN THE RATINGS!! Also, Number ONE in Women 18-34 Demo!!! & Today ROBIN RETURNS!!

  • Scott

    GH!!! YES!!! Dying to see how Robin blows up the canvas!

  • Bexx

    Also interesting to see the ‘new’ posters out praising GH.

    Congrats to DOOL!

    Day-To-Day Ratings – HH/Total Viewers

    Monday: 2.7/3,504,000
    Tuesday: 2.7/3,619,000
    Wednesday: 2.7/3,745,000
    Thursday: 2.6/3,450,000
    Friday: 2.4/3,213,000

    Monday: 1.8/2,390,000
    Tuesday: 1.9/2,471,000
    Wednesday: 2.0/2,415,000
    Thursday: 1.9/2,493,000
    Friday: 1.9/2,707,000

    Monday: 2.3/2,941,000
    Tuesday: 2.1/2,706,000
    Wednesday: 2.3/2,970,000
    Thursday: 2.0/2,670,000
    Friday: 2.0/2,598,000

    Monday: 3.4/4,498,000
    Tuesday: 3.5/4,902,000
    Wednesday: 3.5/4,675,000
    Thursday: 3.4/4,556,000
    Friday: 3.2/4,447,000

    For the SEASON September 24, 2012 through September 22, 2013

    1. Y&R 3.6
    2. B&B 2.6
    3. GH 2.2
    4. DAYS 2.1

    Women 18-49 Rating
    1. Y&R 1.5
    2. GH 1.2
    3. B&B 1.1
    4. DAYS 1.0

  • Jeff

    GREAT JOB GH! Glad all the soaps are up in viewers and demos, and Robin’s return should push the ratings up more.

  • Marissa

    I’m pleased with the GH numbers. Robin’s return should keep the numbers strong.

    My biggest GH complaint is still Franco. They need to phase him out.

  • Dee

    GO GH :)

  • Billy Vick

    Chris, I think CAB may be saying the same thing I feel AND OBSERVE. A lot of friends and acquaintances from work, church, etc. had stopped watching DAYS OF OUR LIVES. And NO, I didn’t conduct a scientific poll. I use the fact of what people I lunch with or have meetings with talk about. The past few months, I can tell a much larger percentage of “my sampling group” (LOL) are watching (or mostly recording) DAYS OF OUR LIVES. If I see this big increase among my friends then I feel it should translate into the same for the NEILSON family group that this data comes from. If viewership is noticeably HIGHER in my circle of friends and acquaintances, then it should be up in the official group if it truly reflects a sampling of what is going on among US viewers. Another thing, in REAL LIFE, half of my friends don’t watch one week and then not watch the next week then watch the 3rd week, as happens in these OFFICIAL RATINGS. It’s hard to believe nationally, 300-500,000 people stop OR START watching DAYS OF OUR LIVES from week to week (unless 1 NEILSON FAMILY = 100,000 viewers). To a longtime loyal DAYS viewer (like myself) who understands every episode can’t be like a NOVEMBER SWEEPS stunner, I can tell you DAYS is better than it has been in years. That should be reflected in the ratings. It just won an EMMY as BEST DAYTIME DRAMA. Every year when a soap is named BEST in the EMMYS, even I sample it for a few weeks to see why it was voted the best. I’ve seen no such reflection in DAYS ratings & it just seems odd to me that NO ONE checked it out, even if they didn’t care for it.

  • Mike

    But what no one takes into account when they consider their friends watching is that just because your circle of friends where you lived picked up doesn’t mean that it did everywhere.

    Soap Opera Network used to have posters from all over the country who would post the ratings from their area of the country. There would be areas where I remember shows like All My Children doing very well but then in other areas of the country they would be last place.

    You have to consider that with all the changes taking place with Days being moved to new time slots or totally being dropped in other areas that they lost viewers there.

    They may have picked up in other areas of the Country and basically just made up for the ones they lost.

    Plus did you poll your friends how they are watching? If they are watching on DVR or online then most likely those ratings wouldn’t count here anyway. If they watch after 7 days then they would never count.

