Updated Live+7 DVR Ratings: ‘The Big Bang Theory’ Tops Adults 18-49 Ratings Increase & Total Viewership Gains; ‘Sleepy Hollow’ Earns Biggest Percentage Increase in Premiere Week

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The Big Bang Theory Season 2 Episode 7

 

Our source for Live+7 DVR ratings includes only original, regular programs, excluding repeats (which are unlikely to be heavily DVR viewed). Do the Live+7 ratings tell us anything about a show’s renewal prospects we didn’t already know from the Live+Same Day ratings?  No.  Click here to learn more.

During the premiere week  of the 2013-2014 season (September 23-29), The Big Bang Theory special 8:30PM episode topped the rankings for the week’s DVR viewing adults 18-49 ratings added between the Live+Same Day period (as reported in all our other ratings posts) and the Live + 7 Day measurement periods gaining 2.5 adults 18-49 ratings points.

Sleepy Hollow topped the % adults 18-49 ratings increase from DVR viewing, adding 70% to its Live+Same Day adults 18-49 ratings.

The Blacklist led total Viewership gains, adding 5.696 million viewers via DVR between Live + Same Day and Live + 7 Day ratings.

Largest 18-49 Ratings Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
BIG BANG THEORY, THE-SPCL CBS 6.1 8.6 2.5 +41%
MARVEL AGENTS S.H.I.E.L.D ABC 4.7 7.0 2.3 +49%
BIG BANG THEORY, THE CBS 5.5 7.8 2.3 +42%
SLEEPY HOLLOW FOX 3.1 5.3 2.2 +71%
MODERN FAMILY SP-9/25 ABC 4.3 6.5 2.2 +51%
MODERN FAMILY ABC 4.1 6.2 2.1 +51%
GREY’S ANATOMY ABC 3.4 5.1 1.7 +50%
BLACKLIST NBC 3.8 5.5 1.7 +45%
CRAZY ONES, THE CBS 3.9 5.4 1.5 +38%
ELEMENTARY CBS 2.1 3.5 1.4 +67%
NEW GIRL FOX 2.1 3.4 1.3 +62%
CRIMINAL MINDS CBS 2.8 4.1 1.3 +46%
NCIS CBS 3.6 4.8 1.2 +33%
GLEE FOX 2.0 3.2 1.2 +60%
CASTLE ABC 2.2 3.4 1.2 +55%
ONCE UPON A TIME ABC 2.6 3.8 1.2 +46%
HOSTAGES CBS 1.8 3.0 1.2 +67%
NASHVILLE ABC 2.0 3.2 1.1 +60%
LAW AND ORDER:SVU NBC 2.7 3.8 1.1 +41%
REVENGE ABC 2.3 3.5 1.1 +52%
PARENTHOOD NBC 1.6 2.7 1.1 +69%
VOICE NBC 5.1 6.1 1.1 +20%
REVOLUTION NBC 1.8 2.9 1.1 +61%
CHICAGO FIRE NBC 2.7 3.7 1.1 +37%
2 BROKE GIRLS CBS 2.8 3.9 1.1 +39%


Largest 18-49 Percentage Increase From DVR Viewing for Broadcast TV Shows:

Shows Net 18-49 L+SD (Rating) 18-49 L+7 (Rating) Post Airdate Increase (Absolute) Post Airdate Increase (%)
SLEEPY HOLLOW FOX 3.1 5.3 2.2 +71%
PARENTHOOD NBC 1.6 2.7 1.1 +69%
ELEMENTARY CBS 2.1 3.5 1.4 +67%
HOSTAGES CBS 1.8 3.0 1.2 +67%
NEW GIRL FOX 2.1 3.4 1.3 +62%
REVOLUTION NBC 1.8 2.9 1.1 +61%
GLEE FOX 2.0 3.2 1.2 +60%
NASHVILLE ABC 2.0 3.2 1.1 +60%
MASTERCHEF JUNIOR FOX 1.6 2.5 0.9 +56%
MENTALIST, THE CBS 1.6 2.5 0.9 +56%
BROOKLYN NINE-NINE FOX 1.8 2.8 1.0 +56%
CSI CBS 2.0 3.1 1.0 +55%
CASTLE ABC 2.2 3.4 1.2 +55%
PARKS AND RECREATION NBC 1.3 2.0 0.7 +54%
REVENGE ABC 2.3 3.5 1.1 +52%
MODERN FAMILY ABC 4.1 6.2 2.1 +51%
MODERN FAMILY SP-9/25 ABC 4.3 6.5 2.2 +51%
GREY’S ANATOMY ABC 3.4 5.1 1.7 +50%
LAST MAN STANDING ABC 1.2 1.8 0.6 +50%
HAWAII FIVE-0 CBS 1.6 2.4 0.9 +50%
AMERICA’S TOP MOD-14 G&G CW 0.4 0.6 0.2 +50%
CAPTURE CW 0.2 0.3 0.1 +50%
WHOSE LINE IS IT-9/23 1 CW 0.2 0.3 0.0 +50%
MARVEL AGENTS S.H.I.E.L.D ABC 4.7 7.0 2.3 +49%
MINDY PROJECT FOX 1.5 2.2 0.8 +47%

