'The Walking Dead' Season 4 Premiere is Highest Rated Episode Ever With 16.1 Million Viewers & 10.4 Million Adults 18-49

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October 14th, 2013

The Walking Dead Season 4 Premiere

The 10.4 million adults 18-49 viewers should translate to a huge 8.2 adults 18-49 rating, assuming there are no further adjustments. Your predictions  were accurate, though we were obviously not optimistic enough with our poll choices!

via press release:

AMC’S The Walking Dead RETURNS WITH HIGHEST-RATED EPISODE IN SERIES HISTORY, 16.1 MILLION VIEWERS AND 10.4 MILLION ADULTS 18-49

 

PREMIERE RATINGS CONFIRM The Walking Dead CONTINUES TO BE THE #1 SHOW ON TELEVISION ACROSS ALL CABLE AND BROADCAST NETWORKS

 

LAST NIGHT’S PREMIERE OF The Walking Dead IS THE #1 TELECAST AMONG ADULTS 18-49 THIS BROADCAST SEASON INCLUDING SPORTS

 

TALKING DEAD AFTERSHOW ALSO HITS PREMIERE HIGH,

WITH 5.1 MILLION TOTAL VIEWERS

AND 3.3 MILLION ADULTS 18-49

 

New York, NY – October 14, 2013 – AMC’s The Walking Dead returned last night for its fourth season, delivering the highest ratings of any episode in series history. The season four premiere was watched by 16.1 million total viewers and 10.4 million adults aged 18-49. Last night’s ratings confirm The Walking Dead continues to be the #1 show on all of television among the coveted 18-49 demographic. 2013/14 season to date, last night’s premiere ranks as the #1 telecast in adults 18-49, outperforming all programs including primetime NFL football. With time-shifted playback, last night’s premiere should exceed 20 million viewers.

 

“Sincere thanks to the fans, who have welcomed The Walking Dead back for its fourth season with the highest-rated episode in the show's history,” said AMC President Charlie Collier. “We could not be more proud of this show and everyone on both sides of the camera who work so hard to give life to this story of character, leadership and survival. It starts with series creator, writer and executive producer Robert Kirkman, show runner and executive producer Scott Gimple and the director of last night’s episode (and the man behind the make-up) executive producer Greg Nicotero, their fellow executive producers and an extraordinary cast and crew who are giving their all every day. So clearly, thanks to them, the dead have never been more alive.”

 

The previous record for an episode of The Walking Dead was 12.4 million total viewers and 8.1 million viewers 18-49 for the season three finale.

 

Following the 9 pm premiere of The Walking Dead, AMC premiered the third season of Talking Dead at 10 pm, it became the most viewed premiere in series history with 5.1 million viewers, including 3.3 million adults aged 18-49. Hosted by Chris Hardwick, Talking Dead features Hardwick and fans, actors, producers and other TV enthusiasts, discussing and dissecting that night’s Dead premiere. The premiere episode featured guests including executive producer and showrunner Scott Gimple and Nathan Fillion of Castle.

 

Key Nielsen Highlights for the season four premiere of The Walking Dead

 

  • 9 pm airing – 8.1 HH rating with 16.1 million viewers
  • 9 pm airing – 8.2 HH rating with 10.4 million Adults 18-49
  • 9 pm airing – 7.3 HH rating with 8.8 million Adults 25-54

 

Key Nielsen Highlights for the season three premiere of Talking Dead

 

  • 10 pm airing – 2.7 HH rating with 5.1 million viewers
  • 10 pm airing – 2.6 HH rating with 3.3 million Adults 18-49
  • 10 pm airing – 2.5 HH rating with 3.0 million Adults 25-54

 

Source: Nielsen Media Research fast nationals (US ratings), L+SD 10/13/13, broadcast season 9/23/13 – current.

