TV Ratings Sunday: 'Once Upon a Time' Dips, 'The Simpsons' & 'American Dad' Flat + 'Revenge' & 'Betrayal' Slide

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October 7th, 2013


Adults 18-49: Rating/Share 4.9/13 3.8/10 2.1/6 1.5/4 1.1/3
Adults 18-34: Rating/Share 4.5/14 3.0/10 2.3/7 1.2/4 0.7/2
Total Viewers (million) 12.608 15.156 4.597 5.298 2.946


NOTE: Due to the nature of live  programming the ratings for NBC & CBS (NFL Football)  are approximate and subject to more than the typical adjustments in the final numbers.  In San Diego, the NFL Network's coverage of the San Diego Chargers at Oakland Raiders game aired on the CBS affiliate, which means CBS numbers may be inflated.

NBC was number one among adults 18-49, but CBS won with total viewers.

On NBC  Sunday Night Football, which featured a match-up between the Texans and the 49ers earned a preliminary 5.7, down a full ratings point from last week's preliminary 6.7  adults 18-49 rating from 8:30-11PM.

On CBS, The start of prime was delayed by 44 minutes in the Eastern and Central timezones, making preliminary ratings essentially worthless. In San Diego, the NFL Network's coverage of the San Diego Chargers at Oakland Raiders game aired on the CBS affiliate, which means CBS numbers are subject to inflation as well. Check back tomorrow for the finals to get accurate, non-scrambled ratings for 60 Minutes, The Amazing Race , The Good Wife and The Mentalist.

On FOX, The Simpsons matched last week's 2.9 adults 18-49 rating. Bob’s Burgers garnered a 1.9, down three tenths from last week's 2.2 adults 18-49 rating. Family Guy notched a 2.5, down a tenth from last week's 2.6  adults 18-49 rating. American Dad was even with last week's 2.1 adults 18-49 rating.

On ABC, Once Upon A Time scored a 2.5, down a tenth from last week's 2.6 adults 18-49 rating. Your predictions were spot on!  Revenge garnered a 1.9, down four tenths from last week's 2.3 adults 18-49 rating. Your predictions were too optimistic. Betrayal notched a 1.1, down four tenths from last week's 1.5 adults 18-49 rating.


Broadcast primetime ratings for Sunday, October 6, 2013:

Time Net Show 18-49 Rating 18-49 Share Viewers Live+SD (million)
7:00PM CBS Football Overrun/60 Minutes 8.3 24 26.88
NBC Football Night in America 2.1 6 6.43
FOX The Simpsons -R 1.2 4 3.19
ABC Once Upon a Time-R 0.6 2 2.88
7:30PM NBC Football Night in America 3.6 10 9.98
FOX The Simpsons -R 1.8 5 4.24
8:00 PM NBC Football Night in America/ Pre-Kick 4.9 13 12.78
CBS 60 Minutes/The Amazing Race 3.2 9 14.97
FOX The Simpsons 2.9 8 6.31
ABC Once Upon a Time 2.5 7 7.65
8:30PM NBC Sunday Night Football (8:30-11PM) 5.7 15 14.35
FOX Bob's Burgers 1.9 5 4.22
9:00PM FOX Family Guy 2.5 6 5.21
CBS the Amazing Race/ The Good Wife 2.1 5 9.37
ABC Revenge 1.9 5 6.69
9:30PM FOX American Dad 2.1 5 4.42
10:00 PM CBS The Good Wife/The Mentalist 1.8 5 9.41
ABC Betrayal 1.1 3 3.97

Nielsen TV Ratings: ©2013 The Nielsen Company. All Rights Reserved.




Fast Affiliate Ratings: These first national ratings, including demographics, are available at approximately 11 AM (ET) the day after telecast, and are released to subscribing customers daily. These data, from the National People Meter sample, are strictly time-period information, based on the normal broadcast network feed, and include all programming on the affiliated stations, sometimes including network programming, sometimes not. The figures may include stations that did not air the entire network feed, as well as local news breaks or cutaways for local coverage or other programming. Fast Affiliate ratings are not as useful for live programs and are likely to differ significantly from the final results, because the data reflect normal broadcast feed patterns. For example, with a World Series game, Fast Affiliate Ratings would include whatever aired from 8-11PM on affiliates in the Pacific Time Zone, following the live baseball game, but not game coverage that begins at 5PM PT. The same would be true of Presidential debates as well as live award shows and breaking news reports.

Rating: Estimated percentage of the universe of TV households (or other specified group) tuned to a program in the average minute. Ratings are expressed as a percent.

Share (of Audience): The percent of households (or persons) using television who are tuned to a specific program, station or network in a specific area at a specific time. (See also, Rating, which represents tuning or viewing as a percent of the entire population being measured.)

Time Shifted Viewing – Program ratings for national sources are produced in three streams of data – Live, Live+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs. Live+Same Day (Live+SD) include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing. Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

For more information see Numbers 101 and Numbers 102.

  • romo

    To joseph:

    the sunday late game almost always beats the snf game.

    + peyton & cowboys easily beats houston & whomever they play.

  • Niallerz24

    Once Upon a Time held up really well. But the overall viewership drop I kind of expected but still on par with the latter half of season 2. Hopefully the series can keep in this range until Christmas at least.

