Soap Opera Ratings: 'General Hospital' & 'Days of Our Lives' Up in Women 18-49 and Total Viewers

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September 29th, 2013


via Soap Opera Network:

September 16-20, 2013

Numbers are based on Live+Same Day ratings

(Compared to Last Week/Compared to Last Year)

Total Viewers
1. Y&R 4,616,000 (-84,000/+327,000)
2. B&B 3,506,000 (-77,000/+367,000)
3. GH 2,777,000 (+2,000/+549,000)
4. DAYS 2,495,000 (+29,000/+183,000)

1. Y&R 3.4/12 (-.1/+.1)
2. B&B 2.6/9 (same/+.2)
3. GH 2.1/7 (same/+.1)
4. DAYS 1.9/6 (same/+.1)

Women 18-49 Viewers
1. Y&R 796,000 (-59,000/+62,000)
2. B&B 685,000 (-43,000/+56,000)
3. GH 684,000 (+19,000/+75,000)
4. DAYS 615,000 (+10,000/+166,000)

Women 18-49 Rating
1. Y&R 1.2/8 (-.1/+.1)
2. B&B 1.1/7 (same/+.1)
2. GH 1.1/7 (+.1/+.1)
4. DAYS 1.0/6 (+.1/+.3)






Source: Soap Opera Network


Y&R = The Young & The Restless, B&B = The Bold and The Beautiful, GH = General Hospital, DAYS = Days of Our Lives.

Nielsen TV Ratings Data: ©2013 The Nielsen Company. All Rights Reserved.

  • Marissa

    This past weekend, the General Hospital page on Facebook surpassed one million likes/fans. Kinda cool!

  • Mike


    I don’t think that it is so much how much there is to talk about it is the fact they are cheap but also the fact that for fans who are at home during the day they are easy to watch.

    I have read numerous times through the years and even heard people say that what they loved about soaps was that you could do your work during the day and watch them as you worked. The plots of soaps moved slowly so you didn’t have to sit in front of the TV for every single minute.

    People at home during the day are rarely just sitting down watching TV. Some are tending to kids or grandkids, doing household chores, etc. Often the TV is only on in the background. I know one lady who says she keeps it on one of the news channels during the day as she does stuff around the house. She says it is just easy viewing. She will change it to something else if she comes in to sit down to watch.

    Talk shows are easy viewing. You can listen to the banter and do your chores at the same time.

  • jonboyelk

    So, thinking from an advertisers point of view, if viewers have the talkies on for noise but aren’t actually watching, they aren’t seeing those all-important advertisements. Ya know, I know we aren’t going to see the premiere of any new daytime dramas but I would rather game shows—hell, even I Dream of Jeannie reruns—than more self-important talk show hosts.

  • Mike

    You would if they were as cheap to produce. Talk shows are just cheaper to produce than even game shows are.

    The only thing cheaper for the networks or affiliates are infomercials.

    As far as seeing the all important advertisements. If the person has the TV on they are hearing them. And how often do people remember a jingle even when they don’t think they are paying attention to it. That’s the reason they try to make them catchy or annoying.

  • Joey S

    @Jonboy reruns of older comedies/dramas tend to skew older and don’t reach the key demographic that advertisers are looking for so that is why you don’t see those. Game shows with a few exceptions tend to do the same.

    Sadly the talk shows are cheaper to produce and do tend to reach the key demos that networks are looking for

  • Mike

    Wow all 3 networks released press releases for their soaps or daytime lineups in one week. Hard to believe.

    All were up for the week.

  • Joey S

    Looks like another great week for all the soaps. Congrats to the remaining 4 shows and all 3 networks for sending out press releases.

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