Record Live + 7 Day DVR Lifts for ‘The Big Bang Theory’, ‘Elementary’ and ‘Person of Interest’
via press release:
CBS LIVE + 7 DAY DVR PREMIERE WEEK PLAYBACK HIGHLIGHTS
HUGE PREMIERE WEEK LIVE + 7 DAY LIFTS FOR CBS PROGRAMS INCLUDING #1 PROGRAM IN VIEWERS AND A18-49
RECORD LIFTS FOR BIG BANG THEORY, ELEMENTARY AND PERSON OF INTEREST; THE CRAZY ONES AMONG PLAYBACK LEADERS
CBS HAS BIGGEST LIFTS OF ANY NETWORK IN VIEWERS AND A18-49
CBS now +1% in viewers, +2% in A 25-54 and even in A 18-49 vs year ago.
Among viewers CBS had 12 of the Top 20 Programs with the Most Lift. Overall CBS programs averaged a lift of +2.6 million viewers, more than any other network and up +25% from premiere week last year.
Among A18-49, CBS had 9 of the top 20 including the top two. CBS programs averaged an A18-49 lift of +0.9, more than any other network and up +41% from last year.