    Revenge very large drop in both viewership and in the demo. Despite the drop it held up well enough, hopefully it can keep in that range for the season otherwise the series will be canceled after the season is out.

    The Good Wife (I know the ratings will be adjusted largely but held up really well. Rising 0.4 in the demo from last week and the same viewership, the ratings will be adjusted downward but hopefully not by too much. I hope the ratings are still higher than the 1.5 from last week.

  • Bryce

    I’m surprised no one’s commented on the fact that last Thursday’s RECAP-CLIP Show of of Scandal nearly matched Revenge’s last night demo rating.

  • aciel

    the scandal recap clip got a 1.6

  • Dorothy5334

    It truly disgusts me reading some of these comments saying its gonna be fun times seeing a show struggling thinking it will be axed… I would LOVE to take any bet right now even before the spring decline for revenge; saying it will be cancelled… Sorry it won’t..

    I don’t get why people get soo much pleasure out if seeing shows decline or getting cancelled.. There’s a lot more shies that I don’t watch then I do; I don’t go around wishing their failure… What’s wrong with people.. You must have a few screws missing… It’s okay not to like a show but continuing to go on and on every wk about its demise is absurd..

  • Dorothy5334

    Lol at my typos!!!

  • Bryce


    Yes only .3 behind last night’s Revenge, which I consider a huge feat for Scandal, seeing as how most clip-recap shows perform terribly. I’m not trying to tear down Revenge … it was just an observation.

  • toons

    in a nutshell sumspons did great as most are aware
    -there was no football lead in
    – was the Halloween special
    – Halloween came early this year because fox has baseball next 2 sundays
    – down .2 from last year
    – highest demo rated (scripted) show of the night
    – last year Cleveland preem had a 2.2 prior as a lead in… this year simspons rerun 1.8
    -yes many years ago simpsons used to get higher ratings and so did everyone else. different landscape. no dvr back then. no hulu. etc. the fact it was the top rated scripted show says it all

  • JR35

    Not a bad hold for OUAT.

    I too don’t get why some revel in the failure of some shows. If it’s show you don’t watch or enjoy, why care at all how it’s performing?

  • r0ckmypants

    @romo – NO. The OFFICIAL start time is ON THE HOUR. CBS just pushed everything back a half hour anticipating that would cover the overrun, but it didn’t.

  • Boiler

    A poster on another site suggested ABC make Sunday nite reality. I think that is a great idea as OUAT and Revenge will have little competition on Monday with Bones to Friday and HIMYM going away. I do watch 2 Broke Girls but may be getting old. Plus it frees up my Sunday:)

  • BD

    I almost gave up on Once after S1 because I didn’t get where they were going in S2. Caught up on S2 on Netflix right before S3 aired and became hooked on the show. I am a big fan of the storyline in S3 and I think it is the most interesting season yet. For anyone who has left the show I would recommend coming back as it is about to get really good. I do DVR it though because I can’t stand the amount of commercials….

  • steve

    abc needs to make some scheduling changes asap move greys to sun at 9 push revenge to 10 move scandal to 9 on thurs followed by nashville at 10

  • ludoredjohn

    OUAT & Revenge didn’t have huge increase in ratings after the end of Breaking Bad… How is that a surprise at all? Betrayal is SO dead…

  • hitomi04

    Yes agreed BD Season2 of OUAT was a disaster in my opinion, but this season is soooo much better, Emma is back to her old self, Regina is being sassy all the time, not crying or being bipolar, they are doing this season more character centric instead of flashy plots. so yeah is anyone drop the series during s2 i recommend coming back. Next week is a Regina and Tinkerbell episode write by buffy veteran Jane esperson ;)

  • hitomi04

    BB and OUAT don´t share an audience at all imo.

  • Ultima

    I was surprised that the 4:25 P.M. EDT NFL game on CBS (Denver at Dallas) did better than the prime-time game (Houston at San Francisco), considering that fewer people were watching TV at the earlier hour.


    Have you never looked at Sunday ratings before?!

    Have you never looked at the mid-week NFL press-releases before?!

    The late afternoon games almost always beat Sunday Night Football (which in turn beats Monday Night Football; which in turn beats Thursday Night Football). Yes, NBC will get some huge games in primetime, last year I think they even had the most watched regular season game, but the FOX and CBS games tend to dominate the top 20 games for the season.

    Even the combined ratings for FOX and CBS for the early games beat Sunday Night Football almost every week as well. Daytime is fine for college too, where the highest rated regular telecast is the SEC on CBS at 3:30pm ET.

    I’ve tried to explain this to you multiple times – there are huge audiences available for daytime sports!!! That’s why there’s no incentive to move more of it into primetime (e.g. college games, the NFC or AFC Championship Game on Saturday, etc.).

  • Tomcatt630

    Serialized dramas are ruined when they drag out the main story, or haphazardly schedule reruns. “Rev.” should have done 13 episodes this year, and kept original showrunners, now feels like stale repeats of same plots.

  • Valentin

    People saying “Revenge” is doing badly in the world are so wrong! In France, it aired around 11pm & still, more than 2 millions watched it (in France, it’s a pretty big deal especially at that timeslot)

  • Ultima


    @Site Admins

    That’s the third or fourth long comment I’ve had get nailed by the filter over the past couple of months. All of them were related to football. I can’t recall this happening when talking about entertainment programming.

    I would really like to know what is triggering this so I can avoid it in the future.

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