 

The return of The Walking Dead dominated TV-related social media activity. In the opening minute of the East coast premiere, viewers posted 39,994 Tweets about the show, representing 88% of all television-related Tweets. The premiere telecast garnered a total of 1,171,994 Tweets from 570,148 unique authors. The Walking Dead was also the #1 program for the day in TV-related social media activity, including the premiere and seven previous episodes that ran during a catch-up marathon on AMC, with the most unique authors. On Facebook, more than 5 million users had more than 9.3 million interactions related to The Walking Dead premiere. Twitter data from SocialGuide, Facebook data from Facebook.

 

About AMC

Whether commemorating favorite films from every genre and decade or creating acclaimed original programming, AMC brings to its audience something deeper, something richer, Something More. The network reigns as the only cable network in history ever to win the Emmy® Award for Outstanding Drama Series four years in a row, five out of the last six years, and boasts the most-watched drama series in basic cable history with The Walking Dead. AMC’s original drama series include Mad Men, Breaking Bad, Hell On Wheels and Low Winter Sun.  The network recent greenlit two new drama series, working titles Halt & Catch Fire and Turn, both of which will be premiering in 2014. AMC also explores authentic worlds with bold characters through its slate of unscripted original series like Comic Book Men, Small Town Security, Talking Dead, Talking Bad and Freakshow. AMC is owned and operated by AMC Networks Inc. and its sister networks include IFC, Sundance Channel, and WE tv. AMC is available across all platforms, including on-air, online, on demand and mobile. AMC: Something More.

 
  • sh

    holy bleep

  • Matt

    HOLY MOLY… 16.1 million?????

  • Dillan

    WOW. Amazing. I knew it break a new record!

    The season premiere was pretty good. It was better than the season final.

  • Raykov

    8.2 rating… That’s huge! It’s football-high ratings… and it was against Football!

  • Reprise

    Holy crap wow.

    That said I like the realism in Rick stepping down as leader. He’s still the same Rick, just he knows he can’t handle the day to day decisions at the Prison for now. In a crisis situation I can see him returning to form and leading again.

  • ARizz

    Holy Bleep Indeed!

  • DW

    duh. why everything was down last night.

  • Melissa

    Wow, 8.2, right!?

  • Amy

    And people were shocked that CBS was so low. Had to mean TWD was huge.

  • Melissa

    I believe that’s the highest rated drama telecast since Grey’s Anatomy’s 8.8 on 9/27/07.

  • Tphxitachi

    Can anyone tell me on How BATB newest episodes are always available on pirate sites Sunday night, a whole day before it’s initial release on Mondays, it concerns me that this impacts the ratings!?!

  • Matt C.

    So much for all the people who said it had peaked in season 3. This is the kind of show that just continues to build and build an audience through Netflix/other streaming sites, DVD/Blu-Ray releases and of course the marathons on AMC. I wonder if the show will get to 20 million by the end of this season?

  • A.J.P.

    HOLY S***!!

  • dan

    It may have been the highest rated, but it was also one of the most boring episodes of the show !

  • zerg

    8.0 rating from 6.4?? WTF!!!!

    Great premiere, Scott Gimple we trust in you :)

  • Douglas from Brazil

    Old people doesn’t watch The Walking Dead?

  • Meanie

    Wow those a great numbers. I loved last night episode also. I can easily see this show hit 20million viewers by the season finale. I know the broadcast networks are wishing they could have these numbers.

    Glad we getting 16 episodes this season.

    See their is no reason for people to say oh cable can’t compete with broadcast TV in ratings because it has been proven a few times it can in ratings with The Walking Dead, Sopranos, Duck Dynasty, The Game, The Bible, Vikings, Etc.

  • Mark3

    Wow! To bad it was soooooo boring!

  • Charmed

    Back to show BB who’s boss

  • sh

    @Tphxitachi BATB airs earlier in Canada. Castle does, too. So they get out before the US even sees them. Not sure if Sleepy Hollow has leeched any of their viewers. I’m not Nielsen but the genres are both similar but I watch SH first and BATB later. It’s probably both of the factors not helping the show.

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