The 18-49 Demo % Increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 18-49 ratings] had the largest percentage adults 18-49 ratings increase in viewing by DVR in their adults 18-49 Live+7 audience numbers from viewers watching shows after the airdate on their digital video recorders (DVRs).

Largest Viewership Increase From DVR Viewing for Broadcast TV Shows:

Shows Net Viewership L+SD (000) Viewership L+7 (000) Post Airdate Increase (Absolute) Post Airdate Increase (%)
BIG BANG THEORY, THE-SPCL CBS 20,439 26,145 +5,706 28%
BLACKLIST NBC 12,583 18,279 +5,696 45%
BIG BANG THEORY, THE CBS 18,994 24,158 +5,164 27%
SLEEPY HOLLOW FOX 8,586 13,543 +4,957 58%
ELEMENTARY CBS 10,183 15,101 +4,918 48%
MARVEL AGENTS S.H.I.E.L.D ABC 12,121 17,011 +4,890 40%
NCIS CBS 20,020 24,667 +4,647 23%
MODERN FAMILY SP-9/25 ABC 11,710 16,264 +4,554 39%
CASTLE ABC 11,459 15,916 +4,457 39%
PERSON OF INTEREST CBS 12,436 16,762 +4,326 35%
MODERN FAMILY ABC 11,655 15,936 +4,281 37%
CRAZY ONES, THE CBS 15,515 19,733 +4,218 27%
GREY’S ANATOMY ABC 9,275 13,162 +3,887 42%
CRIMINAL MINDS CBS 11,265 14,865 +3,600 32%
BLUE BLOODS CBS 11,695 15,269 +3,574 31%
HOSTAGES CBS 7,410 10,971 +3,561 48%
CHICAGO FIRE NBC 8,899 12,420 +3,521 40%
CSI CBS 9,118 12,498 +3,380 37%
HAWAII FIVE-0 CBS 9,461 12,625 +3,164 33%
MENTALIST, THE CBS 9,697 12,854 +3,157 33%
REVENGE ABC 8,106 11,045 +2,939 36%
MICHAEL J FOX SHOW NBC 7,503 10,398 +2,895 39%
NASHVILLE ABC 6,499 9,350 +2,851 44%
LAW AND ORDER:SVU NBC 9,584 12,433 +2,849 30%
NCIS: LOS ANGELES CBS 16,353 19,170 +2,817 17%


The average viewership increase From DVR Viewing ranks which of the top broadcast shows [by Live+7 viewers] had the largest absolute increase in average viewership by DVR between the Live + Same Day and Live + 7 day ratings measurements.

To see the previous most DVR’d TV Shows lists click here.

Definitions:

DVR (Time-shifted) Adults 18-49 Ratings – Program ratings for national sources are produced in three streams of data LiveLive+Same Day (Live+SD) and Live+7 Day. Time shifted figures account for incremental viewing that takes place with DVRs.

Live+Same Day(Live+SD) ratings include viewing during the same broadcast day as the original telecast, with a cut-off of 3:00AM local time when meters transmit daily viewing to Nielsen for processing.

Live+7 Day ratings include incremental viewing that takes place during the 7 days following a telecast.

DVR Ratings Increase Past Airdate – How many people watched the show on their DVRs within 7 days following the airdate

Until the 2009-2010 season, we used a show’s LIVE program rating or viewership as the base upon which the LIVE+7 day DVR viewing was added. Now, the press seems to be standardizing around using LIVE+SAME DAY DVR viewing as the base for the calculations, so that’s what we do now as well.

Do the Live+7 ratings tell us anything about a show’s renewal prospects we didn’t already know from the Live+Same Day ratings?  No.  Click here to learn more.

Nielsen TV Ratings Data:©2011 The Nielsen Company. All Rights Reserved.

 

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