'Dateline' Matches Week-Ago 9-10 PM Rating + Meredith Vieira Special Retains 100% of 'Dateline' Lead-in

Categories: Network TV Press Releases

Written By

October 5th, 2013

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via press release:

Friday Primetime Results:

From 8-8:30 p.m. ET, an encore telecast of “The Michael J. Fox Show” (0.8/3 in 18-49, 3.3 million viewers overall) is up 14% versus its 18-49 rating with a rebroadcast in this slot last week (0.8 vs. 0.7).  This week’s “Michael J. Fox” encore matched NBC’s highest 18-49 rating in the time period in three months (since June 28).

From 8:30-9 p.m. ET, a rebroadcast of “Sean Saves the World” (0.8/3 in 18-49, 3.3 million viewers overall) retained 100% of its 18-49 lead-in from the “Michael J. Fox Show” and retained 99% of its total-viewers lead-in.

Dateline NBC” (1.2/4 in 18-49, 5.8 million viewers overall from 9-10 p.m. ET) retained its full 18-49 rating in this hour during premiere week one week earlier (1.2 from 9-10 p.m. vs. 1.2), which matches NBC’s second-highest rating in the slot since June 28.  From its first  half-hour to its second, “Dateline” grew by 8% in adults 18-49 (to a 1.3 rating from a 1.2), 6% in adults 25-54 (1.8 vs. 1.7) and 10% in total viewers (6.0 million vs. 5.5 million).

“Elizabeth's Story: A Meredith Vieira Special” (1.2/4 in 18-49, 5.6 million viewers overall from 10-11 p.m. ET) retained 100% of its lead-in in adults 18-49 (with a 1.2 rating vs. a 1.2) and adults 25-54 (1.7 vs. 1.7), while holding onto 96% of its total-viewer lead-in (5.6 million vs. 5.8 million).  Versus NBC’s average in this time period last season, “Elizabeth's Story: A Meredith Vieira Special” matched the network average in 18-49 and grew by 16% in total viewers (5.552 million vs. 4.794 million).

 
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