    Just look at Y&R and B&B during the Time Warner black out. There was a significant amount of TVs blacked out during that time, but both shows had up and down weeks. Look at this week they are not blacked out in those areas and they still lost viewers.

  • Mike

    As far as Emmys go — maybe years ago soaps might have gotten a boost from it but look at how poorly the daytime Emmys did in the ratings this year. Hardly anybody watched them. Unless a person subscribes to Soap Opera Digest or is online many wouldn’t have even known the show won an Emmy this year.

    I know many people in my life that don’t even know the daytime Emmys even are given anymore.

  • Billy Vick

    Mike, I totally AGREE with you. But in a different way. When Time-Warner blacked out NEW YORK CITY and LOS ANGELES as well as other huge markets, HOW COULD IT NOT have shown up in the ratings? For it not to ONLY proves the ratings are flawed. IF 25,000,000 viewers are BLOCKED from watching any program on any network for several weeks, then are returned to the viewing market, HOW COULD IT NOT HAVE AN EFFECT on the ratings? I mean how many people in NYC (8 million viewers) watch any of the 4 soaps live or within 3 days or 7 days of broadcast, that could NOT during the black out? Even if it is 1% that is 80,000 viewers, however the ratings during this time period did not reflect it. Some soaps went UP IN VIEWERSHIP. I also agree with your point about the EMMY effect, but I do credit NBC with advertising and promoting DAYS win in PRIME TIME during some of it’s HIGHEST RATED shows, so it did give it national exposure during NCIS and NCIS-LA. Any soap viewer of CBS or ABC or FORMER viewer of DAYS surely must have had their interst piqued by the soap winning an award it had not been given in 35 years!

  • Mike

    Again you have to just assume that many people were watching in that area.

    If you had seen those viewer numbers in some areas and seen how different they were from one area of the country versus another. If a show is not that popular in New York or Los Angeles then what people aren’t watching can make very little difference at all.

    It is the same with music. I have studied music for years and there have been artists who have regional hits but on the national charts never make a dent.

    And back to the Emmys — again you have to assume that people knew that the show never won the Emmy award in 35 years. I doubt very seriously many people knew that.

    I watched America’s Got Talen on NBC all summer and I never saw a promo where Days was mentioned as winning the Emmy. I could have missed it, but I never saw one. I saw promos.

    And aren’t NCIS and NCIS-LA CBS shows?

  • J

    Having a catholic priest drugged and in a sex scene is offensive even if its fiction.People I know don’t like that s/l.

  • jonboyelk

    How many primetime series receive Emmys in September but were cancelled months ago? Ratings don’t equate with excellence unfortunately.

  • PatF

    Billy Vick,

    Days did have a ratings spike this Summer when the Kristen story was in full swing. It did even surpass GH for some weeks.

    But when that storyline cooled down, the ratings showed it.

    Since that time too there have been some NBC affiliates move the show, and at least one dropped it from their schedule, which definitely is NOT going to help the ratings.

  • Mike

    So true, jonboy

    On a sort of off topic but in regards to the genre of soap opera it looks like Hallmark is going to embark on a new prime time soap opera type show with Signed, Sealed and Delivered. It will start out as a movie like Cedar Cove did and then become a series.

    I have watched just a little bit of Cedar Cove. It is the epitome of soap opera from years ago. Small town, family, romance, friendships, lies, deceit, and so on. And for a cable show on Saturday evening — supposedly the worse night of TV for ratings — the show has been doing well. Well enough Hallmark has already renewed it for a 2nd season.

    People keep yelling soap opera is dead. Soap opera is not dead. It is alive and well in prime time. And things that many say can’t be done in daytime anymore are what are making shows like Cedar Cove successful.

  • Mike

    Just read a post at SON that stated that Genie Francis hasn’t been listed in the credits since September 6.

    Wonder if she is gone and they just haven’t said yet?

    I know that in one of the press release threads on here some posted posted that he had heard several vets would be gone by Spring. But then said nothing as to who they were or anything.

    If she does leave I wonder what that does for Kin Shriner?

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