TV One Posts Best Quarterly Total Day Ratings in Third Quarter 2013
via press release:
TV ONE POSTS BEST QUARTERLY TOTAL DAY PERFORMANCE IN 3Q13
Original Series Drive the Network to Record Quarterly Ratings
Delivers more African American Viewers 2+, Adults 25-54 and Women 25-54 in Primetime than Bravo, Centric, UP!, WEtv, & Bounce TV
SILVER SPRING, MD, OCTOBER 8, 2013 ? TV One announced today that the network saw its best quarterly total day performance in history across all key demos, posting strong double-digit gains versus a year ago. Original prime time series drove the ratings growth in 3Q13 with new series R&B Divas LA and Fatal Attraction and returning favorites The Rickey Smiley Show, Celebrity Crime Files and Life After leading the charge.
· TV One posted double-digit Total Day year-over-year gains among overall Households & key demos:
o Households (+11%), Adults 25-54 (+25%), Adults 18-49 (+23%)
o Adult Women 25-54 (+21%), Adult Women 18-49 (+16%)
· This is the third consecutive TV One quarter to post quarter-to-quarter A25-54 gains in Total Day
o Total Day: 1Q13 versus 4Q12 (+10%)
o Total Day: 2Q13 versus 1Q13 (+1%)
o Total Day: 3Q13 versus 2Q13 (+13%)
Source: Nielsen TV Toolbox (Live +3)
About TV One:
Launched in January 2004, TV One (www.tvone.tv) serves more than 57.3 million households, offering a broad range of real-life and entertainment-focused original programming, classic series, movies, and music designed to entertain, inform and inspire a diverse audience of adult Black viewers. In December 2008, the company launched TV One High Def, which now serves 14 million households. TV One is owned by Radio One [NASDAQ: ROIA and ROIAK; http://www.radio-one.com], the largest radio company that primarily targets Black and urban listeners; and Comcast Corporation [NASDAQ: CMCSA, CMCSK); http://www.comcast.com], one of the nation’s leading providers of entertainment, information and communications products and services.