CBS Thursday Premieres Soar Even Higher With Live+3 Day DVR Playback

Categories: Network TV Press Releases

Written By

October 1st, 2013

The Crazy Ones Premiere

via press release:

CBS THURSDAY PREMIERES SOAR EVEN HIGHER WITH LIVE +3-DAY DVR PLAYBACK

 

"The Big Bang Theory" and "Elementary" Gain Series Best Live +3-Day Lifts of More Than 4 Million Viewers

 

Live +3-Day Audience for "The Crazy Ones" Jumps to Nearly 19 Million Viewers with +3.46 Million in Playback

 

            CBS's Thursday premieres all soared with the inclusion of Live +3-day DVR playback, with The Big Bang Theory and Elementary both gaining more than four million viewers, according to Nielsen Media Research.

 

At 8:00 PM, the season premiere of The Big Bang Theory  added +3.93m viewers (22.92m from 18.99m, +21%), +2.0 rating points in adults 25-54 (9.3 from 7.3, +27%), +1.8 rating points in adults 18-49 (7.3 from 5.5, +33%) from its live plus same day averages.

 

A special 8:30 PM broadcast of The Big Bang Theory added +4.23m viewers (24.67m from 20.44m, +21%), +2.1 rating points in adults 25-54 (10.1 from 8.0,+26%) and +1.8 rating points in adults 18-49 (7.9 from 6.1,+30%).   This marks a series-best Live +3-day lift for The Big Bang Theory.

 

The series premiere of THE CRAZY ONES added +3.46m viewers (18.98m from 15.52m, +22%), +1.5 rating points in adults 25-54 (6.8 from 5.3,+28%) and +1.2 rating points in adults 18-49 (5.1 from 3.9, +31%).

 

The season premiere of Two and a Half Men added +2.32m viewers (13.91m from 11.59m, +20%), +1.0 rating points in adults 25-54 (5.1 from 4.1, +24%) and +0.8 rating points in adults 18-49 (3.7 from 2.9, +28%).

 

The season premiere of Elementary added +4.17m viewers (14.35m from 10.18m, +41%), +1.5 rating points in adults 25-54 (4.4 from 2.9, +52%) and +1.1 rating points in adults 18-49 (3.2 from 2.1, +52%).  This was Elementary's best Live +3-day lift total in viewers and matched its best lift  in adults 18-49.

 

For the night, CBS added +3.71m viewers (18.24m from 14.53m, +26%), +1.6 rating points in adults 25-54 (6.7 from 5.1, +31%) and +1.3 rating points in adults 18-49 (5.1 from 3.8, +34%).

 

 
  • Elijah

    Shame more of those people don’t watch Elementary live, especially considering there wasn’t exactly a ton of competition in the time slot.

  • Xmas

    Wow. TBBT & The Crazy Ones are unstoppable

  • Patrick Ausgewahlt

    Almost 25 million viewers and an 8 demo for the Big Bang Theory. That is huge.

    I feel like if they air another episode in early January with little competition, it could hit a 7

  • SG

    Good first episode for The Crazy Ones, wish I could say the same for Michael J. Fox.

  • AdWhois

    This surprises me. The Crazy Ones was pretty awful.

  • CBSviewer

    Go The Crazy Ones ! I hope CBS gives it back 9 order soon.

  • eridapo

    Wow.. For those who were saying that the Crazy Ones was being prop up by TBBT I guess this DVR results will probably force you to rethink that.

  • Michael1

    The DVR numbers for TBBT are higher than the live numbers for “Parks and Recreation”, its competition on NBC. The rich get richer, as they say.

  • eridapo

    Nice numbers for Elementary….

  • erwanfromfrance

    The Crazy Ones sucks, go The Michael J Fox Show ! I loved it !

  • Wright

    Go Elementary!!!!

  • #crazyone

    Crazy Ones was perfect! Can’t wait to see more!!!

  • THE OLD MAN

    Truly nice numbers

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